Beauty of Joseon vs Good Molecules
Beauty of Joseon and Good Molecules are skincare brands founded in 2016 and 2019, respectively. The Korean house and the American brand are both loved for thoughtful serums, moisturizers, and more that feature key ingredients like glycerin and hyaluronic acid. While Beauty of Joseon suits dry skin and sensitive skin best with niacinamide, glycerin, and hyaluronic acid, the latter brand suits dry skin and dry sensitive skin best owing to moisture-binding formulas. They differ in origin, ownership, and precise targeted options for acne-prone skin, dark spots, and mature skin.
Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.
kbeautywiki.combeautymatter.comprnewswire.comgoodai-global.com
Good Molecules is an American skincare brand founded in 2019 and owned by Beautylish, Inc..
beautymatter.comgoodmolecules.compitchbook.compreqin.com
This page compares some of the most popular Beauty of Joseon and Good Molecules products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Beauty of Joseon vs Good Molecules products
People Say
Unique and Pleasant Texture Mostly MentionedMostly Mentioned
- “absorbs quickly... zero irritation or tacky feeling — Good Molecules Discoloration Correcting Serum”
- “practically invisible on skin — Good Molecules PIMPLE PATCHES”
- “absorbs instantly into skin — Good Molecules Lightweight Daily Moisturizer”
- “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
Gentle and Non-Irritating Formula Mostly MentionedOften Mentioned
- “no irritation at all — Beauty of Joseon Revive Eye Serum”
- “doesn't dry my skin like other cleansers — Beauty of Joseon Radiance Cleansing Balm”
- “doesn't irritate my sensitive skin — Beauty of Joseon Apricot Blossom Peeling Gel”
- “no skin purging — Good Molecules Gentle Retinol Cream”
Affordable Price and Great Value Not notedMostly Mentioned
- “best value for money — Good Molecules Hyaluronic Acid Serum”
- “great value — Good Molecules Niacinamide Serum”
Deep Hydration and Plumping Often MentionedOften Mentioned
- “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
- “eyes look less tired — Beauty of Joseon Revive Eye Serum”
- “skin appears smooth and supple — Good Molecules Hyaluronic Acid Serum”
- “Skin feels bouncy — Good Molecules Super Peptide Serum”
Radiant Glow and Brightening Sometimes NotedOften Mentioned
- “gives a glass skin look — Beauty of Joseon Glow Serum”
- “Gives me that chok-chok dewy look — Beauty of Joseon Dynasty Cream”
- “scar on your chin doesn't look nearly as noticeable — Good Molecules Discoloration Correcting Serum”
- “skin looks more radiant — Good Molecules Niacinamide Brightening Toner”
Calms Redness and Acne Sometimes NotedOften Mentioned
- “pores are visibly smaller — Good Molecules Niacinamide Brightening Toner”
- “sucked out all the gunk — Good Molecules PIMPLE PATCHES”
- “Morning puffiness reduced — Good Molecules Yerba Mate Wake Up Eye Gel”
- “reduced my redness significantly — Beauty of Joseon Glow Serum”
Causes Breakouts and Irritation Often MentionedSometimes Noted
- “Broke me out in cystic acne — Beauty of Joseon Dynasty Cream”
- “gave me cystic acne — Beauty of Joseon Ginseng Cleansing Oil”
- “face broke out everywhere — Good Molecules Discoloration Correcting Serum”
- “gave me little white bumps — Good Molecules Niacinamide Serum”
Scent and Odor Dislikes Often MentionedSometimes Noted
- “Strong bergamot smell — Good Molecules Super Peptide Serum”
- “weird faint smell — Good Molecules Gentle Retinol Cream”
- “smelled of glycolic acid — Good Molecules Overnight Exfoliating Treatment”
- “smells like cooking oil — Beauty of Joseon Ginseng Cleansing Oil”
Packaging and Dispensing Issues Sometimes NotedSometimes Noted
- “dropper doesn't reach the bottom — Beauty of Joseon Glow Serum”
- “Hate dipping my fingers in the jar — Beauty of Joseon Dynasty Cream”
- “one pump is too much — Beauty of Joseon Revive Eye Serum”
- “Metal tube cracks — Good Molecules Yerba Mate Wake Up Eye Gel”
Beauty of Joseon vs Good Molecules routines for dry skin
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Cleanser
Hydrating Facial Cleansing Gel
