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BYOMA vs Estée Lauder

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA and Estée Lauder are two skincare brands offering thoughtful ranges of moisturizers, cleansers, serums, and more, formulated with nourishing ingredients like tri-ceramide, squalane, hyaluronic acid, and glycerin. While BYOMA suits sensitive skin and dry sensitive skin best, the American brand excels with acne-prone skin and mature skin. These labels differ as the British brand relies on science where its tri-ceramide complex improves barrier hydration and squalane fights oxidative stress, whereas both utilize distinct active components to support skin health.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

cosmeticsbusiness.com

Estée Lauder is an American skincare brand founded in 1946 and owned by The Estée Lauder Companies Inc..

en.wikipedia.orgelcompanies.com

This page compares some of the most popular BYOMA and Estée Lauder products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs Estée Lauder products

People Say

BYOMAEstée Lauder
  • Hydration and Moisture Often MentionedMostly Mentioned
    • “skin drinks it up immediately — Estée Lauder Advanced Night Repair”
    • “The formula is incredibly hydrating and leaves my skin feeling smooth. — Estée Lauder Re-Nutriv”
    • “texture is dreamy — Estée Lauder Advanced Night Repair Eye Supercharged Gel-Creme”
    • “skin feels so hydrated — BYOMA Hydrating Milky Toner”
  • Lightweight and Fast-Absorbing Texture Mostly MentionedOften Mentioned
    • “Absorbs instantly — BYOMA Moisturizing Gel-Cream”
    • “sinks in quickly — BYOMA Brightening Serum”
    • “Absorbs quickly into the skin — Estée Lauder Revitalizing Supreme+”
    • “watery — Estée Lauder Micro Essence Treatment Lotion”
  • Skin Barrier Support and Gentle Care Mostly MentionedSometimes Noted
    • “helped heal my barrier — BYOMA Hydrating Serum”
    • “doesn't strip skin — BYOMA Creamy Jelly Cleanser”
    • “leaves my skin feeling soft and hydrated — BYOMA Milky Moisture Cleanser”
    • “doesn't strip the skin — Estée Lauder Advanced Night Cleansing Gelée”
  • Skin Texture and Clarity Improvements Often MentionedOften Mentioned
    • “breakouts are nearly non existent — BYOMA Clarifying Serum”
    • “Controls oil — BYOMA Moisturizing Gel-Cream”
    • “skin feels like a baby's bottom — Estée Lauder Advanced Night Repair”
    • “silky smooth — Estée Lauder Micro Essence Treatment Lotion”
  • Affordability and Value Often MentionedNot noted
    • “budget-friendly — BYOMA Brightening Serum”
    • “Budget-friendly skincare — BYOMA Brightening Toner”
    • “great value for money — BYOMA Hydrating Serum”
  • Cleansing and Makeup Removal Rarely NotedOften Mentioned
    • “Lathers well — Estée Lauder Soft Clean Moisture Rich Foaming Cleanser”
    • “removes all my makeup effortlessly — Estée Lauder Advanced Night Cleansing Gelée”
    • “A little goes a long way — Estée Lauder Soft Clean Moisture Rich Foaming Cleanser”
    • “melts away makeup — BYOMA Milky Oil Cleanser”
  • Packaging and Dispensing Issues Mostly MentionedSometimes Noted
    • “lid is hard to open — Estée Lauder Advanced Night Cleansing Gelée”
    • “Please make a jar or refill that is not as big and heavy. — Estée Lauder Re-Nutriv”
    • “Impossible to get out — Estée Lauder Soft Clean Moisture Rich Foaming Cleanser”
    • “Opening is huge — BYOMA Brightening Toner”
  • Skin Irritation and Breakouts Often MentionedOften Mentioned
    • “Rolls off skin — BYOMA Moisturizing Gel-Cream”
    • “caused cystic acne — BYOMA Hydrating Milky Toner”
    • “left my skin very dry — Estée Lauder Advanced Night Cleansing Gelée”
    • “Haven't seen the results yet. — Estée Lauder Revitalizing Supreme+ Youth Power Eye Balm”
  • High Price Point Not notedMostly Mentioned
    • “way too expensive for the size — Estée Lauder Advanced Night Repair”
  • Scent and Fragrance Sometimes NotedOften Mentioned
    • “has a weird chemically smell — BYOMA Milky Moisture Cleanser”
    • “smell is annoying — BYOMA Milky Oil Cleanser”
    • “smells like plastic — BYOMA Creamy Jelly Cleanser”
    • “Scent is too overpowering — Estée Lauder Revitalizing Supreme+”

