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Anua vs Estée Lauder

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Anua and Estée Lauder are distinguished skincare brands, with the former being a Korean line founded in 2019 and the latter an American heritage house established in 1946. Anua focuses on toners, cleansers, and serums featuring heartleaf, niacinamide, and hyaluronic acid, while Estée Lauder offers comprehensive moisturizers, eye products, and serums built with glycerin and hyaluronic acid. Both labels suit oily acne-prone skin and mature complexions, though the Korean brand excels with targeted dark-spot serums and soothing toners, whereas the American house is beloved for broad anti-aging and sebum-balancing formulations.

Anua is a Korean skincare brand founded in 2019 and owned by The Founders Inc..

prnewswire.comkedglobal.comtracxn.comv.daum.net

Estée Lauder is an American skincare brand founded in 1946 and owned by The Estée Lauder Companies Inc..

en.wikipedia.orgelcompanies.com

This page compares some of the most popular Anua and Estée Lauder products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Anua vs Estée Lauder products

People Say

AnuaEstée Lauder
  • Hydration and Moisture Mostly MentionedMostly Mentioned
    • “complexion feels so plump — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
    • “leaves skin plump — Anua Rice 70 Glow Milky Toner”
    • “skin drinks it up immediately — Estée Lauder Advanced Night Repair”
    • “The formula is incredibly hydrating and leaves my skin feeling smooth. — Estée Lauder Re-Nutriv”
  • Texture and Lightweight Feel Mostly MentionedMostly Mentioned
    • “melts into skin — Anua Heartleaf Silky Moisture Sun Cream”
    • “Feels like water, not heavy oil — Anua Heartleaf Pore Control Cleansing Oil”
    • “Absorbs quickly into the skin — Estée Lauder Revitalizing Supreme+”
    • “watery — Estée Lauder Micro Essence Treatment Lotion”
  • Skin Smoothing and Texture Improvement Often MentionedOften Mentioned
    • “Skin feels super smooth — Anua PEACH 70% NIACINAMIDE SERUM”
    • “gentle PHA exfoliation — Anua Heartleaf 77% Clear Pad”
    • “skin feels like a baby's bottom — Estée Lauder Advanced Night Repair”
    • “silky smooth — Estée Lauder Micro Essence Treatment Lotion”
  • Miscellaneous and Rare Product Traits Sometimes NotedOften Mentioned
    • “Helps with skin firmness and reduces the appearance of lines. — Estée Lauder Re-Nutriv”
    • “constant puffiness gone — Estée Lauder Advanced Night Repair Eye Supercharged Gel-Creme”
    • “dark circles look brighter — Estée Lauder Advanced Night Repair Eye Supercharged Gel-Creme”
    • “zero white cast — Anua Heartleaf Silky Moisture Sun Cream”
  • Brightening and Glow Mostly MentionedSometimes Noted
    • “Significant reduction in hyperpigmentation from acne scarring. — Anua Niacinamide 10% + TXA 4% Serum”
    • “glass-like glow — Anua Rice 70 Glow Milky Toner”
    • “Gives a nice healthy glow — Anua PEACH 70% NIACINAMIDE SERUM”
    • “gives me that glass skin look — Estée Lauder Advanced Night Repair”
  • Soothing and Barrier Support Often MentionedSometimes Noted
    • “Calms my redness instantly — Anua Heartleaf 77% Soothing Toner”
    • “calmed my red spots — Anua Heartleaf 77% Clear Pad”
    • “didn't sensitize my skin — Anua BHA 2% Gentle Exfoliating Toner”
    • “doesn't strip the skin — Estée Lauder Advanced Night Cleansing Gelée”
  • High Price and Value Issues Rarely NotedMostly Mentioned
    • “price feels way too high — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
    • “small size, the price is expensive — Anua Rice Enzyme Brightening Cleansing Powder”
    • “bottle too small — Anua NANO RETINOL™ 0.3% + NIACIN RENEWING SERUM”
    • “way too expensive for the size — Estée Lauder Advanced Night Repair”
  • Causes Breakouts and Acne Often MentionedRarely Noted
    • “gave me tiny red bumps — Estée Lauder Advanced Night Repair”
    • “Caused small bumps on forehead — Estée Lauder Revitalizing Supreme+”
    • “cystic acne — Estée Lauder Micro Essence Treatment Lotion”
    • “Wrecked my skin barrier — Anua Heartleaf Pore Control Cleansing Oil”
  • Lack of Results or Slow Efficacy Sometimes NotedSometimes Noted
    • “Did absolutely nothing — Anua Heartleaf 77% Soothing Toner”
    • “not instant fix — Anua NANO RETINOL™ 0.3% + NIACIN RENEWING SERUM”
    • “didn't notice any difference — Estée Lauder Advanced Night Repair”
    • “just expensive water — Estée Lauder Micro Essence Treatment Lotion”

