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Medicube vs Purito

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Medicube and Purito are Korean skincare brands founded in 2016 and 2017 respectively. The former is known for thoughtfully formulated moisturizers, serums, toners, and masks featuring niacinamide, collagen, and hyaluronic acid, while the latter is beloved for gentle moisturizers, serums, sunscreens, and makeup removers. Both brands suit dry skin best, though the first also targets oily acne-prone skin and the second addresses dry sensitive skin. They differ because the initial brand delivers profound results through targeted items like the AGE-R Booster Gel and peptide treatments, whereas the second offers a steady, soothing approach through Centella-based solutions.

Medicube is a Korean skincare brand founded in 2016 and owned by APR Corp..

medicubereviews.co.ukglossy.co

Purito is a Korean skincare brand founded in 2017 and owned by Corstone Capital since 2022.

preqin.comtracxn.commk.co.krv.daum.net

This page compares some of the most popular Medicube and Purito products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Medicube vs Purito products

People Say

MedicubePurito
  • Hydration and Moisture Mostly MentionedMostly Mentioned
    • “skin feels bouncier and hydrated — Medicube PDRN Pink Peptide Serum”
    • “glass skin — Medicube PDRN Pink Collagen Gel Mask”
    • “feels like lotion — Purito Daily Soft Touch Sunscreen”
    • “makes skin look dewy and plump — Purito Deep Sea Pure Water Cream”
  • Texture and Smoothness Often MentionedMostly Mentioned
    • “perfect weight, not too light not too heavy — Purito Mighty Bamboo Panthenol Cream”
    • “sinks in instantly without residue — Purito Deep Sea Pure Water Cream”
    • “Absorbs immediately — Purito Wonder Releaf Centella Eye Cream”
    • “gives my skin a smooth, glass-like finish — Medicube Zero Pore Pad”
  • Soothing and Gentle Often MentionedMostly Mentioned
    • “calmed my redness instantly — Purito Centella Unscented Serum”
    • “non-stinging — Purito Centella Unscented Toner”
    • “calmed my redness immediately — Purito Oat-in Calming Gel Cream”
    • “refreshing sensation — Medicube PDRN Pink Collagen Gel Mask”
  • Other Performance Notes Mostly MentionedOften Mentioned
    • “feels amazing and cooling — Medicube Zero Pore Blackhead Mud Mask”
    • “dries super fast — Medicube Zero Pore Blackhead Mud Mask”
    • “completely transparent — Purito Daily Soft Touch Sunscreen”
    • “love that it has no scent — Purito Oat-in Calming Gel Cream”
  • Glow and Brightening Often MentionedRarely Noted
    • “gave me instant glass skin — Medicube Collagen Jelly Cream”
    • “woke up with glowing skin — Medicube Collagen Night Wrapping Mask”
    • “Dark spots go away faster — Medicube Deep Vita C Pad”
    • “gives dewy, glowy glass skin — Purito Mighty Bamboo Panthenol Cream”
  • Acne and Pore Care Often MentionedSometimes Noted
    • “Pores drastically reduced — Medicube Zero Foam Cleanser”
    • “Mochi-like foam — Medicube Zero Foam Cleanser”
    • “Removes every trace of oil — Medicube Red Foam Cleanser”
    • “dissolves waterproof mascara easily — Purito From Green Cleansing Oil”
  • Other Complaints Often MentionedOften Mentioned
    • “messy — Medicube PDRN Pink Collagen Gel Mask”
    • “Skin feels very tight — Medicube Zero Foam Cleanser”
    • “shiny on oily skin — Purito Daily Soft Touch Sunscreen”
    • “turned brown quickly — Purito Pure Vitamin C Serum”
  • Sticky or Heavy Residue Often MentionedSometimes Noted
    • “tacky when it's dry — Purito Mighty Bamboo Panthenol Cream”
    • “tacky residue — Purito Pure Vitamin C Serum”
    • “leaves a tacky film — Purito Oat-in Calming Gel Cream”
    • “hair sticks to my face — Medicube Collagen Jelly Cream”
  • Breakouts and Irritation Sometimes NotedOften Mentioned
    • “caused redness and sensitivity — Medicube Zero Pore Pad”
    • “woke up with whiteheads — Medicube Collagen Night Wrapping Mask”
    • “caused cystic acne — Purito From Green Cleansing Oil”
    • “irritated skin around eyes — Purito Mighty Bamboo Panthenol Cream”
  • Strong Scent or Unpleasant Smell Often MentionedSometimes Noted
    • “slightly fishy smell — Medicube PDRN Pink Peptide Serum”
    • “smells like old lady perfume — Medicube Collagen Jelly Cream”
    • “metallic scent — Purito Pure Vitamin C Serum”
    • “smells like cooking oil — Purito From Green Cleansing Oil”