BYOMA vs Estée Lauder routines for dry skin

Buy BYOMA routine · AED 605.66 · 91% fitBuy Estée Lauder routine · AED 1,653.06 · 77% fitSee multi-brand routine · 96% fit

BYOMA vs Estée Lauder routines for oily skin

Buy BYOMA routine · AED 817.28 · 87% fitBuy Estée Lauder routine · AED 1,743.92 · 75% fitSee multi-brand routine · 97% fit

BYOMA vs Estée Lauder routines for combination skin

Buy BYOMA routine · AED 642.73 · 86% fitBuy Estée Lauder routine · AED 1,225.96 · 75% fitSee multi-brand routine · 96% fit

Questions and answers

BYOMA or Estée Lauder: which is better?

BYOMA offers better affordability and stronger support for sensitive skin, while Estée Lauder excels in deep hydration and cleansing. Overall, Lovi rates BYOMA as having a superior routine fit for dry and sensitive skin.

What is the difference between BYOMA and Estée Lauder?

BYOMA focuses on barrier support and affordability with ceramide-rich formulas, whereas Estée Lauder provides deep hydration and advanced anti-aging care at a higher price point. For dry and sensitive skin types, Lovi rates BYOMA as a superior fit compared to Estée Lauder's high fit.

BYOMA or Estée Lauder for dry skin?

For dry skin, BYOMA offers a superior routine fit on the products on this page compared to Estée Lauder's high fit. Additionally, topical hyaluronic acid helps improve skin quality and signs of skin aging.

Dermatologic Therapy, 2022

BYOMA or Estée Lauder: which cleanser is better?

For cleansing and makeup removal, Estée Lauder does better overall according to reviewer themes on this page. Lovi finds that BYOMA offers high to superior fit levels for cleansers across dry, sensitive, and acne-prone skin types, while Estée Lauder's cleansers also deliver strong options like the Advanced Night Cleansing Gelée.

Which is more affordable, BYOMA or Estée Lauder?

BYOMA is more affordable than Estée Lauder, as BYOMA is noted for affordability and value while Estée Lauder has a high price point.

How do the founding years and countries of origin compare between BYOMA and Estée Lauder?

BYOMA was founded in 2022 in the United Kingdom, whereas Estée Lauder was founded much earlier in 1946 in the United States.

Which brand performs better for skin barrier support and gentle care according to review themes?

BYOMA performs better for skin barrier support and gentle care according to review themes. Reviewers mostly mention that BYOMA offers moisturizers that strengthen the skin barrier.

What are the primary key ingredients featured across BYOMA products versus Estée Lauder products?

BYOMA features ceramide, tri-ceramide complex, squalane, and glycerin as its primary key ingredients across the products on this page, whereas Estée Lauder primarily features hyaluronic acid and glycerin. Topical hyaluronic acid helps improve skin quality and signs of skin aging.

Dermatologic Therapy, 2022

BYOMA or Estée Lauder for oily skin?

Both BYOMA and Estée Lauder are a High fit for oily skin. Reviewers note that Estée Lauder offers deep hydration, while BYOMA provides affordability and value.

BYOMA or Estée Lauder: which moisturizer is better?

When comparing moisturizers, BYOMA provides a superior fit for dry and dry sensitive skin on this page, while Estée Lauder offers deep hydration but is noted for a higher price point. Topical hyaluronic acid, used across both brands, helps improve skin quality and signs of skin aging.

Dermatologic Therapy, 2022

BYOMA or Estée Lauder for sensitive skin?

For sensitive skin, BYOMA offers a Superior routine fit, whereas Estée Lauder provides a High fit on the products on this page. Reviewers note that BYOMA focuses on gentle, fragrance-free moisturizers that support the skin barrier, while Estée Lauder offers deep hydration with a higher price point.

BYOMA or Estée Lauder for acne-prone skin?

Both BYOMA and Estée Lauder offer an equal routine fit of High for acne-prone skin. Reviewers note that Estée Lauder provides deep hydration, while BYOMA focuses on barrier support and gentle care.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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