SKIN1004 vs Shiseido
SKIN1004 and Shiseido are two distinguished Asian beauty houses originating from Korea and Japan, respectively. SKIN1004 features centella asiatica, hyaluronic acid, and niacinamide within toners, moisturizers, sunscreens, and masks that suit combination skin and oily skin best, while Shiseido offers gentle cleansers, moisturizers, sunscreens, and serums formulated with glycerin for sensitive skin and mature skin. These respective selections differ as the Korean brand focuses on targeted botanical soothing and brightening, whereas the Japanese brand provides meticulous daily care backed by hydration studies.
SKIN1004 is a Korean skincare brand founded in 2012 and owned by Goodai Global Inc. since 2024.
mk.co.krpitchbook.comtracxn.comgoodai-global.com
Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.
corp.shiseido.comen.wikipedia.orgmarketscreener.com
This page compares some of the most popular SKIN1004 and Shiseido products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular SKIN1004 vs Shiseido products
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Madagascar Centella Hyalu-Cica Water-Fit Sun Serum
AED 38.85
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Madagascar Centella Light Cleansing Oil
AED 32.00
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Madagascar Centella Toning Toner
AED 35.93
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Madagascar Centella Poremizing Light Gel Cream
AED 35.00
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Madagascar Centella Quick Calming Pad
AED 39.00
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Madagascar Centella Watergel Sheet Ampoule Mask
AED 32.48
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Hyalu-Cica Moisture Cream
AED 30.00
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Zombie Pack
AED 49.00
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Benefiance Wrinkle Smoothing Eye Cream
AED 295.86
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Ultimune Power Infusing Concentrate
AED 201.00
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VITAL PERFECTION
AED 352.63
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Clarifying Cleansing Foam
AED 150.01
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Essential Energy Hydrating Cream
AED 227.18
- Activating Essence
- FUTURE SOLUTION LX
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Bio-Performance Advanced Super Revitalizing Cream
AED 351.59
People Say
Hydration and moisture Often MentionedMostly Mentioned
- “Immediate sensation of comfort — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
- “skin feels plump, soft and nourished, eliminates dryness, bouncy feel — Shiseido VITAL PERFECTION”
- “Skin feels more hydrated — Shiseido Activating Essence”
- “Gives my dehydrated skin a moisture surge — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
Lightweight texture Mostly MentionedSometimes Noted
- “sunk in like a dream — SKIN1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum”
- “Texture is on the thinner side... surprisingly lightweight. — SKIN1004 Madagascar Centella Light Cleansing Oil”
- “absorbs like water — SKIN1004 Madagascar Centella Toning Toner”
- “Airy-soft texture — Shiseido Essential Energy Hydrating Cream”
Miscellaneous praise and pleasant features Sometimes NotedMostly Mentioned
- “Velvety smooth — Shiseido FUTURE SOLUTION LX”
- “smoothes rough skin — Shiseido Eudermine Revitalizing Essence”
- “beautiful glass bottle — Shiseido Eudermine Revitalizing Essence”
- “doesn't burn my eyes — SKIN1004 Probio-Cica Bakuchiol Eye Cream”
Soothing and calming Mostly MentionedNot noted
- “calmed my angry skin — SKIN1004 Madagascar Centella Toning Toner”
- “Eliminated redness on my easily irritated skin — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
- “Calms irritation instantly — SKIN1004 Madagascar Centella Quick Calming Pad”
Radiance and brightening Rarely NotedOften Mentioned
- “Skin looks brighter, more radiant, and "glowy." — Shiseido Ultimune Power Infusing Concentrate”
- “faded pimple marks — Shiseido White Lucent Brightening Gel Cream”
- “Eyes look more awake — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
- “Gives a nice glow — SKIN1004 Madagascar Centella Tone Brightening Boosting Toner”
Cleansing benefits Sometimes NotedRarely Noted
- “doesn't strip my skin — SKIN1004 Madagascar Centella Tone Brightening Cleansing Gel Foam”