Morning · Evening · Once a week
CA$34.85
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Hydrating Toner
Dear, Klairs Supple Preparation Unscented Toner
Morning
CA$27.99
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Moisturizer
Lightweight Daily Moisturizer
Morning · Evening · Once a week
CA$31.45
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SPF
Sheer Mineral Sunscreen SPF 30
Morning
CA$27.00
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
CA$17.99
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Serum or Treatment
Daily Brightening Serum
Evening · Once a week
CA$21.44
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Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
CA$29.99
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Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
CA$19.00
-
Hydrating Toner
Glow Serum
Morning · Evening · Once a week
CA$19.97
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Moisturizer
Revive Serum
Morning · Evening · Once a week
CA$28.96
-
SPF
d'Alba Piedmont Waterfull Mild Sunscreen
Morning
CA$38.00
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Pre-Cleanser
Ginseng Cleansing Oil
Evening · Once a week
CA$32.98
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Nourishing Mask
Centella Asiatica Calming Mask
Once a week
CA$34.99
Buy Good Molecules routine · CA$190.71 · 92% fit
Buy Beauty of Joseon routine · CA$154.90 · 88% fitSee multi-brand routine · 99% fit
Beauty of Joseon vs Good Molecules routines for oily skin
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Cleanser
Hydrating Facial Cleansing Gel
Morning · Evening · Once a week
CA$34.85
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
CA$37.60
-
Moisturizer
Hyaluronic Acid Serum
Morning · Evening · Once a week
CA$17.78
-
SPF
Sheer Mineral Sunscreen SPF 30
Morning
CA$27.00
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
CA$23.99
-
Cleansing Toner
Pixi Glow Tonic
Evening
CA$28.90
-
Serum or Treatment
Niacinamide Serum
Evening · Once a week
CA$16.99
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Tatcha The Clarifying Clay Mask
Once a week
CA$95.00
-
Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
CA$19.00
-
Hydrating Toner
Glow Serum
Morning · Evening · Once a week
CA$19.97
-
Moisturizer
Revive Serum
Morning · Evening · Once a week
CA$28.96
-
SPF
La Roche-Posay Anthelios Clear Skin Dry Touch Sunscreen SPF 60
Morning
CA$35.95
-
Pre-Cleanser
Ginseng Cleansing Oil
Evening · Once a week
CA$32.98
-
Cleansing Toner
Green Plum Refreshing Toner
Evening
CA$25.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Red Bean Refreshing Pore Mask
Once a week
CA$27.93
Buy Good Molecules routine · CA$311.61 · 87% fit
Buy Beauty of Joseon routine · CA$200.29 · 81% fitSee multi-brand routine · 96% fit
Beauty of Joseon vs Good Molecules routines for combination skin
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Cleanser
Hydrating Facial Cleansing Gel
Morning · Evening · Once a week
CA$34.85
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
CA$37.60
-
Moisturizer
Hyaluronic Acid Serum
Morning · Evening · Once a week
CA$17.78
-
SPF
Sheer Mineral Sunscreen SPF 30
Morning
CA$27.00
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
CA$23.99
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
CA$31.99
-
Serum or Treatment
Gentle Retinol Cream
Evening · Once a week
CA$14.49
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
CA$50.00
-
Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
CA$19.00
-
Hydrating Toner
Glow Serum
Morning · Evening · Once a week
CA$19.97
-
Moisturizer
Revive Serum
Morning · Evening · Once a week
CA$28.96
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
CA$20.96
-
Pre-Cleanser
Radiance Cleansing Balm
Evening · Once a week
CA$25.54
-
Cleansing Toner
Green Plum Refreshing Toner
Evening
CA$25.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Red Bean Refreshing Pore Mask
Once a week
CA$27.93
Buy Good Molecules routine · CA$252.71 · 88% fit
Buy Beauty of Joseon routine · CA$177.86 · 82% fitSee multi-brand routine · 96% fit
Questions and answers
Beauty of Joseon or Good Molecules: which is better?
