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Purito vs ISDIN

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Purito and ISDIN are established skincare brands known for their gentle, effective formulas and thoughtfully balanced products. The Korean brand, founded in 2017, is beloved for moisturizers, serums, sunscreens, and makeup removers, while the Spanish brand, founded in 1975, is celebrated for its elegant moisturizers, advanced sunscreens, restorative serums, and targeted eye products. Both lines suit dry and sensitive skin best, providing comforting formulations, dependable protection, and daily support. They differ in their specific standout offerings for acne-prone skin, dark spots, and mature skin, offering distinct yet equally soothing approaches to a healthy complexion.

Purito is a Korean skincare brand founded in 2017 and owned by Corstone Capital since 2022.

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ISDIN is a Spanish skincare brand founded in 1975 and owned by Puig.

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This page compares some of the most popular Purito and ISDIN products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Purito vs ISDIN products

People Say

PuritoISDIN
  • Lightweight and Non-Greasy Texture Mostly MentionedMostly Mentioned
    • “absorbs instantly into skin — Purito Oat-in Calming Gel Cream”
    • “perfect weight, not too light not too heavy — Purito Mighty Bamboo Panthenol Cream”
    • “absorbs instantly — ISDIN Eryfotona Actinica”
    • “ultra-light fluid product, which makes it super easy to apply — ISDIN Fusion Water”
  • Acne-Safe and Gentle Formula Mostly MentionedOften Mentioned
    • “non-stinging — Purito Centella Unscented Toner”
    • “no stinging on sensitive skin — Purito Centella Unscented Serum”
    • “completely transparent — Purito Daily Soft Touch Sunscreen”
    • “Sensitive/reactive skin tolerates — ISDIN Hyaluronic Moisture”
  • Soothing and Calming Mostly MentionedNot noted
    • “calmed my redness instantly — Purito Centella Unscented Serum”
    • “calmed my redness immediately — Purito Oat-in Calming Gel Cream”
    • “helped calm down my acne — Purito Mighty Bamboo Panthenol Cream”
  • Skin Barrier and Glow Benefits Rarely NotedOften Mentioned
    • “skin looks smooth and healthy — ISDIN K-Ox Eyes”
    • “I am more on a dehydrated side and this helps me look hydrated and smooth. — ISDIN Flavo-C Serum”
    • “skin was much smoother — ISDIN Retinal Intense Serum”
    • “strengthens moisture barrier — Purito Mighty Bamboo Panthenol Cream”
  • Deep Hydration and Plumping Sometimes NotedOften Mentioned
    • “makes skin look dewy and plump — Purito Deep Sea Pure Water Cream”
    • “Keeps area plump — Purito Wonder Releaf Centella Eye Cream”
    • “Improved moisture and texture — ISDIN Hyaluronic Moisture”
    • “Skin feels intensely hydrated — ISDIN Hyaluronic Concentrate”
  • Performance Under Makeup Rarely NotedOften Mentioned
    • “acts like a primer — ISDIN Eryfotona Actinica”
    • “My skin felt sooo hydrated and looks so plump and dewey. — ISDIN Fusion Water”
    • “Great under makeup — ISDIN Hyaluronic Concentrate”
    • “no pilling — Purito Daily Soft Touch Sunscreen”
  • Unpleasant Scents and Strong Fragrance Sometimes NotedOften Mentioned
    • “metallic scent — Purito Pure Vitamin C Serum”
    • “smells like cooking oil — Purito From Green Cleansing Oil”
    • “smell is overpowering — ISDIN Eryfotona Actinica”
  • Insufficient Moisture and Dryness Often MentionedRarely Noted
    • “Not hydrating enough in winter — ISDIN Hyaluronic Concentrate”
    • “skin felt tight after an hour — Purito Oat-in Calming Gel Cream”
  • High Price Point Not notedOften Mentioned
    • “very expensive — ISDIN Eryfotona Actinica”

