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The Ordinary vs ISDIN

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The Ordinary and ISDIN are established skincare brands offering serums, moisturizers, and targeted solutions for various skin concerns. The Canadian brand centers its offerings around hyaluronic acid, glycerin, and squalane to suit sensitive and dry sensitive skin, while the Spanish brand crafts advanced moisturizers, sunscreens, and eye products for sensitive and acne-prone skin. Both brands differ in their founding origins, parent companies, and specific formulations, such as The Ordinary featuring Niacinamide and Mandelic Acid, and ISDIN featuring Fusion Water and Eryfotona Actinica. Through consistent use, their gentle creations respect delicate moisture barriers and help maintain a healthy complexion.

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

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ISDIN is a Spanish skincare brand founded in 1975 and owned by Puig.

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This page compares some of the most popular The Ordinary and ISDIN products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The Ordinary vs ISDIN products

People Say

The OrdinaryISDIN
  • Lightweight Texture and Absorption Sometimes NotedMostly Mentioned
    • “absorbs instantly — ISDIN Eryfotona Actinica”
    • “ultra-light fluid product, which makes it super easy to apply — ISDIN Fusion Water”
    • “Lightweight formula absorbs fast — ISDIN Hyaluronic Concentrate”
    • “Sinks in immediately — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
  • Skin Texture and Smoothing Often MentionedOften Mentioned
    • “glass skin effect — The Ordinary Glycolic Acid 7% Toning Solution”
    • “skin feels baby butt smooth — The Ordinary AHA 30% + BHA 2% Peeling Solution”
    • “skin looks smooth and healthy — ISDIN K-Ox Eyes”
    • “I am more on a dehydrated side and this helps me look hydrated and smooth. — ISDIN Flavo-C Serum”
  • Affordability and Value Mostly MentionedNot noted
    • “lasts forever — The Ordinary Glycolic Acid 7% Toning Solution”
    • “can't beat the price — The Ordinary Salicylic Acid 2% Solution”
    • “extremely affordable — The Ordinary Niacinamide 10% + Zinc 1%”
  • Hydration and Plumping Sometimes NotedOften Mentioned
    • “Improved moisture and texture — ISDIN Hyaluronic Moisture”
    • “My skin felt sooo hydrated and looks so plump and dewey. — ISDIN Fusion Water”
    • “Skin feels intensely hydrated — ISDIN Hyaluronic Concentrate”
    • “skin feels immediately hydrated — The Ordinary Hyaluronic Acid 2% + B5”
  • Acne and Blemish Control Often MentionedNot noted
    • “pimples disappear within a day — The Ordinary Salicylic Acid 2% Solution”
    • “scars and hormonal acne faded — The Ordinary Azelaic Acid Suspension 10%”
    • “faded dark spots — The Ordinary Glycolic Acid 7% Toning Solution”
  • Texture Issues and Pilling Mostly MentionedRarely Noted
    • “Pilled up on my skin — ISDIN Hyaluronic Moisture”
    • “crumbles and piles under moisturizer — The Ordinary Azelaic Acid Suspension 10%”
  • High Price Point Rarely NotedOften Mentioned
    • “Expensive for Ordinary — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
    • “very expensive — ISDIN Eryfotona Actinica”
  • Fragrance and Scent Concerns Rarely NotedOften Mentioned
    • “Smells like vinegar — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
    • “smell is unbearable — The Ordinary Azelaic Acid Suspension 10%”
    • “has a slight chemical smell — The Ordinary Mandelic Acid 10% + HA”
    • “smell is overpowering — ISDIN Eryfotona Actinica”
  • Skin Irritation and Sensitivity Often MentionedRarely Noted
    • “I think the serum is too strong for my face as it has burned and left very rough and a peeling face. — ISDIN Flavo-C Serum”
    • “slight peeling — ISDIN Retinal Intense Serum”
    • “irritated AF the next day — The Ordinary AHA 30% + BHA 2% Peeling Solution”

The Ordinary vs ISDIN routines for dry skin

Buy ISDIN routine · SAR 1,771.26 · 92% fitBuy The Ordinary routine · SAR 814.57 · 90% fitSee multi-brand routine · 96% fit

The Ordinary vs ISDIN routines for oily skin

Buy ISDIN routine · SAR 2,326.11 · 93% fitBuy The Ordinary routine · SAR 867.55 · 92% fitSee multi-brand routine · 97% fit

The Ordinary vs ISDIN routines for combination skin

Buy ISDIN routine · SAR 2,312.92 · 93% fitBuy The Ordinary routine · SAR 981.41 · 92% fitSee multi-brand routine · 97% fit

Questions and answers

The Ordinary or ISDIN: which is better?

Both The Ordinary and ISDIN are great choices, as Lovi rates both brands as having a Superior routine fit across nearly all skin types. The Ordinary offers budget-friendly serums with great value, while ISDIN is often praised for its lightweight sunscreens and moisturizers.

What is the difference between The Ordinary and ISDIN?

The Ordinary provides budget-friendly options and excels in acne and blemish control across the products on this page, whereas ISDIN is known for ultralight sunscreens and offers hydration and plumping. Lovi gives both brands an equal routine fit for sensitive skin, dry skin, and oily skin.

The Ordinary or ISDIN for oily skin?

Both The Ordinary and ISDIN offer a Superior routine fit for oily skin. The Ordinary features fragrance-free products on the products on this page, while ISDIN is often noted for ultralight sunscreens.

The Ordinary or ISDIN: which moisturizer is better?

Both The Ordinary and ISDIN offer great options, with The Ordinary standing out for affordability and ISDIN for lightweight hydration. Hyaluronic acid helps bind moisture to the skin, and topical use may improve skin quality and signs of aging.

Dermatologic Therapy, 2022

Which is more affordable, The Ordinary or ISDIN?

The Ordinary is more affordable, as reviewers often mention its high price point as a drawback for ISDIN while praising The Ordinary for its affordability and great value serums.

Which brand has more products with no fragrance, The Ordinary or ISDIN?

The Ordinary has more products with no fragrance, as every product on its page lists no fragrance in its ingredients.

How do the founding years and parent companies of The Ordinary and ISDIN compare?

The Ordinary was founded in Canada in 2016 and is owned by The Estée Lauder Companies Inc. In contrast, ISDIN was founded in Spain in 1975 and is owned by Puig.

Which brand performs better for oily acne-prone skin according to the routine fit levels?

For oily acne-prone skin, ISDIN performs better with a Superior routine fit, while The Ordinary offers a High fit.

The Ordinary or ISDIN for sensitive skin?

Both The Ordinary and ISDIN are great options, as Lovi rates both brands as having a Superior routine fit for sensitive skin.

The Ordinary or ISDIN for acne-prone skin?

Both The Ordinary and ISDIN offer products that fit acne-prone skin well. Lovi rates the routine fit for both brands as Superior on this page.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

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