- “Dissolves waterproof mascara and sunscreen effortlessly. — SKIN1004 Madagascar Centella Light Cleansing Oil”
- “pores looked so much smaller — SKIN1004 Zombie Pack”
- “face feels squeaky clean — Shiseido Clarifying Cleansing Foam”
High price point Rarely NotedMostly Mentioned
- “Price is quite steep — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
- “Pricey for daily use — SKIN1004 Madagascar Centella Quick Calming Pad”
- “Very expensive for the size — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
Scent and fragrance complaints Sometimes NotedOften Mentioned
- “smells like wet dog — SKIN1004 Zombie Pack”
- “Has a strong herbal/citrus scent I didn't enjoy. — SKIN1004 Madagascar Centella Light Cleansing Oil”
- “smells a bit like plastic — SKIN1004 Madagascar Centella Tone Brightening Cleansing Gel Foam”
- “old lady smell — Shiseido Eudermine Revitalizing Essence”
Texture and application issues Often MentionedRarely Noted
- “Felt powdery — Shiseido Essential Energy Hydrating Cream”
- “feels a bit oily — Shiseido Benefiance Wrinkle Smoothing Cream Enriched”
- “too watery for a lotion — Shiseido Treatment Softener”
- “hard to wash off — SKIN1004 Zombie Pack”
Skin irritation and breakouts Sometimes NotedSometimes Noted
- “Made my vision blurry/foggy for a while after rinsing. — SKIN1004 Madagascar Centella Light Cleansing Oil”
- “Caused small whiteheads/closed comedones on my forehead. — SKIN1004 Madagascar Centella Light Cleansing Oil”
- “Caused some irritation — Shiseido Bio-Performance Advanced Super Revitalizing Cream”
- “Caused burning and redness — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
SKIN1004 vs Shiseido routines for dry skin
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Cleanser
Madagascar Centella Hyalu-Cica Water-Fit Sun Serum
Morning · Evening · Once a week
AED 38.85
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Hydrating Toner
Probio-Cica Essence Toner
Morning
AED 37.90
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Pre-Cleanser
Madagascar Centella Light Cleansing Oil
Evening · Once a week
AED 32.00
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Cleansing Toner
Madagascar Centella Tone Brightening Boosting Toner
Evening
AED 40.20
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Enzyme Powder
VT Cica Mild Powder Wash
Once a week
AED 47.62
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Nourishing Mask
Madagascar Centella Watergel Sheet Ampoule Mask
Once a week
AED 32.48
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Cleanser
Extra Rich Cleansing Milk
Morning · Evening · Once a week
AED 145.23
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Hydrating Toner
Eudermine Revitalizing Essence
Morning
AED 283.45
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Moisturizer
Essential Energy Hydrating Cream
Morning · Evening · Once a week
AED 227.18
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SPF
Dr.G Green Mild Up Sun+
Morning
AED 81.00
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
AED 35.29
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Cleansing Toner
ROUND LAB 1025 Dokdo Cleansing Water
Evening
AED 38.99
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Serum or Treatment
Ultimune Power Infusing Concentrate
Evening · Once a week
AED 201.00
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Enzyme Powder
VT Cica Mild Powder Wash
Once a week
AED 47.62
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Nourishing Mask
Mediheal Watermide Essential Mask
Once a week
AED 65.00
Buy SKIN1004 routine · AED 229.05 · 84% fit
Buy Shiseido routine · AED 1,124.76 · 81% fitSee multi-brand routine · 96% fit
SKIN1004 vs Shiseido routines for oily skin
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Cleanser
Madagascar Centella Tone Brightening Cleansing Gel Foam
Morning · Evening · Once a week
AED 35.36
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Hydrating Toner
Probio-Cica Essence Toner
Morning · Once a week
AED 37.90
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Moisturizer
Madagascar Centella Hyalu-Cica Water-Fit Sun Serum
Morning · Evening · Once a week
AED 38.85
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Pre-Cleanser
Madagascar Centella Light Cleansing Oil
Evening · Once a week
AED 32.00
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Cleansing Toner
Madagascar Centella Tea-Trica Purifying Toner
Evening
AED 42.00
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
