Aveeno skincare
Aveeno is an American skincare brand founded in 1945 and owned by Kimberly-Clark Corporation since 2026.
investor.kimberly-clark.comen.wikipedia.orgtracxn.cominvestors.kenvue.com
Aveeno is loved for its gentle cleansers, protective sunscreens, soothing moisturizers, and nourishing serums, all formulated with hydrating glycerin. Its products suit sensitive skin and dry skin best, providing calm and balanced care without irritation. The standout products for particular concerns include the Calm + Restore Nourishing PHA Exfoliator for acne-prone skin, the Calm + Restore Nourishing Oat Cleanser for skin with dark spots, and the Protect + Hydrate Sunscreen for mature skin. Through these expert formulations, its key ingredients work effectively, as glycerin significantly increased skin hydration and restored barrier function.
GlycerinThis page covers some of the most popular Aveeno products; for the whole Aveeno range, with a fit score for every product, use the Lovi app.
Other Aveeno products
People Say
★4.5Overall rating based on 59.1k+ reviewsReviewers most often praise Aveeno for lightweight, non-greasy hydration, effective soothing of sensitive skin, and gentle cleansing without excessive irritation. The most common complaints are faulty pump mechanisms and skin irritation or breakouts.
Highlights
Gentle, non-stripping cleansers Mostly Mentioned
- “gentlest wash I've used — Calm + Restore Nourishing Oat Cleanser”
- “doesn't strip my face at all — Calm + Restore Redness Relief Foaming Cleanser”
- “no strong smell — Calm + Restore Nourishing Oat Cleanser”
Lightweight sunscreens Mostly Mentioned
- “The texture is lightweight and absorbs quickly without leaving a greasy residue. — Positively Radiant Daily Moisturizer”
- “Keeps my face hydrated — Protect + Hydrate Sunscreen”
- “It evens out my skin (which is often difficult because I am biracial with dark spots). — Positively Radiant Daily Moisturizer”
Pleasant texture and foam Mostly Mentioned
- “silky gel consistency — Calm + Restore Nourishing Oat Cleanser”
- “Airy foam is easy to apply — Clear Complexion Foaming Cleanser”
- “pumps into a creamy foam — Calm + Restore Redness Relief Foaming Cleanser”
Faulty packaging and pump issues Often Mentioned
- “Pump gets stuck and stops working — Clear Complexion Foaming Cleanser”
- “Way too runny for the tube — Calm + Restore Nourishing PHA Exfoliator”
- “pump does not work — Calm + Restore Redness Relief Foaming Cleanser”
Strong or unpleasant scent Sometimes Noted
- “It smells fresh, like white flowers, but it's pretty strong. — Positively Radiant Daily Moisturizer”
- “Smells like plastic — Calm + Restore Nourishing PHA Exfoliator”
- “smells like play-doh — Skin Relief Moisturizing Lotion”
Cleanser performance and dryness issues Sometimes Noted
- “miss the bubbles — Calm + Restore Nourishing Oat Cleanser”
- “Left my skin feeling tight and dry — Clear Complexion Foaming Cleanser”
- “poor substitute for Ultra Calming — Calm + Restore Redness Relief Foaming Cleanser”
Sources: lovi.care, iherb.com, target.com, ulta.com, walmart.com, youtube.com, and more
Questions and answers
Is Aveeno good for oily skin?
Aveeno rates Superior for oily skin, supported by brand-focused routines. The Aveeno products on this page are fragrance-free and include choices like the Clear Complexion Foaming Cleanser which is well suited for oily skin.
Is Aveeno worth it?
Yes, Aveeno is worth it for sensitive, dry, and dry sensitive skin, for which Lovi rates the brand-focused routines Superior. Reviewers mostly mention gentle, non-stripping cleansers with pleasant texture and foam across the Aveeno products on this page.
What are Aveeno's best products?
Aveeno's best products depend on the skin type, with Lovi rating the Calm + Restore Nourishing Oat Cleanser, Calm + Restore Oat Gel Facial Moisturizer, and Calm + Restore Nourishing PHA Exfoliator as Superior for dry and sensitive skin. The Aveeno products on this page list no fragrance in their ingredients.
Which Aveeno moisturizer is best for dry skin?
The Calm + Restore Oat Gel Facial Moisturizer is the best option among the Aveeno moisturizers on this page for dry skin, as Lovi rates it High for that skin type.
