NIVEA skincare
NIVEA is a German skincare brand founded in 1911 and owned by maxingvest GmbH & Co. KGaA since 2004.
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NIVEA is deeply loved for its dependable sunscreens, targeted serums, and nourishing moisturizers, all formulated with hydrating glycerin. Its products suit sensitive skin and skin with dark spots best, benefiting directly from these soothing and balancing elements. For specific concerns, the standout choices include the Protect & Moisture Sun Lotion SPF50+ for acne-prone skin, the UV Deep Protect & Care Gel for skin with dark spots, and the LUMINOUS630 ANTI-DARK SPOT SERUM for mature skin. Through daily use, the brand relies on ingredients like glycerin, which reliably improves stratum corneum hydration and barrier function.
This page covers some of the most popular NIVEA products; for the whole NIVEA range, with a fit score for every product, use the Lovi app.
People Say
★4.6Overall rating based on 112.2k+ reviewsReviewers most often praise NIVEA for effective moisturization, lightweight and fast-absorbing formulas, and targeted blemish and dryness relief. The most common complaints are breakouts for acne-prone skin and greasy or heavy textures.
Highlights
Blemish-clearing serums Mostly Mentioned
- “cleared my complexion in 7 days — DERMA SKIN CLEAR”
- “unclogs pores — Derma Skin Clear Anti-Blemish Scrub”
- “reduces blackheads — Derma Skin Clear Anti-Blemish Scrub”
Versatile multi-use moisturizers Mostly Mentioned
- “Use it on face, body, hands, and feet — Creme”
- “Applying is easy, you can use on your face, hands, and body. — Soft”
- “Works better than expensive luxury creams — Creme”
Smoother skin texture serums Mostly Mentioned
- “skin feels squeaky clean and soft — DERMA SKIN CLEAR”
- “skin feels smooth — Derma Skin Clear Anti-Blemish Scrub”
Non-drying serums Mostly Mentioned
- “doesn't dry out skin — Derma Skin Clear Anti-Blemish Scrub”
- “doesn't leave skin dry or stretched — DERMA SKIN CLEAR”
Intense deep hydration Often Mentioned
- “Smoothed out dry flaky scales on my cheeks overnight — Creme”
- “Makes my face feel smooth and soft. — Soft”
Greasy and oily residue Often Mentioned
- “Leaves a shiny grease layer that doesn't go away — Creme”
- “too greasy for face — Protect & Moisture Sun Lotion SPF50+”
- “made my face slightly shiny — DERMA SKIN CLEAR”
Causes breakouts and acne Sometimes Noted
- “Clogged my pores and caused bad acne — Creme”
- “I noticed some acne breakouts on my chin after using this crème for a while. — Soft”
Strong fragrance Sometimes Noted
- “Scent is too overpowering for sensitive noses — Creme”
- “Has a heavy, baby powder smell. — Soft”
- “smells like men's hairspray — DERMA SKIN CLEAR”
Sources: lovi.care, influencer.com, walmart.com, hometesterclub.com, shespeaks.com, target.com, and more
Questions and answers
Is NIVEA good for oily skin?
Yes, NIVEA is a good choice for oily skin, as Lovi rates the NIVEA-focused routine High for oily skin. Products like UV Deep Protect & Care Gel and Protect & Moisture Sun Lotion SPF50+ offer a High fit for oily skin, while reviewers often note that the brand helps clear blemishes.
Is NIVEA worth it?
NIVEA is worth it for shoppers seeking affordable skincare, as prices on this page range from £2.00 to £7.70 and most fall between £3.00 and £4.75. Lovi rates the brand-focused routines High for dry skin, oily skin, sensitive skin, combination skin, and acne-prone skin. Reviewers often mention intense deep hydration from the products, though some note a greasy and oily residue.
What are NIVEA's best products?
NIVEA's best products are the UV Deep Protect & Care Gel and Protect & Moisture Sun Lotion SPF50+ for sun protection, alongside the DERMA SKIN CLEAR serum and Creme moisturizer, which is rated High by Lovi for dry skin.
Which NIVEA moisturizer is best for dry skin?
Creme is the best NIVEA moisturizer for dry skin, where Lovi rates it High, while Soft rates Average for dry skin.
Does NIVEA cause breakouts?
