I'm From skincare
I'm From is a Korean skincare brand founded in 2013 and owned by Vision Equity Partners since 2024.
I'm From's products on this page cover toners, masks, and moisturizers. I'm From products fit acne-prone skin and oily acne-prone skin best. For acne-prone skin, Lovi rates the Rice Toner highest; for skin with dark spots, the Mugwort Mask; and for mature skin, the Rice Cream.
This page covers some of the most popular I'm From products; for the whole I'm From range, with a fit score for every product, use the Lovi app.
Other I'm From products
People Say
★4.6Overall rating based on 13.9k+ reviewsReviewers most often praise I'm From for deep hydration, soothing redness and irritation, and providing a radiant glow. The most common complaints are breakouts and a rich or heavy texture.
Highlights
Deep hydration Mostly Mentioned
- “Quenches my dry skin immediately — Rice Toner”
- “Saved my peeling skin — Rice Cream”
- “skin feels so smooth and plump — Honey Mask”
Calming and soothing toners Mostly Mentioned
- “Redness gone overnight — Mugwort Essence”
- “Calmed my redness — Rice Toner”
- “Didn't sting my sensitive skin — Mugwort Essence”
Lightweight toners Mostly Mentioned
- “Sinks in instantly — Rice Toner”
- “Absorbs instantly — Mugwort Essence”
Luxurious masks Mostly Mentioned
- “It instantly soothes redness and helps reduce breakouts or irritation. — Mugwort Mask”
- “It literally cools down the skin as soon as you put it on. — Mugwort Mask”
- “calms down my irritation — Honey Mask”
High price and small quantity Mostly Mentioned
- “Pricey for a toner — Rice Toner”
- “Too expensive for water — Mugwort Essence”
- “Finished in one month — Rice Cream”
Packaging and formulation concerns Sometimes Noted
- “Miss the glass bottle — Rice Toner”
- “New plastic bottle feels cheap — Mugwort Essence”
- “Shattered on bathroom floor — Rice Cream”
Polarizing scent Sometimes Noted
- “Smells like medicine — Mugwort Essence”
- “smell was too overpowering — Honey Mask”
- “The herbal smell is way too strong and medicinal for my taste. — Mugwort Mask”
Irritation and breakouts Sometimes Noted
- “Caused tiny bumps — Rice Toner”
- “Broke me out in whiteheads — Rice Cream”
- “Gave me tiny red bumps on my forehead after one use. — Mugwort Mask”
Sources: lovi.care, amazon.com, iherb.com, yesstyle.com, wishtrend.com, sokoglam.com, and more
Questions and answers
Is I'm From good for oily skin?
Yes, I'm From is a good option for oily skin because Lovi rates the I'm From-focused routine Superior for oily skin. Reviewers mostly mention that the brand's toners are lightweight and help provide deep hydration without feeling heavy.
Is I'm From worth it?
I'm From is worth it for shoppers seeking deep hydration and calming care, as Lovi rates the brand-focused routines Superior for dry, oily, sensitive, combination, and acne-prone skin. Reviewers mostly praise the brand's lightweight toners and luxurious masks, though some note high prices, small quantities, and occasional breakouts.
What are I'm From's best products?
Which I'm From moisturizer is best for dry skin?
Rice Cream is the best I'm From moisturizer for dry skin, as Lovi rates it High for dry skin.
Does I'm From cause breakouts?
Irritation and breakouts are sometimes noted by reviewers of I'm From, though the I'm From products on this page list no fragrance. Lovi rates the brand's routines Superior for acne-prone skin.
Is I'm From fragrance-free?
Yes, the I'm From products on this page list no fragrance in their ingredients. Reviewers note that the brand's items may feature a polarizing scent, but all products included here are formulated without added fragrance.
What are the key ingredients in I'm From products?
I'm From features key ingredients such as rice extract, soothing mugwort, and nourishing honey across its lineup. These components help provide deep hydration and calm the skin.
How do I build a I'm From skincare routine?
To build an I'm From routine for dry skin, start your morning with a gentle cleanser, the Rice Toner, the Rice Cream, and a sunscreen, while your evening routine includes a double cleanse, the Rice Toner, a serum, and the Rice Cream. Once a week, you can add an enzyme powder and the Mugwort Mask to this routine for extra nourishment. Lovi rates the I'm From routine Superior for dry skin.
Where can I buy I'm From, and how much does it cost?
You can buy I'm From in Saudi Arabia on this page. Prices range from SAR 40.00 to SAR 122.05, with most products falling between SAR 59.05 and SAR 119.86.
What are good alternatives to I'm From?
Good alternatives to I'm From include brands with similar pages on Lovi such as SKIN1004, Anua, Medicube, Beauty of Joseon, COSRX, and Dr. Althea. Lovi rates SKIN1004 as a High or Superior fit for the same skin types.
I'm From vs SKIN1004: which is better?
Lovi rates the I'm From-focused routine Superior for dry, oily, combination, and acne-prone skin, whereas the SKIN1004-focused routine is High for dry, oily, and combination skin and Superior for sensitive and acne-prone skin. Reviewers most often mention deep hydration, calming and soothing toners, and lightweight toners for I'm From.
Who owns I'm From, and where is it from?
I'm From is a Korean brand founded in 2013, owned by Vision Equity Partners since 2024.
Is I'm From cruelty-free?
PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list I'm From as cruelty-free.
Is I'm From good for dry skin?
Yes, I'm From is good for dry skin because Lovi rates the I'm From-focused routine Superior for dry skin. Reviewers mostly mention deep hydration, and the Rice Toner and Mugwort Mask both fit dry skin at a Superior level.
Is I'm From good for sensitive skin?
Yes, I'm From is good for sensitive skin because Lovi rates the brand-focused routine Superior for it. Reviewers frequently mention that the toners are calming and soothing. Additionally, the I'm From products on this page list no fragrance in their ingredients.
Is I'm From good for acne-prone skin?
Yes, I'm From is well suited for acne-prone skin, as Lovi rates the brand-focused routine Superior for this skin type. Reviewers mostly mention that the toners help calm and soothe the skin.
Is I'm From good for skin with dark spots?
Yes, I'm From is good for skin with dark spots. Lovi rates the Rice Toner, Rice Cream, Honey Mask, and Mugwort Mask as High for skin with dark spots. Every I'm From product on this page lists no fragrance in its ingredients.
Is I'm From good for mature skin?
Yes, I'm From is well-suited for mature skin, and Lovi rates the Rice Toner, Rice Cream, and Mugwort Mask as Superior for this skin type. Reviewers frequently mention that the products provide deep hydration, while the I'm From products on this page list no fragrance.
Dermatologic Therapy, 2022International Journal of Dermatology, 2008
Research behind I'm From's key ingredients
Behind these ratings
Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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