🇦🇪United Arab Emirates

The Ordinary vs Blume

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The Ordinary and Blume are Canadian skincare brands that offer nourishing formulations tailored to varying dermatological needs. The Ordinary features serums, moisturizers, cleansers, and toners built around hyaluronic acid, glycerin, and squalane, while the brand is widely loved for its thoughtful formulas and nourishing moisturizers. Both brands suit sensitive skin best, with the first also fitting combination skin and its counterpart supporting acne-prone and dry skin. They differ in their specific product lines and ingredient focal points, as the 2016 establishment relies on targeted acids and vitamins for concerns like dark spots and aging, whereas the 2018 enterprise focuses on daily barrier support for a balanced complexion.

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

glossy.coen.wikipedia.org

Blume is a Canadian skincare brand founded in 2018.

beautymatter.combusinessinsider.comtracxn.comblume.com

This page compares some of the most popular The Ordinary and Blume products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The Ordinary vs Blume products

The Ordinary vs Blume moisturizers

Questions and answers

The Ordinary or Blume: which is better?

The Ordinary offers a much wider variety of skincare products on this page across multiple categories, whereas Blume features only a single moisturizer. The Ordinary fits best for sensitive skin, combination skin, and skin with dark spots.

What is the difference between The Ordinary and Blume?

The Ordinary offers a large range of specialized serums and treatments that Lovi finds best for sensitive skin, combination skin, and skin with dark spots, whereas Blume provides just one moisturizer on this page, the Meltdown Gel Cream. Both brands feature no fragrance in the products on this page.

The Ordinary or Blume: which moisturizer is better?

The Ordinary offers a much wider variety of moisturizers on this page that suit specific skin concerns compared to Blume. For dry skin, Lovi rates several options from The Ordinary, such as Natural Moisturizing Factors + HA, as Superior.

Dermatologic Therapy, 2022

Which is more affordable, The Ordinary or Blume?

The Ordinary offers affordable and great value serums among the products on this page, whereas Blume has a more limited selection. Both brands feature no fragrance in their ingredients.

When were The Ordinary and Blume founded and who owns them?

The Ordinary was founded in Canada in 2016 and is owned by The Estée Lauder Companies Inc. Blume was founded in Canada in 2018 and is independently owned.

Which brand offers a larger variety of products for different skin types?

The Ordinary offers a larger variety of products on this page for different skin types, featuring an extensive selection of targeted serums, cleansers, and treatments. Blume currently lists only a single moisturizer, Meltdown Gel Cream, on its page.

Are there any products containing fragrance in either The Ordinary or Blume lines?

The products on this page for both The Ordinary and Blume list no fragrance in their ingredients.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

QR code: get the Lovi app
Download on theApp Store Get it onGoogle Play