Good Molecules is often noted for its affordable price and great value serums, while Beauty of Joseon is frequently recognized for its gentle and non-irritating formulas. Both brands feature products that help provide deep hydration and moisturization.
What is the difference between Beauty of Joseon and Good Molecules?
Beauty of Joseon offers formulas that help provide gentle care, while Good Molecules is known for its affordable and value-driven serums. Both brands provide hydration and brightening benefits across the products on this page.
Beauty of Joseon or Good Molecules for dry skin?
For dry skin, Good Molecules has a Superior routine fit, while Beauty of Joseon has a High routine fit. Both brands feature products on this page that help deliver deep hydration and moisturization.
Beauty of Joseon or Good Molecules: which cleanser is better?
Both brands offer effective cleansers, but Beauty of Joseon is noted for providing especially gentle and non-irritating formulas across the products on this page. Good Molecules also features popular cleansing options like the Hydrating Facial Cleansing Gel, which is suitable for dry skin.
Which is more affordable, Beauty of Joseon or Good Molecules?
Good Molecules is more affordable, as reviewers often note its affordable price and great value serums. The products on this page help provide budget-friendly options for skincare routines.
Between Beauty of Joseon and Good Molecules, which brand is better for addressing mature skin?
Good Molecules has a superior Lovi fit level for mature skin, whereas Beauty of Joseon has a high fit level. Good Molecules's mature skin range features ingredients like retinol, which helps stimulate collagen accumulation in naturally aged human skin.
Archives of Dermatology, 2007The Journal of Investigative Dermatology, 2000
How do Beauty of Joseon and Good Molecules compare regarding gentle and non-irritating formulas?
Beauty of Joseon does better than Good Molecules regarding gentle and non-irritating formulas.
Which brand offers better results for reducing dark spots and brightening skin?
Both Beauty of Joseon and Good Molecules offer comparable results for radiant glow and brightening, making them equally suitable for skin with dark spots. Both brands feature products with key ingredients like niacinamide that help reduce cutaneous pigmentation.
Beauty of Joseon or Good Molecules for oily skin?
Both Beauty of Joseon and Good Molecules are a High fit for oily skin. Reviewers often mention that the products on this page help control oil and pores, while providing lightweight hydration.
Beauty of Joseon or Good Molecules: which moisturizer is better?
Good Molecules offers superior moisturizers for dry skin, while Beauty of Joseon is also a good option with high fit levels for dry skin and dry sensitive skin. Both brands provide deep hydration and moisturization, and topical hyaluronic acid helps improve skin quality and signs of aging.
Beauty of Joseon or Good Molecules for sensitive skin?
Good Molecules has a superior routine fit for sensitive skin, whereas Beauty of Joseon has a high fit. Both brands offer products with no added fragrance.
Beauty of Joseon or Good Molecules: which sunscreen is better?
Beauty of Joseon or Good Molecules for acne-prone skin?
For acne-prone skin, both brands work well as the routine fit for acne-prone skin is High for Beauty of Joseon and High for Good Molecules. The products on this page help provide good options for managing blemishes across both lines.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Safety evaluation of topical applications of ethanol on the skin and inside the oral cavity
Cutaneous photoprotection from ultraviolet injury by green tea polyphenols
Bacterial cellulose membranes as drug delivery systems: an in vivo skin compatibility study
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
Microneedling by dermapen and glycolic acid peel for the treatment of acne scars: Comparative study
Preparation and evaluation of anti-wrinkle cream containing saffron extract and avocado oil
Chemical peels for acne vulgaris: a systematic review of randomised controlled trials
Supramolecular collagen nanoparticles for anti-wrinkle, skin whitening, and moisturizing effects
Novel beads made of alpha-cyclodextrin and oil for topical delivery of a lipophilic drug
A study of anti-wrinkle functions and improvement of cream with Phaseolus angularis
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Hippophae rhamnoides oil-in-water (O/W) emulsion improves barrier function in healthy human subjects
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Development and efficacy assessments of tea seed oil makeup remover
Effects of fermented tea seed oil on the skin lipid barrier and microbiome of sensitive skin
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
-

Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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