Does Aveeno cause breakouts?
Aveeno is unlikely to cause breakouts, as the brand features gentle formulas with light textures that help keep skin calm and clear. Lovi rates acne-prone skin as High for the Calm + Restore Nourishing Oat Cleanser, Calm + Restore Nourishing PHA Exfoliator, and Clear Complexion Foaming Cleanser.
Is Aveeno fragrance-free?
Yes, every one of the Aveeno products on this page lists no fragrance in its ingredients.
What are the key ingredients in Aveeno products?
Glycerin is a key ingredient featured across the Aveeno products on this page. Topical glycerin helps maintain skin moisture and supports the skin barrier.
How do I build a Aveeno skincare routine?
To build an Aveeno skincare routine for dry skin, start your morning with the Calm + Restore Nourishing Oat Cleanser followed by the Skin Relief Moisturizing Lotion and your preferred sunscreen. In the evening, repeat the cleanser and moisturizer steps, and incorporate the Calm + Restore Nourishing PHA Exfoliator once a week to help smooth the skin.
Where can I buy Aveeno, and how much does it cost?
Aveeno is available in stores in the United Arab Emirates. Prices on the page range from AED 47.81 to AED 243.18, with most items falling between AED 56.99 and AED 243.18.
What are good alternatives to Aveeno?
CeraVe, Cetaphil, Paula's Choice, Neutrogena, Kiehl's, and Dermalogica are similar brands with pages on Lovi.
Aveeno vs CeraVe: which is better?
Aveeno rates Superior for dry, sensitive, and acne-prone skin, while CeraVe rates High for dry skin and Superior for sensitive, combination, and acne-prone skin. Reviewers note that Aveeno offers gentle, non-stripping cleansers and lightweight sunscreens.
Who owns Aveeno, and where is it from?
Aveeno is an American brand founded in 1945, owned by Kimberly-Clark Corporation since 2026.
investor.kimberly-clark.comen.wikipedia.orgtracxn.cominvestors.kenvue.com
Is Aveeno cruelty-free?
PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list Aveeno as cruelty-free.
Is Aveeno good for dry skin?
Yes, Aveeno is a great choice because Lovi rates the Aveeno-focused routine Superior for dry skin. The Aveeno products on this page leave no fragrance, and glycerin helps keep dry skin moisturized.
Which Aveeno cleanser is best for oily skin?
The Clear Complexion Foaming Cleanser is best for oily skin, as Lovi rates it High for oily skin. The Calm + Restore Nourishing Oat Cleanser and the Calm + Restore Redness Relief Foaming Cleanser are also available on the page, but Lovi rates both as Average for oily skin.
Is Aveeno good for sensitive skin?
Yes, Aveeno is a good choice for sensitive skin because Lovi rates the Aveeno-focused routine Superior for sensitive skin. The brand offers gentle options such as the Calm + Restore Nourishing Oat Cleanser, which has a Superior fit for sensitive skin.
Which Aveeno sunscreen is best for sensitive skin?
Protect + Hydrate Sunscreen is the best choice, followed by Positively Radiant Daily Moisturizer, as Lovi rates both High for sensitive skin.
Is Aveeno good for acne-prone skin?
Aveeno rates Superior for acne-prone skin based on the brand-focused routines on Lovi. The Aveeno products on this page help keep the skin calm and clear without feeling heavy.
Is Aveeno good for skin with dark spots?
Aveeno helps with skin with dark spots because Lovi rates the Calm + Restore Nourishing Oat Cleanser, the Calm + Restore Oat Gel Facial Moisturizer, the Protect + Hydrate Sunscreen, and the Calm + Restore Nourishing PHA Exfoliator as High or Superior for skin with dark spots. The Aveeno products on this page list no fragrance.
Is Aveeno good for mature skin?
Aveeno rates Average for mature skin across its range. Lovi rates the Calm + Restore Nourishing Oat Cleanser and the Calm + Restore Nourishing PHA Exfoliator High for mature skin.
Research behind Aveeno's key ingredients
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Anti-inflammatory activity of parthenolide-depleted Feverfew (Tanacetum parthenium)
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Colloidal Oatmeal <em>(Avena Sativa)</em> Improves Skin Barrier Through Multi-Therapy Activity
Modulating effects of oatmeal extracts in the sodium lauryl sulfate skin irritancy model
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind these ratings
Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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