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Beauty of Joseon vs Elemis

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Beauty of Joseon and Elemis are two distinct skincare lines known for thoughtful serums, moisturizers, and more, which blend hydrating ingredients like glycerin. Beauty of Joseon blends niacinamide and hyaluronic acid to suit sensitive skin and dark spots best, whereas Elemis harnesses nourishing shea to suit mature skin and dry sensitive skin best. While both brands support skin health through increased hydration and improved barrier function, they differ in their heritage and precise active formulations.

Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.

kbeautywiki.combeautymatter.comprnewswire.comgoodai-global.com

Elemis is a British skincare brand founded in 1989 and owned by L'Occitane Group since 2019.

elemis.comau.elemis.comen.wikipedia.org

This page compares some of the most popular Beauty of Joseon and Elemis products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Beauty of Joseon vs Elemis products

People Say

Beauty of JoseonElemis
  • Texture and Absorption Mostly MentionedMostly Mentioned
    • “feels like a light moisturizer — Beauty of Joseon Relief Sun: Rice + Probiotics”
    • “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
    • “Absorbs almost immediately, and my skin feels well hydrated all day. — Elemis Pro-Collagen Marine Cream”
    • “whipped silk feel — Elemis Superfood Midnight Facial”
  • Hydration and Moisture Mostly MentionedMostly Mentioned
    • “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
    • “doesn't dry my skin like other cleansers — Beauty of Joseon Radiance Cleansing Balm”
    • “The cream really hydrates and my face looks amazing. — Elemis Pro-Collagen Night Cream”
    • “Quenches thirsty skin... immediate improvement. — Elemis Pro-Collagen Marine Cream”
  • Gentle and Non-Irritating Formulas Mostly MentionedSometimes Noted
    • “no irritation at all — Beauty of Joseon Revive Eye Serum”
    • “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
    • “doesn't irritate my sensitive skin — Beauty of Joseon Apricot Blossom Peeling Gel”
    • “no stinging or redness — Elemis Papaya Enzyme Peel”
  • Glow and Radiance Sometimes NotedSometimes Noted
    • “gives a glass skin look — Beauty of Joseon Glow Serum”
    • “Gives me that chok-chok dewy look — Beauty of Joseon Dynasty Cream”
    • “healthy glow — Elemis Dynamic Resurfacing Facial Pads”
    • “instantly fresh glow — Elemis Dynamic Resurfacing Facial Wash”
  • Softening and Smoothing Rarely NotedOften Mentioned
    • “baby soft — Elemis Dynamic Resurfacing Facial Pads”
    • “skin feels baby soft — Elemis Papaya Enzyme Peel”
    • “skin feels baby-soft — Elemis Dynamic Resurfacing Facial Wash”
    • “skin feels incredibly smooth — Beauty of Joseon Ground Rice and Honey Glow Mask”
  • Cleansing and Makeup Removal Sometimes NotedSometimes Noted
    • “melts waterproof mascara — Beauty of Joseon Ginseng Cleansing Oil”
    • “melts away sunscreen easily — Beauty of Joseon Radiance Cleansing Balm”
    • “melts waterproof mascara — Elemis Pro-Collagen Cleansing Balm”
    • “face feels super clean — Elemis Dynamic Resurfacing Facial Wash”
  • High Price Point Not notedMostly Mentioned
    • “Complete waste of money for me. — Elemis Pro-Collagen Marine Cream”
  • Breakouts and Skin Reactions Often MentionedSometimes Noted
    • “Developed milia and closed comedones. — Elemis Pro-Collagen Marine Cream”
    • “caused cystic acne — Elemis Pro-Collagen Cleansing Balm”
    • “terrible spots — Elemis Dynamic Resurfacing Facial Pads”
    • “Broke me out in cystic acne — Beauty of Joseon Dynasty Cream”
  • Unpleasant Scent and Dislikes Often MentionedRarely Noted
    • “smell is overpowering — Elemis Dynamic Resurfacing Facial Wash”
    • “smells like cooking oil — Beauty of Joseon Ginseng Cleansing Oil”

Beauty of Joseon vs Elemis routines for dry skin

See multi-brand routine · 98% fit

Beauty of Joseon vs Elemis routines for oily skin

See multi-brand routine · 95% fit

Beauty of Joseon vs Elemis routines for combination skin

See multi-brand routine · 94% fit

Questions and answers

Beauty of Joseon or Elemis: which is better?

Beauty of Joseon and Elemis both offer high fit routines across most skin types, but Beauty of Joseon is better for gentle, non-irritating formulas since every product on its page lists no fragrance in its ingredients. Elemis is better for mature skin with a High fit level compared to Beauty of Joseon's Average level, though reviewers note Elemis products often carry a higher price point and strong fragrance.

What is the difference between Beauty of Joseon and Elemis?

Beauty of Joseon is better for gentle, non-irritating formulas, while Elemis is better for softening and smoothing. Beauty of Joseon also has a lower price point, whereas Elemis has more issues with breakouts and skin reactions as well as unpleasant scents.

Beauty of Joseon or Elemis for dry skin?

Both brands offer a High routine fit for dry skin. Beauty of Joseon features fragrance-free formulas with key ingredients like hyaluronic acid to help maintain moisture, while Elemis provides deeply hydrating moisturizers.

Dermatologic Therapy, 2022

Beauty of Joseon or Elemis: which cleanser is better?

Both Beauty of Joseon and Elemis offer cleansers with similar effectiveness, as their cleansing and makeup removal performance is rated equal. Beauty of Joseon is generally a better choice for sensitive skin because its products on this page list no fragrance, whereas Elemis cleansers often contain added fragrance.

Which is more affordable, Beauty of Joseon or Elemis?

Beauty of Joseon is more affordable, as Elemis reviewers often mention a high price point.

How do the fragrance options compare between Beauty of Joseon and Elemis products?

Beauty of Joseon offers fragrance-free options across all products on this page, whereas Elemis includes fragrance in the majority of its products on this page. Shoppers may find that Beauty of Joseon is less likely to cause scent-related issues or irritation compared to Elemis.

Beauty of Joseon or Elemis for oily skin?

Both Beauty of Joseon and Elemis fit oily skin at a High level. Reviewers mention that the products on this page for Beauty of Joseon help with pore and oil control, while Elemis products on this page provide a radiant glow.

Beauty of Joseon or Elemis: which moisturizer is better?

Both brands offer effective moisturizers, but Beauty of Joseon is a better choice if you prefer fragrance-free formulas. Elemis products on this page often contain added fragrance and a higher price point, though they are well-suited for mature skin.

Beauty of Joseon or Elemis for sensitive skin?

Beauty of Joseon is better for sensitive skin because the products on this page list no fragrance, whereas most Elemis products contain fragrance. Reviewers note that Beauty of Joseon offers gentler, non-irritating formulas.

Beauty of Joseon or Elemis for acne-prone skin?

Beauty of Joseon is a better choice for acne-prone skin because the products on this page are fragrance-free and reviewers note the formulas are gentle, whereas Elemis reviewers mention skin irritation and strong fragrance. Niacinamide helps reduce skin pigmentation.

The British Journal of Dermatology, 2002

Beauty of Joseon or Elemis for mature skin?

Elemis fits mature skin better, as Lovi rates its routine as High while Beauty of Joseon's routine is Average.

Beauty of Joseon or Elemis for skin with dark spots?

Both Beauty of Joseon and Elemis fit skin with dark spots at a High level. Reviewers mention that both brands help deliver a radiant glow, while Beauty of Joseon is noted to be more gentle and non-irritating.

The British Journal of Dermatology, 2002Antioxidants, 2021

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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