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The Ordinary vs ISDIN

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The Ordinary and ISDIN are distinct skincare brands originating from Canada and Spain, respectively. The Ordinary offers targeted serums, moisturizers, cleansers, and toners built around hyaluronic acid, glycerin, and squalane, suiting dry and dry sensitive skin best. Conversely, ISDIN is beloved for advanced sunscreens, moisturizers, serums, and eye products that respect delicate moisture barriers, making them ideal for sensitive and acne-prone skin. Ultimately, the Canadian brand focuses on single-ingredient efficacy for specific concerns like dark spots and aging, while the Spanish brand delivers sophisticated daily care for balanced protection.

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

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ISDIN is a Spanish skincare brand founded in 1975 and owned by Puig.

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This page compares some of the most popular The Ordinary and ISDIN products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The Ordinary vs ISDIN products

People Say

The OrdinaryISDIN
  • Lightweight Texture and Absorption Sometimes NotedMostly Mentioned
    • “absorbs instantly — ISDIN Eryfotona Actinica”
    • “ultra-light fluid product, which makes it super easy to apply — ISDIN Fusion Water”
    • “Lightweight formula absorbs fast — ISDIN Hyaluronic Concentrate”
    • “Sinks in immediately — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
  • Skin Texture and Smoothing Often MentionedOften Mentioned
    • “glass skin effect — The Ordinary Glycolic Acid 7% Toning Solution”
    • “skin feels baby butt smooth — The Ordinary AHA 30% + BHA 2% Peeling Solution”
    • “skin looks smooth and healthy — ISDIN K-Ox Eyes”
    • “I am more on a dehydrated side and this helps me look hydrated and smooth. — ISDIN Flavo-C Serum”
  • Affordability and Value Mostly MentionedNot noted
    • “lasts forever — The Ordinary Glycolic Acid 7% Toning Solution”
    • “can't beat the price — The Ordinary Salicylic Acid 2% Solution”
    • “extremely affordable — The Ordinary Niacinamide 10% + Zinc 1%”
  • Hydration and Plumping Sometimes NotedOften Mentioned
    • “Improved moisture and texture — ISDIN Hyaluronic Moisture”
    • “My skin felt sooo hydrated and looks so plump and dewey. — ISDIN Fusion Water”
    • “Skin feels intensely hydrated — ISDIN Hyaluronic Concentrate”
    • “skin feels immediately hydrated — The Ordinary Hyaluronic Acid 2% + B5”
  • Acne and Blemish Control Often MentionedNot noted
    • “pimples disappear within a day — The Ordinary Salicylic Acid 2% Solution”
    • “scars and hormonal acne faded — The Ordinary Azelaic Acid Suspension 10%”
    • “faded dark spots — The Ordinary Glycolic Acid 7% Toning Solution”
  • Texture Issues and Pilling Mostly MentionedRarely Noted
    • “Pilled up on my skin — ISDIN Hyaluronic Moisture”
    • “crumbles and piles under moisturizer — The Ordinary Azelaic Acid Suspension 10%”
  • High Price Point Rarely NotedOften Mentioned
    • “Expensive for Ordinary — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
    • “very expensive — ISDIN Eryfotona Actinica”
  • Fragrance and Scent Concerns Rarely NotedOften Mentioned
    • “Smells like vinegar — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
    • “smell is unbearable — The Ordinary Azelaic Acid Suspension 10%”
    • “has a slight chemical smell — The Ordinary Mandelic Acid 10% + HA”
    • “smell is overpowering — ISDIN Eryfotona Actinica”
  • Skin Irritation and Sensitivity Often MentionedRarely Noted
    • “I think the serum is too strong for my face as it has burned and left very rough and a peeling face. — ISDIN Flavo-C Serum”
    • “slight peeling — ISDIN Retinal Intense Serum”
    • “irritated AF the next day — The Ordinary AHA 30% + BHA 2% Peeling Solution”

The Ordinary vs ISDIN routines for dry skin

See multi-brand routine · 98% fit

The Ordinary vs ISDIN routines for oily skin

See multi-brand routine · 97% fit

The Ordinary vs ISDIN routines for combination skin

See multi-brand routine · 96% fit

Questions and answers

The Ordinary or ISDIN: which is better?

Both brands are great choices since Lovi rates routine fit as equal across all skin types. The Ordinary offers affordable value, whereas ISDIN is known for ultralight sunscreens, though its products carry a high price point.

What is the difference between The Ordinary and ISDIN?

The Ordinary offers budget-friendly skincare with strong results for acne and dark spots, while ISDIN provides lightweight sunscreens and moisturizers though at a higher price point. Both brands achieve superior routine fit levels across all skin types on this page.

The Ordinary or ISDIN for dry skin?

Both The Ordinary and ISDIN provide a Superior routine fit for dry skin. Reviewers note that ISDIN excels in hydration and lightweight textures, whereas the products on this page from The Ordinary offer great value and affordability.

The Ordinary or ISDIN: which moisturizer is better?

Both The Ordinary and ISDIN offer moisturizers that help hydrate and plump the skin. The Ordinary features a range with products like Natural Moisturizing Factors + HA, while ISDIN offers options such as Hyaluronic Concentrate and Hyaluronic Moisture.

Dermatologic Therapy, 2022

Which is more affordable, The Ordinary or ISDIN?

The Ordinary is more affordable, as reviewers often mention its affordability and great value serums. In contrast, reviewers often note a high price point for ISDIN.

Do The Ordinary products contain fragrance?

Every product on the The Ordinary page lists no fragrance in its ingredients.

Which brand performs better for lightweight texture and absorption?

ISDIN performs better for lightweight texture and absorption, as reviewers mostly mention its ultralight sunscreens and lightweight moisturizers. The products on this page help provide a comfortable finish.

When was ISDIN founded and who owns it?

ISDIN was founded in 1975 in Spain and is owned by Puig.

The Ordinary or ISDIN for sensitive skin?

Both The Ordinary and ISDIN achieve a Superior Lovi fit level for sensitive skin. Reviewers note that The Ordinary offers better affordability and value, while ISDIN stands out for its lightweight texture and absorption.

The Ordinary or ISDIN for acne-prone skin?

Both The Ordinary and ISDIN are great for acne-prone skin, with Lovi giving both brands a Superior routine fit level. The Ordinary offers affordable, acne-clearing serums on this page, while ISDIN features ultralight, skin-friendly sunscreens.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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