NIVEA skincare
NIVEA is a German skincare brand founded in 1911 and owned by maxingvest GmbH & Co. KGaA since 2004.
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NIVEA is deeply loved for its dependable sunscreens, targeted serums, and nourishing moisturizers, all formulated with hydrating glycerin. Its products suit sensitive skin and skin with dark spots best, benefiting directly from these soothing and balancing elements. For specific concerns, the standout choices include the Protect & Moisture Sun Lotion SPF50+ for acne-prone skin, the UV Deep Protect & Care Gel for skin with dark spots, and the LUMINOUS630 ANTI-DARK SPOT SERUM for mature skin. Through daily use, the brand relies on ingredients like glycerin, which reliably improves stratum corneum hydration and barrier function.
GlycerinThis page covers some of the most popular NIVEA products; for the whole NIVEA range, with a fit score for every product, use the Lovi app.
People Say
★4.6Overall rating based on 112.2k+ reviewsReviewers most often praise NIVEA for effective moisturization, lightweight and fast-absorbing formulas, and targeted blemish and dryness relief. The most common complaints are breakouts for acne-prone skin and greasy or heavy textures.
Highlights
Blemish-clearing serums Mostly Mentioned
- “cleared my complexion in 7 days — DERMA SKIN CLEAR”
- “unclogs pores — Derma Skin Clear Anti-Blemish Scrub”
- “reduces blackheads — Derma Skin Clear Anti-Blemish Scrub”
Versatile multi-use moisturizers Mostly Mentioned
- “Use it on face, body, hands, and feet — Creme”
- “Applying is easy, you can use on your face, hands, and body. — Soft”
- “Works better than expensive luxury creams — Creme”
Smoother skin texture serums Mostly Mentioned
- “skin feels squeaky clean and soft — DERMA SKIN CLEAR”
- “skin feels smooth — Derma Skin Clear Anti-Blemish Scrub”
Non-drying serums Mostly Mentioned
- “doesn't dry out skin — Derma Skin Clear Anti-Blemish Scrub”
- “doesn't leave skin dry or stretched — DERMA SKIN CLEAR”
Intense deep hydration Often Mentioned
- “Smoothed out dry flaky scales on my cheeks overnight — Creme”
- “Makes my face feel smooth and soft. — Soft”
Greasy and oily residue Often Mentioned
- “Leaves a shiny grease layer that doesn't go away — Creme”
- “too greasy for face — Protect & Moisture Sun Lotion SPF50+”
- “made my face slightly shiny — DERMA SKIN CLEAR”
Causes breakouts and acne Sometimes Noted
- “Clogged my pores and caused bad acne — Creme”
- “I noticed some acne breakouts on my chin after using this crème for a while. — Soft”
Strong fragrance Sometimes Noted
- “Scent is too overpowering for sensitive noses — Creme”
- “Has a heavy, baby powder smell. — Soft”
- “smells like men's hairspray — DERMA SKIN CLEAR”
Sources: lovi.care, influencer.com, walmart.com, hometesterclub.com, shespeaks.com, target.com, and more
Questions and answers
Is NIVEA good for oily skin?
Yes, NIVEA is a good choice for oily skin, as Lovi rates the NIVEA-focused routine High for oily skin. Products like UV Deep Protect & Care Gel and Protect & Moisture Sun Lotion SPF50+ help provide strong protection without heavy feeling, though some reviewers note a greasy residue.
Is NIVEA worth it?
NIVEA is worth considering for a budget-friendly skincare routine, as prices range from €3.74 to €12.94. Lovi rates the brand-focused routines High for dry, oily, sensitive, combination, and acne-prone skin.
What are NIVEA's best products?
NIVEA's best products depend on the skin type, but UV Deep Protect & Care Gel and Protect & Moisture Sun Lotion SPF50+ stand out with High fit levels for oily, combination, and acne-prone skin. Lovi rates Creme as High for dry skin, while DERMA SKIN CLEAR and Derma Skin Clear Anti-Blemish Scrub show High fits for acne-prone skin.
Which NIVEA moisturizer is best for dry skin?
Creme is the best NIVEA moisturizer for dry skin, as Lovi rates it High for dry skin, while Soft rates Average. Glycerin helps provide intense deep hydration for dry skin.
