馃嚫馃嚞Singapore

Purito vs Anessa

Rated by Lovi 路 Unbiased, science-based skincare AI trained on real user outcomes 路 How the Fit score works

Purito and Anessa are beloved Asian skincare lines offering gentle moisturizers, serums, and sunscreens, as well as makeup removers. The former is known for thoughtful formulas built upon ingredients like centella, suiting dry skin and dry sensitive skin best with its deeply comforting solutions. Meanwhile, the latter is known for advanced sunscreens and sophisticated formulas that suit all skin types best with reliable daily protection. These brands differ primarily in their formulation focus and ideal skin matches, providing distinct yet careful approaches to daily care.

Purito is a Korean skincare brand founded in 2017 and owned by Corstone Capital since 2022.

preqin.comtracxn.commk.co.krv.daum.net

Anessa is a Japanese skincare brand founded in 1992 and owned by Shiseido Company, Limited.

anessaco.comen.wikipedia.orgcorp.shiseido.comhappi.com

This page compares some of the most popular Purito and Anessa products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Purito vs Anessa products

Questions and answers

Purito or Anessa: which is better?

Purito has higher fit levels than Anessa across multiple skin types on this page, especially for dry and sensitive skin where it achieves Superior ratings. Reviewers also note that Purito products on this page provide lightweight, soothing, and acne-safe moisturizers with no fragrance.

What is the difference between Purito and Anessa?

Purito offers a broad range of products like serums and toners that Lovi rates as Superior or High for many skin types, whereas Anessa focuses strictly on sunscreens rated High or Average. Both brands feature no fragrance across the products on this page.

Purito or Anessa: which sunscreen is better?

For sunscreens, Purito is better suited for dry and sensitive skin types, where Lovi gives it a Superior fit compared to Anessa's Average fit. Both brands list no fragrance across the sunscreens on this page.

Which is more affordable, Purito or Anessa?

This page does not provide pricing information for either Purito or Anessa, so it is not possible to determine which brand is more affordable.

Which causes fewer breakouts, Purito or Anessa?

Purito has a High Lovi fit for acne-prone skin on several products like the Centella Unscented Serum and Daily Soft Touch Sunscreen, whereas Anessa's sunscreens have an Average fit for dry skin and High for acne-prone skin. Purito is frequently noted by reviewers for acne-safe and barrier-supporting moisturizers.

In what year and country were Purito and Anessa each founded?

Purito was founded in South Korea in 2017, and Anessa was founded in Japan in 1992.

Do any of the products from Purito or Anessa contain added fragrance?

Every product from both Purito and Anessa on this page lists no fragrance in its ingredients.

Which skin types do the brand-focused routines show that Purito fits best?

The brand-focused routines show that Purito fits dry skin, dry sensitive skin, and sensitive skin best.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sof铆a Perea P茅rez, MD, MSc

    Dr. Sof铆a Perea P茅rez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

QR code: get the Lovi app
Download on theApp Store Get it onGoogle Play