🇮🇹Italy

SKIN1004 skincare

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

SKIN1004 is a Korean skincare brand founded in 2012 and owned by Goodai Global Inc. since 2024.

mk.co.krpitchbook.comtracxn.comgoodai-global.com

Skincare enthusiasts adore the brand for its soothing toners, comforting moisturizers, reliable sunscreens, nourishing masks, and more, all thoughtfully formulated with pure centella, hydrating hyaluronic acid, and brightening niacinamide. Its products suit sensitive skin and acne-prone skin best, as these gentle ingredients calm irritation and control breakouts. For targeted concerns, the brand offers standout products including the Probio-Cica Bakuchiol Eye Cream for acne-prone skin, the Probio-Cica Essence Toner for skin with dark spots, and the Madagascar Centella Tone Brightening Boosting Toner for mature skin. Through these formulations, centella asiatica improves moisture and reduces acne, hyaluronic acid lengthens the botulinum toxin wrinkle effect, and niacinamide reduces hyperpigmentation and skin aging.

Indian Journal of Pharmaceutical Sciences, 2016Dermatologic Therapy, 2022The British Journal of Dermatology, 2002

This page covers some of the most popular SKIN1004 products; for the whole SKIN1004 range, with a fit score for every product, use the Lovi app.

SKIN1004 toners and essences

Other SKIN1004 products

People Say

★4.6Overall rating based on 26.9k+ reviews

Reviewers most often praise SKIN1004 for lightweight textures, deep hydration, and soothing irritated skin. The most common complaints are insufficient moisturization for dry skin and subtle or gradual brightening effects.

Highlights

  • Soothing and lightweight toners Mostly Mentioned
    • “absorbs like water — Madagascar Centella Toning Toner”
    • “calmed my angry skin — Madagascar Centella Toning Toner”
    • “Calms irritation instantly — Madagascar Centella Quick Calming Pad”
  • Lightweight and soothing moisturizers Mostly Mentioned
    • “absorbs practically immediately — Madagascar Centella Poremizing Light Gel Cream”
    • “absorbs instantly into skin — Hyalu-Cica Moisture Cream”
    • “absorbs instantly — Hyalu-CICA Blue Serum”
  • Hydrating and soothing masks Mostly Mentioned
    • “Gives my dehydrated skin a moisture surge — Madagascar Centella Watergel Sheet Ampoule Mask”
    • “Eliminated redness on my easily irritated skin — Madagascar Centella Watergel Sheet Ampoule Mask”
    • “skin feels super soft — Zombie Pack”
  • Finish and texture issues Sometimes Noted
    • “hard to wash off — Zombie Pack”
    • “milky sweat when running — Madagascar Centella Hyalu-Cica Water-Fit Sun Serum”
    • “looked greasy by midday — Madagascar Centella Hyalu-Cica Water-Fit Sun Serum”
  • Insufficient hydration or moisture Sometimes Noted
    • “not enough for dry skin — Madagascar Centella Poremizing Light Gel Cream”
    • “not moisturizing enough — Madagascar Centella Toning Toner”
    • “too light for winter — Hyalu-Cica Moisture Cream”
  • Sensory and scent complaints Sometimes Noted
    • “smells like wet dog — Zombie Pack”
    • “Has a strong herbal/citrus scent I didn't enjoy. — Madagascar Centella Light Cleansing Oil”
    • “strong tea tree smell — Madagascar Centella Tea-Trica Purifying Toner”

Sources: lovi.care, oliveyoung.com, stylevana.com, sokoglam.com, reddit.com, youtube.com, and more

Questions and answers

Is SKIN1004 good for oily skin?

Yes, SKIN1004 is good for oily skin, and Lovi rates the SKIN1004-focused routine High for oily skin. The SKIN1004 products on this page help calm and soothe the skin while providing lightweight moisture.

Is SKIN1004 worth it?

Yes, SKIN1004 is worth it because Lovi rates the brand-focused routines High for dry, oily, sensitive, combination, and acne-prone skin. Reviewers most mention that the products feature soothing and lightweight toners, lightweight and soothing moisturizers, and hydrating and soothing masks. Furthermore, all the SKIN1004 products on this page list no fragrance in their ingredients.

What are SKIN1004's best products?

SKIN1004's best products are those tailored to sensitive, acne-prone, and dry skin, where the brand-focused routines rate High. Reviewers frequently mention soothing and lightweight toners, moisturizers, and hydrating masks as standout choices across the selection.

Which SKIN1004 moisturizer is best for dry skin?

The best moisturizer for dry skin on this page is Tea-Trica B5 Cream, followed by Hyalu-CICA Blue Serum and Hyalu-Cica Moisture Cream. Lovi rates Tea-Trica B5 Cream as Superior for dry skin, while the other two rate High.