Does NIVEA cause breakouts?
NIVEA may occasionally cause breakouts, as reviewers sometimes note that certain products lead to acne. However, Lovi rates the fit for acne-prone skin as High based on the brand-focused routines, and some options like DERMA SKIN CLEAR and UV Deep Protect & Care Gel rate High for this skin type.
Is NIVEA fragrance-free?
No, the NIVEA products on this page are not all fragrance-free, as 6 of the 9 products list fragrance while only 3 do not. Glycerin helps provide moisture across the range.
What are the key ingredients in NIVEA products?
Glycerin is a key ingredient featured across the NIVEA products on this page. Glycerin helps provide deep hydration and supports the skin barrier.
How do I build a NIVEA skincare routine?
To build a NIVEA skincare routine for dry skin, start your morning with a cleanser, hydrating toner, Creme moisturizer, and Protect & Moisture Sun Lotion SPF50+. In the evening, use a pre-cleanser, cleanser, cleansing toner, Derma Skin Clear Anti-Blemish Scrub, and Creme moisturizer. Once a week, add a nourishing mask into this same evening routine before applying your treatment and moisturizer.
Where can I buy NIVEA, and how much does it cost?
NIVEA products on this page are available at stores in the Netherlands. Prices range from €3.74 to €12.94, with most items costing between €5.89 and €9.30.
What are good alternatives to NIVEA?
Good alternatives to NIVEA with pages on Lovi include Eucerin, Bayer, Augustinus Bader, Yepoda, Dr. Barbara Sturm, and Sebamed. Eucerin offers brand-focused routines that rate Superior for dry skin and High for oily, sensitive, combination, and acne-prone skin.
NIVEA vs Eucerin: which is better?
NIVEA and Eucerin offer comparable quality, as Lovi rates both brands High for sensitive, combination, and acne-prone skin, while Eucerin rates slightly higher for dry skin with a Superior routine fit compared to NIVEA's High fit.
Who owns NIVEA, and where is it from?
NIVEA is a German brand founded in 1911, owned by maxingvest GmbH & Co. KGaA since 2004.
Is NIVEA cruelty-free?
PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list NIVEA as cruelty-free.
Is NIVEA good for dry skin?
NIVEA is good for dry skin, and Lovi rates the brand-focused routine High for dry skin. Glycerin helps provide intense deep hydration, though reviewers sometimes note a greasy residue.
Which NIVEA sunscreen is best for sensitive skin?
Protect & Moisture Sun Lotion SPF50+ is the best option as Lovi rates it High for sensitive skin. UV Deep Protect & Care Gel is another choice with Average fit, while MEN has Low fit.
Is NIVEA good for sensitive skin?
Yes, NIVEA is a good choice for sensitive skin as the brand features routines tailored for it. Lovi rates NIVEA-focused routines High for sensitive skin. Glycerin helps provide moisture for the skin.
Is NIVEA good for acne-prone skin?
Yes, NIVEA is a good choice for acne-prone skin, as Lovi rates the brand-focused routine High for this skin type. Reviewers often mention blemish-clearing serums and smoother skin texture serums among the NIVEA products on this page.
Is NIVEA good for skin with dark spots?
NIVEA is a good choice for skin with dark spots because the NIVEA products on this page include targeted options like Protect & Moisture Sun Lotion SPF50+, which Lovi rates High for skin with dark spots. Glycerin helps provide deep hydration across the range.
Is NIVEA good for mature skin?
NIVEA is good for mature skin, with Lovi rating UV Deep Protect & Care Gel, Protect & Moisture Sun Lotion SPF50+, and Creme High or Average for this skin type. Glycerin helps provide intense deep hydration, which reviewers often mention for these products.
Research behind NIVEA's key ingredients
Effects of glyceryl glucoside on AQP3 expression, barrier function and hydration of human skin
Exotic Vegetable Oils for Cosmetic O/W Nanoemulsions: In Vivo Evaluation
In vivo and in vitro evaluation of octyl methoxycinnamate liposomes
Comparison of methods for assessing photoprotection against ultraviolet A in vivo
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind these ratings
Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
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