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COSRX vs Shu Uemura

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

COSRX and Shu Uemura are established Asian beauty houses from South Korea and Japan, respectively. The Korean brand is known for its expertly formulated serums, moisturizers, cleansers, and masks featuring hyaluronic acid, glycerin, and niacinamide, which suit acne-prone and oily skin best. Meanwhile, the Japanese brand is celebrated for its transformative makeup removers and meticulously crafted formulas that suit all skin types owing to their gentle, effective nature. While both brands offer standout products like targeted cleansers and toners that maintain skin comfort, they differ in their founding eras, corporate ownership, and specific active ingredients.

COSRX is a Korean skincare brand founded in 2013 and owned by Amorepacific Group since 2024.

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Shu Uemura is a Japanese skincare brand founded in 1967 and owned by L'Oréal S.A. since 2003.

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This page compares some of the most popular COSRX and Shu Uemura products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular COSRX vs Shu Uemura products

Questions and answers

COSRX or Shu Uemura: which is better?

COSRX offers a much wider selection of skincare products on this page with strong Lovi fit levels for acne-prone, oily, and sensitive skin, whereas Shu Uemura features only a single cleansing oil with lower suitability ratings for those skin types.

What is the difference between COSRX and Shu Uemura?

COSRX offers a wide range of targeted skincare products that fit acne-prone, oily, and sensitive skin with High to Superior levels, whereas Shu Uemura features only a single cleansing oil on this page with Average to Caution fit levels across skin types.

Which is more affordable, COSRX or Shu Uemura?

The provided page facts do not contain pricing or affordability information for either COSRX or Shu Uemura.

Which causes fewer breakouts, COSRX or Shu Uemura?

COSRX offers multiple products with Superior or High Lovi fit levels for acne-prone skin, whereas the cleansing oil by Shu Uemura is rated Low or Caution for acne-prone skin. The products on this page from COSRX frequently help control and clear acne.

When were COSRX and Shu Uemura founded and where are they from?

COSRX was founded in 2013 in South Korea, and Shu Uemura was founded in 1967 in Japan.

Which brand has more fragrance-free options between COSRX and Shu Uemura?

COSRX has many more fragrance-free options because 37 of the 38 products on this page list no fragrance, whereas Shu Uemura has only 1 product on this page.

What key ingredients are common across COSRX products?

COSRX products on this page commonly feature key ingredients such as hyaluronic acid, glycerin, niacinamide, allantoin, panthenol, snail mucin, butylene glycol, and centella asiatica.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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