NIVEA skincare
NIVEA is a German skincare brand founded in 1911 and owned by maxingvest GmbH & Co. KGaA since 2004.
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NIVEA is deeply loved for its versatile sunscreens, targeted serums, and nourishing moisturizers, all thoughtfully formulated with glycerin. Its products suit sensitive skin and oily skin best because the brand balances gentle care with lightweight hydration. For particular concerns, the standout products include the Protect & Moisture Sun Lotion SPF50+ for acne-prone skin, the UV Deep Protect & Care Gel for skin with dark spots, and the LUMINOUS630 ANTI-DARK SPOT SERUM for mature skin. Through these expert formulations, its key ingredients improve stratum corneum hydration and barrier function to keep the complexion healthy and calm.
This page covers some of the most popular NIVEA products; for the whole NIVEA range, with a fit score for every product, use the Lovi app.
People Say
★4.6Overall rating based on 112.2k+ reviewsReviewers most often praise NIVEA for effective moisturization, lightweight and fast-absorbing formulas, and targeted blemish and dryness relief. The most common complaints are breakouts for acne-prone skin and greasy or heavy textures.
Highlights
Blemish-clearing serums Mostly Mentioned
- “cleared my complexion in 7 days — DERMA SKIN CLEAR”
- “unclogs pores — Derma Skin Clear Anti-Blemish Scrub”
- “reduces blackheads — Derma Skin Clear Anti-Blemish Scrub”
Versatile multi-use moisturizers Mostly Mentioned
- “Use it on face, body, hands, and feet — Creme”
- “Applying is easy, you can use on your face, hands, and body. — Soft”
- “Works better than expensive luxury creams — Creme”
Smoother skin texture serums Mostly Mentioned
- “skin feels squeaky clean and soft — DERMA SKIN CLEAR”
- “skin feels smooth — Derma Skin Clear Anti-Blemish Scrub”
Non-drying serums Mostly Mentioned
- “doesn't dry out skin — Derma Skin Clear Anti-Blemish Scrub”
- “doesn't leave skin dry or stretched — DERMA SKIN CLEAR”
Intense deep hydration Often Mentioned
- “Smoothed out dry flaky scales on my cheeks overnight — Creme”
- “Makes my face feel smooth and soft. — Soft”
Greasy and oily residue Often Mentioned
- “Leaves a shiny grease layer that doesn't go away — Creme”
- “too greasy for face — Protect & Moisture Sun Lotion SPF50+”
- “made my face slightly shiny — DERMA SKIN CLEAR”
Causes breakouts and acne Sometimes Noted
- “Clogged my pores and caused bad acne — Creme”
- “I noticed some acne breakouts on my chin after using this crème for a while. — Soft”
Strong fragrance Sometimes Noted
- “Scent is too overpowering for sensitive noses — Creme”
- “Has a heavy, baby powder smell. — Soft”
- “smells like men's hairspray — DERMA SKIN CLEAR”
Sources: lovi.care, influencer.com, walmart.com, hometesterclub.com, shespeaks.com, target.com, and more
Questions and answers
Is NIVEA good for oily skin?
Yes, NIVEA is a good choice for oily skin, as Lovi rates the NIVEA-focused routine High for oily skin. Products like UV Deep Protect & Care Gel and Protect & Moisture Sun Lotion SPF50+ fit oily skin well, though reviewers sometimes note a greasy residue.
Is NIVEA worth it?
Yes, NIVEA is worth it for shoppers seeking budget-friendly options, as Lovi rates the brand's routines High for dry, oily, sensitive, combination, and acne-prone skin. Reviewers often mention intense deep hydration and blemish-clearing serums, though some note a greasy residue or strong fragrance. Prices on the page range from A$5.24 to A$21.49, making it an accessible choice.
What are NIVEA's best products?
NIVEA's best products are its blemish-clearing serums and versatile multi-use moisturizers, which help provide intense deep hydration. Reviewers often mention these items, and Lovi rates the brand-focused routines High for dry, oily, sensitive, combination, and acne-prone skin.
Which NIVEA moisturizer is best for dry skin?
The best moisturizer on this page for dry skin is Creme, which Lovi rates High for dry skin, followed by Soft, which Lovi rates Average.
Does NIVEA cause breakouts?
