🇩🇪Germany

Kiehl's vs Asarai

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Kiehl's and Asarai are skincare brands that offer thoughtfully formulated products designed to nurture the skin. The American brand is beloved for its moisturizers, serums, toners, and eye products featuring glycerin and squalane, which suit combination skin best and address dark spots. Conversely, the Australian-inspired line is cherished for its nutrient-rich clay masks and botanical bases that cater well to balanced, dry, and combination skin. While both labels provide targeted care for acne-prone skin through specific items like the Calendula Herbal-Extract Toner and the Earth Tones Face Mask, Kiehl's focuses heavily on barrier restoration and oxidative stress, whereas Asarai transforms daily routines into mindful rituals for everyday radiance.

Kiehl's is an American skincare brand founded in 1851 and owned by L'Oréal S.A. since 2000.

loreal.comen.wikipedia.org

This page compares some of the most popular Kiehl's and Asarai products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Kiehl's vs Asarai products

Questions and answers

Kiehl's or Asarai: which is better?

Kiehl's offers a much wider selection of products on this page compared to Asarai, which features only a single face mask. Lovi rates Kiehl's as having high fit levels for skin with dark spots, combination skin, and mature skin across its various routines.

What is the difference between Kiehl's and Asarai?

Kiehl's offers a wide range of twenty-eight skincare products featuring key ingredients like glycerin and vitamin C, whereas Asarai is represented by just one face mask on this page. Reviewers note that Kiehl's provides lightweight moisturizers and gentle serums, though some users mention a high price point or potential breakouts.

Which is more affordable, Kiehl's or Asarai?

Reviews note that Kiehl's products on this page have a high price point. The provided page facts do not mention pricing information for Asarai.

Which causes fewer breakouts, Kiehl's or Asarai?

Asarai may cause fewer breakouts than Kiehl's, as reviews for Kiehl's note that the products on this page frequently cause breakouts and skin irritation.

How do the founding years and corporate ownerships of Kiehl's and Asarai compare?

Kiehl's was founded in 1851 in the United States and has been owned by L'Oréal S.A. since 2000, whereas Asarai was founded in 2018 and is owned by Asarai Inc.

Which brand offers products containing fragrance, and which brand is completely fragrance-free across its listed items?

Kiehl's offers products containing fragrance, while Asarai is completely fragrance-free across its listed items. Specifically, 2 of Kiehl's products on this page list fragrance, whereas every product on Asarai's page lists no fragrance.

What key ingredients are found across Kiehl's products?

Glycerin, Vitamin C, Squalane, Shea butter, and Vitamin E are key ingredients found across Kiehl's products.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

QR code: get the Lovi app
Download on theApp Store Get it onGoogle Play