NIVEA is sometimes noted by reviewers to cause breakouts and acne. Lovi rates Creme with a Caution for acne-prone skin, while the UV Deep Protect & Care Gel and Protect & Moisture Sun Lotion SPF50+ rate High for acne-prone skin.
Is NIVEA fragrance-free?
No, NIVEA is not entirely fragrance-free, as 6 of the 9 NIVEA products on this page contain fragrance. Reviewers sometimes note a strong fragrance in these formulations.
What are the key ingredients in NIVEA products?
Glycerin is a key ingredient featured across the NIVEA products on this page to help support skin hydration. Lovi notes that glycerin helps provide intense deep hydration, though reviewers sometimes mention a greasy or oily residue.
How do I build a NIVEA skincare routine?
To build a NIVEA skincare routine for dry skin in the morning, use a hydrating facial cleanser, a hydrating toner, the Creme moisturizer, and the Protect & Moisture Sun Lotion SPF50+. In the evening, use a pre-cleanser, a cleanser, the Derma Skin Clear Anti-Blemish Scrub, and the Creme moisturizer. Once a week, you can add a nourishing mask into that evening routine. Lovi rates the NIVEA-focused routine High for dry skin.
Where can I buy NIVEA, and how much does it cost?
NIVEA products on this page are available at stores in the United Kingdom. Prices generally range from £2.00 to £7.70, with most items priced between £3.00 and £4.75.
What are good alternatives to NIVEA?
Good alternatives to NIVEA with pages on Lovi include brands such as Eucerin, Bayer, Augustinus Bader, Yepoda, Dr. Barbara Sturm, and Sebamed. For dry skin, Lovi rates the Eucerin-focused routine Superior.
NIVEA vs Eucerin: which is better?
NIVEA and Eucerin both offer great routines, with Lovi rating the NIVEA routine High for dry skin while Eucerin achieves a Superior fit there. Both brands tie with High fit levels for oily, sensitive, combination, and acne-prone skin types. Reviewers note that NIVEA products provide intense deep hydration and blemish-clearing serums, though some mention a greasy residue or strong fragrance.
Who owns NIVEA, and where is it from?
NIVEA is a German brand founded in 1911, owned by maxingvest GmbH & Co. KGaA since 2004.
Is NIVEA cruelty-free?
PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list NIVEA as cruelty-free.
Is NIVEA good for dry skin?
NIVEA is good for dry skin because Lovi rates the NIVEA-focused routine High for dry skin, supported by products like Creme which has a High fit. Reviewers often mention intense deep hydration from the range, and glycerin helps keep the skin moisturized. Lovi rates Eucerin Superior for dry skin, which is a similar brand to consider.
Which NIVEA sunscreen is best for sensitive skin?
Protect & Moisture Sun Lotion SPF50+ is the best NIVEA sunscreen for sensitive skin, as Lovi rates it High for that skin type. UV Deep Protect & Care Gel is rated Average, and MEN is rated Low.
Is NIVEA good for sensitive skin?
Yes, NIVEA is good for sensitive skin because Lovi rates the NIVEA-focused routine High for sensitive skin. Some NIVEA products may help soothe and hydrate, though reviewers sometimes note a strong fragrance in certain items.
Is NIVEA good for acne-prone skin?
Yes, NIVEA is good for acne-prone skin because Lovi rates the NIVEA-focused routine High for acne-prone skin. The products on this page feature blemish-clearing serums that help manage breakouts.
Is NIVEA good for skin with dark spots?
Yes, NIVEA is good for skin with dark spots because the brand features specialized serums for this concern, and Lovi rates the brand-focused routine High for skin with dark spots. Reviewers often mention blemish-clearing and smoother skin texture serums among the products on this page.
Is NIVEA good for mature skin?
NIVEA offers products that may help with mature skin, as Lovi rates mature skin High for UV Deep Protect & Care Gel, Protect & Moisture Sun Lotion SPF50+, and Creme. Reviewers often mention intense deep hydration from these products.
Research behind NIVEA's key ingredients
Effects of glyceryl glucoside on AQP3 expression, barrier function and hydration of human skin
Exotic Vegetable Oils for Cosmetic O/W Nanoemulsions: In Vivo Evaluation
In vivo and in vitro evaluation of octyl methoxycinnamate liposomes
Comparison of methods for assessing photoprotection against ultraviolet A in vivo
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind these ratings
Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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