NIVEA may sometimes cause breakouts, as reviewers note that certain products can lead to acne and breakouts. Lovi rates the fit for acne-prone skin as a Caution for Creme, a Low for Soft, and a Warning for MEN and Express Hydration.
Is NIVEA fragrance-free?
No, NIVEA is not entirely fragrance-free, as some of the NIVEA products on this page list fragrance. However, 3 of the 9 products on this page list no fragrance.
What are the key ingredients in NIVEA products?
Glycerin is a key ingredient featured across the NIVEA products on this page. Glycerin helps provide moisture and supports skin hydration.
How do I build a NIVEA skincare routine?
To build a NIVEA skincare routine for dry skin, start your morning with a cleanser, calming toner, NIVEA Creme, and Protect & Moisture Sun Lotion SPF50+. In the evening, use a pre-cleanser, cleanser, Derma Skin Clear Anti-Blemish Scrub, and NIVEA Creme. Once a week, add an enzyme powder and a nourishing mask into that evening sequence. Lovi rates the NIVEA-focused routine High for dry skin.
Where can I buy NIVEA, and how much does it cost?
NIVEA products on this page are available at stores in Australia. Prices range from A$5.24 to A$21.49, with most items costing between A$6.24 and A$8.00.
What are good alternatives to NIVEA?
Good alternatives to NIVEA with pages on Lovi include brands like Eucerin, Bayer, Augustinus Bader, Yepoda, Dr. Barbara Sturm, and Sebamed. Lovi rates the Eucerin-focused routines as High for dry skin, oily skin, sensitive skin, combination skin, and acne-prone skin.
NIVEA vs Eucerin: which is better?
NIVEA and Eucerin perform similarly overall, as Lovi rates both High for dry skin, oily skin, sensitive skin, combination skin, and acne-prone skin. Both brands provide strong options across these skin types, meaning your choice may depend on specific product preferences or budgets.
Who owns NIVEA, and where is it from?
NIVEA is a German brand founded in 1911, owned by maxingvest GmbH & Co. KGaA since 2004.
Is NIVEA cruelty-free?
PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list NIVEA as cruelty-free.
Is NIVEA good for dry skin?
Yes, NIVEA is good for dry skin because Lovi rates the NIVEA-focused routine High for dry skin. The NIVEA products on this page help provide intense deep hydration, and glycerin helps keep dry skin soft.
Which NIVEA sunscreen is best for sensitive skin?
Protect & Moisture Sun Lotion SPF50+ is the best NIVEA sunscreen for sensitive skin, followed by UV Deep Protect & Care Gel and MEN. Lovi rates Protect & Moisture Sun Lotion SPF50+ High for sensitive skin, while UV Deep Protect & Care Gel rates Average and MEN rates Low.
Is NIVEA good for sensitive skin?
Yes, NIVEA is good for sensitive skin because the brand-focused routine rates High for sensitive skin. Lovi rates sensitive skin fit as High for NIVEA. Glycerin helps provide intense deep hydration, though reviewers sometimes note a strong fragrance in some of the NIVEA products on this page.
Is NIVEA good for acne-prone skin?
Yes, NIVEA is good for acne-prone skin, as Lovi rates the NIVEA-focused routine High for acne-prone skin. Products like UV Deep Protect & Care Gel and Protect & Moisture Sun Lotion SPF50+ fit acne-prone skin with High levels, though some items may occasionally cause breakouts.
Is NIVEA good for skin with dark spots?
NIVEA is not a top choice for skin with dark spots, as the brand-focused routine does not specifically target this concern and most products show average or low fit levels for it. LUMINOUS630 ANTI-DARK SPOT SERUM is an exception that is designed to help address dark spots.
Is NIVEA good for mature skin?
NIVEA provides several products for mature skin, and Lovi rates the brand routines High for this skin type. Reviewers often mention intense deep hydration from the range, though some note a greasy residue.
Research behind NIVEA's key ingredients
Effects of glyceryl glucoside on AQP3 expression, barrier function and hydration of human skin
Exotic Vegetable Oils for Cosmetic O/W Nanoemulsions: In Vivo Evaluation
In vivo and in vitro evaluation of octyl methoxycinnamate liposomes
Comparison of methods for assessing photoprotection against ultraviolet A in vivo
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind these ratings
Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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