Anua vs Estée Lauder routines for dry skin

Buy Estée Lauder routine · S$189.84 · 85% fitSee multi-brand routine · 99% fit

Anua vs Estée Lauder routines for oily skin

Buy Anua routine · S$89.14 · 84% fitBuy Estée Lauder routine · S$423.46 · 79% fitSee multi-brand routine · 96% fit

Anua vs Estée Lauder routines for combination skin

Buy Anua routine · S$89.14 · 83% fitBuy Estée Lauder routine · S$319.36 · 82% fitSee multi-brand routine · 97% fit

Questions and answers

Anua or Estée Lauder: which is better?

Both Anua and Estée Lauder are great choices, as they offer equal fit levels across all skin types. Anua does better for brightening and glow as well as soothing and barrier support, while Estée Lauder excels in miscellaneous product traits.

What is the difference between Anua and Estée Lauder?

Anua excels at brightening and soothing care with fragrance-free formulas, whereas Estée Lauder delivers deep hydration but can sometimes feature a high price point and strong fragrance. Reviewers note that Anua is better for brightening and barrier support, while Estée Lauder stands out for its high-end product traits.

Anua or Estée Lauder for dry skin?

Both Anua and Estée Lauder show High routine fit levels for dry skin on the products on this page. Anua features key ingredients like hyaluronic acid and glycerin across its fragrance-free range, while Estée Lauder also relies on these ingredients.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

Anua or Estée Lauder: which cleanser is better?

Both Anua and Estée Lauder offer cleansers with a High fit level for various skin types on the products on this page, but Anua is better for brightening and soothing while Estée Lauder is known for deep hydration. Anua cleansers help improve skin texture and barrier support, whereas Estée Lauder cleansers are noted for being gentle and non-drying.

Which is more affordable, Anua or Estée Lauder?

Anua is more affordable than Estée Lauder, as the products on this page for Estée Lauder often cause high price and value issues.

Anua or Estée Lauder: which brand has better brightening and glow products?

Anua does better for brightening and glow among the products on this page. Reviewers frequently note brightening serums and glass skin glow toners from Anua, and the brand's key ingredients include niacinamide which helps reduce cutaneous pigmentation.

The British Journal of Dermatology, 2002Antioxidants, 2021

Anua or Estée Lauder: which brand provides better soothing and barrier support?

Anua does better for soothing and barrier support, as shown by the review themes on the page. Reviewers note that Anua products feature soothing and barrier support in their moisturizers, helping calm the skin.

Do Anua and Estée Lauder products contain fragrance?

Every product on the Anua page lists no fragrance in its ingredients, whereas two products on the Estée Lauder page contain fragrance.

Anua or Estée Lauder for oily skin?

Both Anua and Estée Lauder show High routine fit levels for oily skin on the products on this page. Reviewers note that Anua is better for brightening and glow, while Estée Lauder offers strong deep hydration and lightweight feel.

Anua or Estée Lauder: which moisturizer is better?

Both Anua and Estée Lauder offer moisturizers with a High routine fit for the skin types on this page. Anua focuses on soothing and barrier support, while Estée Lauder leans toward deep hydration and mature skin care. Reviewers note that Anua helps with brightening, whereas Estée Lauder provides a lightweight feel.

Anua or Estée Lauder for sensitive skin?

Both Anua and Estée Lauder fit sensitive skin well on the products on this page. Reviewers note that Anua is better for soothing and barrier support, while Estée Lauder offers gentle and non-drying cleansers.

Anua or Estée Lauder: which sunscreen is better?

Anua offers the Heartleaf Silky Moisture Sun Cream, and Estée Lauder features the DayWear Moisturizer sunscreen, with both brands showing a High fit for sunscreen on the products on this page.

Anua or Estée Lauder for acne-prone skin?

Both Anua and Estée Lauder show High routine fit for acne-prone skin on the products on this page. However, reviewers note that Anua may sometimes cause breakouts, while Estée Lauder has a high price point.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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