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Cleansing Mask
Revision Skincare Black Mask
Once a week
AED 204.00
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Cleanser
Deep Cleansing Foam
Morning · Evening · Once a week
AED 154.76
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Hydrating Toner
Eudermine Revitalizing Essence
Morning · Once a week
AED 283.45
-
Moisturizer
Essential Energy Hydrating Cream
Morning · Evening · Once a week
AED 227.18
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SPF
d'Alba UVessence Mild Waterfull Sun Cream SPF 50
Morning
AED 92.70
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Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
AED 179.45
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Cleansing Toner
Pixi Glow Tonic
Evening
AED 120.00
-
Serum or Treatment
Ultimune Power Infusing Concentrate
Evening · Once a week
AED 201.00
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
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Cleansing Mask
Revision Skincare Black Mask
Once a week
AED 204.00
Buy SKIN1004 routine · AED 491.20 · 87% fit
Buy Shiseido routine · AED 1,563.63 · 84% fitSee multi-brand routine · 97% fit
SKIN1004 vs Shiseido routines for combination skin
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Cleanser
Madagascar Centella Tone Brightening Cleansing Gel Foam
Morning · Evening · Once a week
AED 35.36
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Hydrating Toner
Madagascar Centella Toning Toner
Morning · Once a week
AED 35.93
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Moisturizer
Madagascar Centella Hyalu-Cica Water-Fit Sun Serum
Morning · Evening · Once a week
AED 38.85
-
Pre-Cleanser
Madagascar Centella Light Cleansing Oil
Evening · Once a week
AED 32.00
-
Cleansing Toner
Madagascar Centella Tea-Trica Purifying Toner
Evening
AED 42.00
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
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Cleansing Mask
KORA Organics Turmeric Brightening & Exfoliating Mask
Once a week
AED 122.93
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Cleanser
Deep Cleansing Foam
Morning · Evening · Once a week
AED 154.76
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Hydrating Toner
Eudermine Revitalizing Essence
Morning · Once a week
AED 283.45
-
Moisturizer
Essential Energy Hydrating Cream
Morning · Evening · Once a week
AED 227.18
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Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
AED 179.45
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Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
AED 53.12
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Serum or Treatment
Ultimune Power Infusing Concentrate
Evening · Once a week
AED 201.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
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Cleansing Mask
KORA Organics Turmeric Brightening & Exfoliating Mask
Once a week
AED 122.93
Buy SKIN1004 routine · AED 408.16 · 88% fit
Buy Shiseido routine · AED 1,322.98 · 82% fitSee multi-brand routine · 96% fit
Questions and answers
SKIN1004 or Shiseido: which is better?
Both brands offer a High routine fit across all skin types, so the choice depends on your preferences for ingredients and formulations. SKIN1004 products on this page list no fragrance and focus on centella and hyaluronic acid, whereas Shiseido products on this page frequently include fragrance and feature glycerin and hyaluronic acid.
What is the difference between SKIN1004 and Shiseido?
SKIN1004 products on this page are fragrance-free and focus on soothing and lightweight textures, whereas many Shiseido products on this page contain fragrance and are praised for deep hydration and radiance.
SKIN1004 or Shiseido for dry skin?
Both SKIN1004 and Shiseido offer a High routine fit for dry skin. SKIN1004 relies on soothing ingredients like Centella asiatica and hyaluronic acid without fragrance, while Shiseido provides deep hydration through glycerin and hyaluronic acid, though many of its products contain fragrance.
Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022
SKIN1004 or Shiseido: which cleanser is better?
SKIN1004 is better for cleansing benefits according to reviewer feedback on this page. Its cleanser products feature fragrance-free formulas and key ingredients like Centella asiatica and Niacinamide, whereas Shiseido cleansers often contain fragrance.