Purito vs ISDIN routines for dry skin

Buy Purito routine · S$115.66 · 93% fitBuy ISDIN routine · S$466.19 · 93% fitSee multi-brand routine · 99% fit

Purito vs ISDIN routines for oily skin

Buy ISDIN routine · S$700.11 · 91% fitBuy Purito routine · S$210.91 · 86% fitSee multi-brand routine · 96% fit

Purito vs ISDIN routines for combination skin

Buy ISDIN routine · S$562.14 · 92% fitBuy Purito routine · S$210.51 · 89% fitSee multi-brand routine · 97% fit

Questions and answers

Purito or ISDIN: which is better?

Both brands are great choices, with Purito offering fragrance-free formulas that tend to be better for sensitive skin, while ISDIN delivers superior performance for most skin types including oily and mature skin. Reviewers note that Purito excels in soothing benefits, whereas ISDIN is frequently praised for its ultralight sunscreens.

What is the difference between Purito and ISDIN?

Purito focuses on gentle, fragrance-free formulas that are well-suited for sensitive and acne-prone skin, whereas ISDIN offers advanced sunscreens and anti-aging treatments that often contain fragrance and carry a higher price point. For overall routine fit, Lovi rates both brands as Superior for dry, sensitive, and dry sensitive skin, while ISDIN edges ahead as Superior for oily, combination, and mature skin types.

Purito or ISDIN for dry skin?

Both brands achieve a Superior routine fit for dry skin, though they differ in formulations. Purito stands out for having no fragrance listed across its products on this page, whereas ISDIN features select items with added fragrance.

Purito or ISDIN: which moisturizer is better?

When comparing moisturizers, Purito offers better options for gentle, fragrance-free, and soothing care, while ISDIN tends to feature higher price points and occasional added fragrances. Reviewers frequently note that Purito delivers lightweight, acne-safe, and barrier-supporting hydration, whereas some ISDIN moisturizers may lead to insufficient moisture or low fit levels for certain skin types.

Which is more affordable, Purito or ISDIN?

Purito is the more affordable brand, as ISDIN is often noted by reviewers for its high price point.

Which brand has more fragrance-free products, Purito or ISDIN?

Purito has more fragrance-free products than ISDIN, as every product on the Purito page lists no fragrance in its ingredients compared to only three of eight products on the ISDIN page.

Which brand is better for skin barrier and glow benefits, Purito or ISDIN?

ISDIN does better for skin barrier and glow benefits. Reviewers note that ISDIN helps provide strong skin barrier and glow benefits.

Where and when were Purito and ISDIN founded, and who owns them?

Purito was founded in South Korea in 2017 and is owned by Corstone Capital, while ISDIN was founded in Spain in 1975 and is owned by Puig.

Purito or ISDIN for oily skin?

For oily skin, ISDIN is a Superior fit, whereas Purito is a High fit according to Lovi.

Purito or ISDIN: which sunscreen is better?

When comparing sunscreens from both brands, Lovi rates Purito Daily Soft Touch Sunscreen as having a Superior fit for dry skin, dry sensitive skin, skin with dark spots, sensitive skin, and acne-prone skin, while ISDIN Eryfotona Actinica has a Superior fit for mature skin, sensitive skin, skin with dark spots, and dry sensitive skin.

Purito or ISDIN for sensitive skin?

Both Purito and ISDIN are great options for sensitive skin, as Lovi rates both brands as having a Superior routine fit for this skin type. Every Purito product on this page is formulated without fragrance, whereas some ISDIN products may contain fragrance.

Indian Journal of Pharmaceutical Sciences, 2016

Purito or ISDIN for acne-prone skin?

For acne-prone skin, both brands offer good options, though Lovi rates ISDIN as having a Superior routine fit compared to Purito's High fit. Purito stands out for being fragrance-free and focusing on gentle, acne-safe formulas, while ISDIN is often noted for its ultralight sunscreens.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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