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The Ordinary vs ISDIN

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The Ordinary and ISDIN are distinct skincare brands designed to address various dermatological needs. The Canadian brand offers serums, moisturizers, cleansers, toners, and more built around hyaluronic acid, glycerin, and squalane, suiting dry skin and dry sensitive skin best. Conversely, the Spanish brand is known for sophisticated moisturizers, advanced sunscreens, targeted serums, and soothing eye products driven by meticulously engineered formulas that suit sensitive skin and oily acne-prone skin best. While both brands feature standout options for concerns like acne, dark spots, and mature skin, they differ in their foundational ingredients and overall geographical origins.

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

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ISDIN is a Spanish skincare brand founded in 1975 and owned by Puig.

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This page compares some of the most popular The Ordinary and ISDIN products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The Ordinary vs ISDIN products

People Say

The OrdinaryISDIN
  • Lightweight Texture and Absorption Sometimes NotedMostly Mentioned
    • “absorbs instantly — ISDIN Eryfotona Actinica”
    • “ultra-light fluid product, which makes it super easy to apply — ISDIN Fusion Water”
    • “Lightweight formula absorbs fast — ISDIN Hyaluronic Concentrate”
    • “Sinks in immediately — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
  • Skin Texture and Smoothing Often MentionedOften Mentioned
    • “glass skin effect — The Ordinary Glycolic Acid 7% Toning Solution”
    • “skin feels baby butt smooth — The Ordinary AHA 30% + BHA 2% Peeling Solution”
    • “skin looks smooth and healthy — ISDIN K-Ox Eyes”
    • “I am more on a dehydrated side and this helps me look hydrated and smooth. — ISDIN Flavo-C Serum”
  • Affordability and Value Mostly MentionedNot noted
    • “lasts forever — The Ordinary Glycolic Acid 7% Toning Solution”
    • “can't beat the price — The Ordinary Salicylic Acid 2% Solution”
    • “extremely affordable — The Ordinary Niacinamide 10% + Zinc 1%”
  • Hydration and Plumping Sometimes NotedOften Mentioned
    • “Improved moisture and texture — ISDIN Hyaluronic Moisture”
    • “My skin felt sooo hydrated and looks so plump and dewey. — ISDIN Fusion Water”
    • “Skin feels intensely hydrated — ISDIN Hyaluronic Concentrate”
    • “skin feels immediately hydrated — The Ordinary Hyaluronic Acid 2% + B5”
  • Acne and Blemish Control Often MentionedNot noted
    • “pimples disappear within a day — The Ordinary Salicylic Acid 2% Solution”
    • “scars and hormonal acne faded — The Ordinary Azelaic Acid Suspension 10%”
    • “faded dark spots — The Ordinary Glycolic Acid 7% Toning Solution”
  • Texture Issues and Pilling Mostly MentionedRarely Noted
    • “Pilled up on my skin — ISDIN Hyaluronic Moisture”
    • “crumbles and piles under moisturizer — The Ordinary Azelaic Acid Suspension 10%”
  • High Price Point Rarely NotedOften Mentioned
    • “Expensive for Ordinary — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
    • “very expensive — ISDIN Eryfotona Actinica”
  • Fragrance and Scent Concerns Rarely NotedOften Mentioned
    • “Smells like vinegar — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
    • “smell is unbearable — The Ordinary Azelaic Acid Suspension 10%”
    • “has a slight chemical smell — The Ordinary Mandelic Acid 10% + HA”
    • “smell is overpowering — ISDIN Eryfotona Actinica”
  • Skin Irritation and Sensitivity Often MentionedRarely Noted
    • “I think the serum is too strong for my face as it has burned and left very rough and a peeling face. — ISDIN Flavo-C Serum”
    • “slight peeling — ISDIN Retinal Intense Serum”
    • “irritated AF the next day — The Ordinary AHA 30% + BHA 2% Peeling Solution”

The Ordinary vs ISDIN routines for dry skin

Buy The Ordinary routine · A$192.91 · 96% fitBuy ISDIN routine · A$223.48 · 94% fitSee multi-brand routine · 97% fit

The Ordinary vs ISDIN routines for oily skin

Buy ISDIN routine · A$440.85 · 94% fitBuy The Ordinary routine · A$285.78 · 92% fitSee multi-brand routine · 96% fit

The Ordinary vs ISDIN routines for combination skin

Buy ISDIN routine · A$384.33 · 93% fitBuy The Ordinary routine · A$219.69 · 91% fitSee multi-brand routine · 95% fit

Questions and answers

The Ordinary or ISDIN: which is better?

The Ordinary offers better affordability and value, while ISDIN stands out for its lightweight texture and hydration. Lovi rates the routine fit for dry skin as Superior for both brands.

What is the difference between The Ordinary and ISDIN?

The Ordinary provides highly affordable and budget-friendly skincare options, whereas ISDIN is often noted for a higher price point alongside lightweight, ultralight sunscreens and moisturizers.

The Ordinary or ISDIN for dry skin?

Both The Ordinary and ISDIN offer a Superior routine fit for dry skin. The Ordinary features a high value and fragrance-free formulas, while ISDIN provides lightweight moisturizers.

The Ordinary or ISDIN: which moisturizer is better?

When comparing moisturizers, ISDIN is better suited for hydration and lightweight texture, while The Ordinary offers better affordability and value. Hyaluronic acid helps maintain skin hydration and improve skin quality.

Dermatologic Therapy, 2022

Which is more affordable, The Ordinary or ISDIN?

The Ordinary is more affordable, offering budget-friendly and great value serums compared to ISDIN, which often has a high price point.

Which brand has better performance for acne and blemish control?

The Ordinary does better for acne and blemish control. Lovi finds that acne-prone and oily acne-prone skin types fit better with The Ordinary than with ISDIN.

How do the founding years and corporate ownerships of The Ordinary and ISDIN compare?

The Ordinary was founded in Canada in 2016 and is owned by The Estée Lauder Companies Inc., whereas ISDIN was founded in Spain in 1975 and is owned by Puig.

Which brand has more products that list no fragrance in their ingredients?

The Ordinary has more products that list no fragrance, as every product on its page lists no fragrance in its ingredients.

The Ordinary or ISDIN for oily skin?

Both The Ordinary and ISDIN achieve a Superior routine fit for oily skin. The products on this page help provide lightweight textures and targeted oil control.

The Ordinary or ISDIN for sensitive skin?

Both The Ordinary and ISDIN provide a Superior routine fit for sensitive skin. The products on this page for The Ordinary list no fragrance in their ingredients.

The Ordinary or ISDIN for acne-prone skin?

ISDIN offers a Superior routine fit for acne-prone skin, whereas The Ordinary offers a High routine fit. ISDIN provides ultralight sunscreens that help with lightweight texture, while the products on this page from The Ordinary help with acne-clearing serums.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

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