Medicube vs Purito routines for dry skin

Buy Purito routine · S$115.66 · 93% fitBuy Medicube routine · S$127.51 · 91% fitSee multi-brand routine · 99% fit

Medicube vs Purito routines for oily skin

Buy Medicube routine · S$223.62 · 87% fitBuy Purito routine · S$210.91 · 86% fitSee multi-brand routine · 96% fit

Medicube vs Purito routines for combination skin

Buy Purito routine · S$210.51 · 89% fitBuy Medicube routine · S$223.62 · 87% fitSee multi-brand routine · 97% fit

Questions and answers

Medicube or Purito: which is better?

Medicube is better for glow and brightening, as well as acne and pore care, while Purito does better for texture, smoothness, soothing, and gentleness. For sensitive and dry sensitive skin types, Lovi rates Purito as Superior and Medicube as High, whereas both brands have equal routine fit levels for dry, oily, combination, acne-prone, mature, skin with dark spots, and oily acne-prone skin.

What is the difference between Medicube and Purito?

Medicube is focused on acne care, glow, and brightening, while Purito does better with texture, smoothness, soothing, and gentleness. Both brands offer fragrance-free options across the products on this page, though Medicube includes fragrance in a couple of items.

Medicube or Purito for dry skin?

Both Medicube and Purito achieve a Superior Lovi routine fit for dry skin. The products on this page help deliver deep hydration, while topical hyaluronic acid helps improve skin quality and signs of aging.

Dermatologic Therapy, 2022

Medicube or Purito: which moisturizer is better?

Both Medicube and Purito offer moisturizers that help deliver strong results, with Medicube performing better for glow and brightening while Purito excels in soothing and lightweight hydration. For dry skin, Lovi rates both brands as having a Superior routine fit. Additionally, topical niacinamide, found across the products on this page, helps reduce cutaneous pigmentation and suppress melanosome transfer.

The British Journal of Dermatology, 2002Antioxidants, 2021

Which is more affordable, Medicube or Purito?

This page does not provide pricing comparisons between Medicube and Purito, though reviewers note small quantity and pricing issues with Medicube products.

Between Medicube and Purito, which brand offers better glow and brightening results?

Medicube offers better glow and brightening results according to the review themes on this page. Niacinamide helps reduce cutaneous pigmentation and control skin aging and pigmentation.

The British Journal of Dermatology, 2002Antioxidants, 2021

How do the fragrance options differ between Medicube and Purito products on this page?

Medicube offers mostly fragrance-free products on this page, though two items include fragrance, whereas every Purito product lists no fragrance.

Which brand performs better for soothing and gentle skincare according to reviewers?

Purito performs better for soothing and gentle skincare according to reviewers. Lovi rates Purito as Superior for sensitive skin and dry sensitive skin, compared to High for Medicube.

Medicube or Purito for oily skin?

Both Medicube and Purito achieve a High routine fit level for oily skin on Lovi. Medicube offers dedicated pore and acne care products, while Purito focuses on lightweight, soothing formulations.

Medicube or Purito for sensitive skin?

Purito is a better fit for sensitive skin, achieving a Superior rating compared to Medicube's High level on this page. Purito's products on this page list no fragrance, helping provide a soothing and gentle experience.

Medicube or Purito for acne-prone skin?

Both Medicube and Purito achieve a High routine fit for acne-prone skin on the products on this page. Niacinamide helps control skin aging and pigmentation.

The British Journal of Dermatology, 2002Antioxidants, 2021

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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