Which is more affordable, SKIN1004 or Shiseido?
Shiseido is often noted for a high price point, whereas SKIN1004 products on this page tend to be more affordable.
Between SKIN1004 and Shiseido, which brand is better for reducing skin irritation and breakouts?
Both SKIN1004 and Shiseido perform equally well for reducing skin irritation and breakouts, as both achieve a High routine fit for acne-prone skin and sensitive skin. SKIN1004 lists no fragrance across its products on this page, while Shiseido features strong fragrance in many of its items.
How do the fragrance profiles of SKIN1004 and Shiseido products compare?
SKIN1004 lists no fragrance in the ingredients for every product on its page, whereas only 5 of the 20 Shiseido products on its page are fragrance-free.
Which brand performs better for hydration and moisture according to reviewers?
Shiseido performs better for hydration and moisture according to reviewers.
SKIN1004 or Shiseido for oily skin?
Both SKIN1004 and Shiseido reach a High routine fit for oily skin. SKIN1004 lists no fragrance in its products on this page and emphasizes lightweight, soothing textures, while Shiseido provides deep hydration and cleansing benefits.
SKIN1004 or Shiseido: which moisturizer is better?
Both SKIN1004 and Shiseido offer moisturizers that fit dry skin at a High level on Lovi. SKIN1004 features lightweight, soothing formulas with key ingredients like Centella asiatica and hyaluronic acid and lists no fragrance in the products on this page, whereas Shiseido provides deep hydration and luxurious textures with options that often include fragrance.
Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022
SKIN1004 or Shiseido for sensitive skin?
Both SKIN1004 and Shiseido offer a High routine fit for sensitive skin. SKIN1004 lists no fragrance in the products on this page, whereas many Shiseido products contain fragrance and may cause scent complaints.
SKIN1004 or Shiseido: which sunscreen is better?
Both SKIN1004 and Shiseido offer sunscreens with high fit levels, but SKIN1004 products on this page list no fragrance while Shiseido sunscreens like the Ultimate Sun Protector Lotion may present scent complaints.
SKIN1004 or Shiseido for acne-prone skin?
Both SKIN1004 and Shiseido offer a High routine fit for acne-prone skin. SKIN1004 features fragrance-free formulas with key ingredients like Centella asiatica and niacinamide that help soothe skin, whereas Shiseido products on this page frequently include fragrance and focus on deep hydration and cleansing.
Research behind their key ingredients
Bifidobacterium longum lysate, a new ingredient for reactive skin
Psychophysical study of the effects of topical application of menthol in healthy volunteers
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Another Reason for Using Caffeine in Dermocosmetics: Sunscreen Adjuvant
Self-Assembled Cubic Liquid Crystalline Nanoparticles for Transdermal Delivery of Paeonol
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Phyllanthus emblica L. (amla) branch: A safe and effective ingredient against skin aging
The influence of alkane chain length on the skin irritation potential of 1,2-alkanediols
Chemical peels for acne vulgaris: a systematic review of randomised controlled trials
In vivo and in vitro evaluation of octyl methoxycinnamate liposomes
Effects of topical copper tripeptide complex on CO2 laser-resurfaced skin
Starch- and carboxymethyl cellulose-based films as active beauty masks with papain incorporation
Anatomical site differences of sodium lauryl sulfate-induced irritation: randomized controlled trial
Skin recovery by Lavandula angustifolia leaf callus extract: Redox control of Nrf2 signaling
Safety of a preservative system containing 1,2-hexanediol and caprylyl glycol
Moisturizing effect of alcohol-based hand rub containing okra polysaccharide
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Liposomal formulation of a vitamin C derivative: a promising strategy to increase skin permeability
Functional properties and skin care effects of sodium trehalose sulfate
Transdermal Delivery of Baicalin Based on Bio-Vesicles and Its Efficacy in Antiaging of the Skin
New Chalcone-Derived Molecule for the Topical Regulation of Hyperpigmentation and Skin Aging
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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