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The Ordinary vs ISDIN

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The Ordinary and ISDIN are established skincare brands that offer serums, moisturizers, cleansers, and more. The Canadian line founded in 2016 relies on hyaluronic acid, glycerin, and squalane, whereas the Spanish brand founded in 1975 is beloved for its sophisticated formulas. Both suit sensitive, combination, and acne-prone skin, though the former addresses specific concerns with targeted active ingredients while the latter nurtures the complexion through daily, gentle efficacy.

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

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ISDIN is a Spanish skincare brand founded in 1975 and owned by Puig.

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This page compares some of the most popular The Ordinary and ISDIN products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The Ordinary vs ISDIN products

People Say

The OrdinaryISDIN
  • Lightweight Texture and Absorption Sometimes NotedMostly Mentioned
    • “absorbs instantly — ISDIN Eryfotona Actinica”
    • “ultra-light fluid product, which makes it super easy to apply — ISDIN Fusion Water”
    • “Lightweight formula absorbs fast — ISDIN Hyaluronic Concentrate”
    • “Sinks in immediately — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
  • Skin Texture and Smoothing Often MentionedOften Mentioned
    • “glass skin effect — The Ordinary Glycolic Acid 7% Toning Solution”
    • “skin feels baby butt smooth — The Ordinary AHA 30% + BHA 2% Peeling Solution”
    • “skin looks smooth and healthy — ISDIN K-Ox Eyes”
    • “I am more on a dehydrated side and this helps me look hydrated and smooth. — ISDIN Flavo-C Serum”
  • Affordability and Value Mostly MentionedNot noted
    • “lasts forever — The Ordinary Glycolic Acid 7% Toning Solution”
    • “can't beat the price — The Ordinary Salicylic Acid 2% Solution”
    • “extremely affordable — The Ordinary Niacinamide 10% + Zinc 1%”
  • Hydration and Plumping Sometimes NotedOften Mentioned
    • “Improved moisture and texture — ISDIN Hyaluronic Moisture”
    • “My skin felt sooo hydrated and looks so plump and dewey. — ISDIN Fusion Water”
    • “Skin feels intensely hydrated — ISDIN Hyaluronic Concentrate”
    • “skin feels immediately hydrated — The Ordinary Hyaluronic Acid 2% + B5”
  • Acne and Blemish Control Often MentionedNot noted
    • “pimples disappear within a day — The Ordinary Salicylic Acid 2% Solution”
    • “scars and hormonal acne faded — The Ordinary Azelaic Acid Suspension 10%”
    • “faded dark spots — The Ordinary Glycolic Acid 7% Toning Solution”
  • Texture Issues and Pilling Mostly MentionedRarely Noted
    • “Pilled up on my skin — ISDIN Hyaluronic Moisture”
    • “crumbles and piles under moisturizer — The Ordinary Azelaic Acid Suspension 10%”
  • High Price Point Rarely NotedOften Mentioned
    • “Expensive for Ordinary — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
    • “very expensive — ISDIN Eryfotona Actinica”
  • Fragrance and Scent Concerns Rarely NotedOften Mentioned
    • “Smells like vinegar — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
    • “smell is unbearable — The Ordinary Azelaic Acid Suspension 10%”
    • “has a slight chemical smell — The Ordinary Mandelic Acid 10% + HA”
    • “smell is overpowering — ISDIN Eryfotona Actinica”
  • Skin Irritation and Sensitivity Often MentionedRarely Noted
    • “I think the serum is too strong for my face as it has burned and left very rough and a peeling face. — ISDIN Flavo-C Serum”
    • “slight peeling — ISDIN Retinal Intense Serum”
    • “irritated AF the next day — The Ordinary AHA 30% + BHA 2% Peeling Solution”

The Ordinary vs ISDIN routines for dry skin

Buy The Ordinary routine · AED 542.90 · 89% fitBuy ISDIN routine · AED 739.63 · 88% fitSee multi-brand routine · 96% fit

The Ordinary vs ISDIN routines for oily skin

Buy The Ordinary routine · AED 833.82 · 91% fitBuy ISDIN routine · AED 1,222.86 · 91% fitSee multi-brand routine · 97% fit

The Ordinary vs ISDIN routines for combination skin

Buy The Ordinary routine · AED 712.46 · 92% fitBuy ISDIN routine · AED 1,204.50 · 92% fitSee multi-brand routine · 96% fit

Questions and answers

The Ordinary or ISDIN: which is better?

The Ordinary and ISDIN both offer strong options, but The Ordinary provides better affordability and value, while ISDIN is noted for lightweight texture and hydration.

What is the difference between The Ordinary and ISDIN?

The Ordinary offers more affordable products with fragrance-free formulas, while ISDIN is often praised for its lightweight and makeup-friendly sunscreens. For acne-prone skin, Lovi rates ISDIN as Superior and The Ordinary as High.

The Ordinary or ISDIN for dry skin?

Both The Ordinary and ISDIN provide High Lovi fit levels for dry skin. The Ordinary offers budget-friendly products with no added fragrance across the products on this page, while ISDIN is recognized for its lightweight moisturizers and ultralight sunscreens.

The Ordinary or ISDIN: which moisturizer is better?

Both The Ordinary and ISDIN offer great moisturizers, with Lovi rating The Ordinary as having a Superior routine fit for dry skin and dry sensitive skin using products like Natural Moisturizing Factors + HA. ISDIN also provides popular lightweight moisturizers such as Hyaluronic Concentrate, though reviewers note its higher price point compared to The Ordinary.

Dermatologic Therapy, 2022

Which is more affordable, The Ordinary or ISDIN?

The Ordinary offers better affordability and value compared to ISDIN, as high price points are frequently noted by reviewers for the products on this page.

Which brand has better lightweight texture and absorption, The Ordinary or ISDIN?

ISDIN does better for lightweight texture and absorption. Reviewers on the products on this page mostly mentioned that ISDIN offers ultralight sunscreens and lightweight moisturizers.

Do The Ordinary products contain fragrance?

Every product in The Ordinary range on this page lists no fragrance in its ingredients.

Which brand has a higher price point, The Ordinary or ISDIN?

ISDIN has a higher price point, with its high price being a commonly noted complaint among reviewers. In contrast, The Ordinary is known for offering affordable and great value serums.

The Ordinary or ISDIN for oily skin?

Both The Ordinary and ISDIN are great for oily skin, as Lovi rates both brands as Superior for this skin type. Shoppers often mention The Ordinary for its acne-clearing serums and affordability, while ISDIN is praised for its ultralight sunscreens.

The Ordinary or ISDIN for sensitive skin?

Both The Ordinary and ISDIN provide a Superior routine fit level for sensitive skin. The Ordinary features fragrance-free formulas across the products on this page, while ISDIN has a high price point.

The Ordinary or ISDIN for acne-prone skin?

For acne-prone skin, ISDIN reaches a Superior Lovi fit level, whereas The Ordinary products on this page reach a High Lovi fit level.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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