Does SKIN1004 cause breakouts?

SKIN1004 is unlikely to cause breakouts, as the SKIN1004 products on this page are mostly lightweight, soothing, and fragrance-free.

Is SKIN1004 fragrance-free?

Yes, the SKIN1004 products on this page list no fragrance in their ingredients.

What are the key ingredients in SKIN1004 products?

The key ingredients in the SKIN1004 products on this page are Centella asiatica, Hyaluronic acid, Niacinamide, and Panthenol. Hyaluronic acid helps improve skin quality and hydration, while Niacinamide helps reduce dark spots.

Dermatologic Therapy, 2022The British Journal of Dermatology, 2002

How do I build a SKIN1004 skincare routine?

To build a routine for dry skin with SKIN1004, start your morning with the Madagascar Centella Hyalu-Cica Water-Fit Sun Serum as a cleanser, apply Probio-Cica Essence Toner, and finish with the Madagascar Centella Hyalu-Cica Water-Fit Sun Serum for your moisturizer and SPF. For your evening routine, use Madagascar Centella Light Cleansing Oil as a pre-cleanser, followed by Madagascar Centella Hyalu-Cica Water-Fit Sun Serum for your cleanser, serum, and moisturizer. Once a week, add the Madagascar Centella Watergel Sheet Ampoule Mask into your routine before your serum and moisturizer. Lovi rates the SKIN1004-focused routine High for dry skin.

Where can I buy SKIN1004, and how much does it cost?

SKIN1004 products are available through online and physical stores in Italy, with prices ranging from €13.35 to €27.01 and most items costing between €16.49 and €20.84.

What are good alternatives to SKIN1004?

Similar brands with pages on Lovi that serve as good alternatives to SKIN1004 include Anua, Medicube, Beauty of Joseon, COSRX, Dr. Althea, and Some By Mi.

SKIN1004 vs Anua: which is better?

Lovi rates SKIN1004 High for dry, oily, sensitive, combination, and acne-prone skin, performing similarly to Anua across these skin types. Reviewers commonly mention that the SKIN1004 products on this page are lightweight, soothing, and hydrating.

Who owns SKIN1004, and where is it from?

SKIN1004 is a Korean brand founded in 2012, owned by Goodai Global Inc. since 2024.

mk.co.krpitchbook.comtracxn.comgoodai-global.com

Is SKIN1004 cruelty-free?

Yes: PETA lists SKIN1004 as cruelty-free.

PETA

Is SKIN1004 good for dry skin?

Yes, SKIN1004 is good for dry skin because Lovi rates the routine High for dry skin. The SKIN1004 products on this page list no fragrance in their ingredients.

Which SKIN1004 cleanser is best for oily skin?

The SKIN1004 cleanser for oily skin is Madagascar Centella Tone Brightening Cleansing Gel Foam. Lovi rates this cleanser High for oily skin.

Is SKIN1004 good for sensitive skin?

Yes, SKIN1004 is a good option for sensitive skin because Lovi rates the brand-focused routine High for sensitive skin, and reviewers frequently mention that the toners and moisturizers are soothing and lightweight. Furthermore, the SKIN1004 products on this page list no fragrance in their ingredients, which helps reduce the likelihood of irritation.

Experimental Dermatology, 2010

Which SKIN1004 sunscreen is best for sensitive skin?

The best sunscreen for sensitive skin on this page is Soothing Sun Milk, which is rated Superior, followed by Madagascar Centella Hyalu-Cica Water-Fit Sun Serum at High.

Is SKIN1004 good for acne-prone skin?

Yes, SKIN1004 is well-suited for acne-prone skin, as Lovi rates the brand-focused routine High for this skin type. Reviewers frequently mention that the products offer soothing and lightweight benefits. Additionally, the SKIN1004 products on this page list no fragrance in their ingredients.

Is SKIN1004 good for skin with dark spots?

Yes, SKIN1004 is good for skin with dark spots because the SKIN1004 products on this page include brightening ingredients like niacinamide. Topical niacinamide helps reduce unwanted skin discoloration and suppresses pigment transfer.

The British Journal of Dermatology, 2002Antioxidants, 2021

Is SKIN1004 good for mature skin?

Yes, SKIN1004 is good for mature skin. Lovi rates the Probio-Cica Bakuchiol Eye Cream and the Probio-Cica Essence Toner as having a Superior fit for mature skin. Topical bakuchiol may help improve signs of skin aging similarly to retinol.

The British Journal of Dermatology, 2019

Research behind SKIN1004's key ingredients

Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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