🇳🇱Netherlands

Paula's Choice skincare

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Paula's Choice is an American skincare brand founded in 1995 and owned by Unilever since 2021.

unilever.comtracxn.com

Paula's Choice's products on this page cover serums, cleansers, moisturizers, toners, and more, built around hyaluronic acid, glycerin, and vitamin c. Paula's Choice products fit acne-prone skin and oily skin best. For acne-prone skin, Lovi rates the Skin Balancing Pore-Reducing Toner highest; for skin with dark spots, the 1% Retinol Treatment; and for mature skin, the Skin Perfecting 2% BHA Liquid Exfoliant. Its key ingredients: glycerin significantly increased skin hydration and restored barrier function.

This page covers some of the most popular Paula's Choice products; for the whole Paula's Choice range, with a fit score for every product, use the Lovi app.

Paula's Choice serums and treatments

Other Paula's Choice products

People Say

★4.5Overall rating based on 30.5k+ reviews

Reviewers most often praise Paula's Choice for improved skin texture, lightweight textures, and effective acne and breakout reduction. The most common complaints are skin irritation or dryness and high prices for small quantities.

Highlights

  • Smooth texture and anti-aging serums Sometimes Noted
    • “skin becomes very smooth — 1% Retinol Treatment”
    • “softens lines and wrinkles — 1% Retinol Treatment”
    • “acne scars faded — 10% Azelaic Acid Booster”
  • High price and packaging issues Mostly Mentioned
    • “surprisingly small bottle — Skin-Smoothing Retinol Body Treatment”
    • “tiny tube — 10% Azelaic Acid Booster”
    • “turned orange in weeks — C15 Super Booster”

Sources: lovi.care, amazon.com, sephora.com, paulaschoice.com, paulaschoice.com.au, sephora.sg, and more

Questions and answers

Is Paula's Choice good for oily skin?

Yes, Paula's Choice is well-suited for oily skin. Lovi rates the Paula's Choice-focused routine High for oily skin. The Paula's Choice products on this page list no fragrance in their ingredients.

Is Paula's Choice worth it?

Paula's Choice may be worth it for shoppers seeking fragrance-free formulas, as Lovi rates the brand's focus routines High for acne-prone, oily, combination, dry, and sensitive skin. Reviewers sometimes note smooth textures and anti-aging serums, though high prices and packaging issues are mostly mentioned.

Which Paula's Choice moisturizer is best for dry skin?

The best moisturizer on this page for dry skin is the Replenishing Moisturizer, followed by the Clinical Ceramide-Enriched Firming Moisturizer and the Water-Infusing Electrolyte Moisturizer. Lovi rates the Replenishing Moisturizer High for dry skin, while the other two receive an Average fit.

Does Paula's Choice cause breakouts?

No, Paula's Choice is unlikely to cause breakouts, as the brand-focused routine rates High for acne-prone skin. Lovi rates acne-prone skin fit as High for the brand, and the Paula's Choice products on this page list no fragrance.

Is Paula's Choice fragrance-free?

Yes, the Paula's Choice products on this page are fragrance-free, as every product lists no fragrance in its ingredients.

What are the key ingredients in Paula's Choice products?

The key ingredients across the Paula's Choice products on this page include hyaluronic acid, glycerin, vitamin C, licorice root, niacinamide, salicylic acid, green tea, and vitamin E. These ingredients help provide antioxidant, anti-aging, and soothing effects for the skin.

Drug Delivery, 2017Dermatologic Therapy, 2022

How do I build a Paula's Choice skincare routine?

To build a Paula's Choice routine for dry skin, start your morning with the CLEAR Pore Normalizing Cleanser, followed by the Advanced Replenishing Toner, the RESIST Intensive Wrinkle-Repair Retinol Serum, and finish with the Youth-Extending Daily Hydrating Fluid SPF 50. In the evening, use the Ultra Hyalon Cleansing Cream as a pre-cleanser, then cleanse with the CLEAR Pore Normalizing Cleanser, apply the 1025 Dokdo Cleansing Water, the Pro-Collagen Multi-Peptide Booster, and the RESIST Intensive Wrinkle-Repair Retinol Serum as a moisturizer. Once a week, you can also incorporate the Water Sleeping Mask_EX into your evening routine.

Where can I buy Paula's Choice, and how much does it cost?

Paula's Choice is available at stores in the Netherlands. Prices on the page range from fourteen euros to seventy-five euros, with most items falling between thirty-nine euros and sixty-three euros.

What are good alternatives to Paula's Choice?

Good alternatives to Paula's Choice that also have dedicated pages on Lovi include CeraVe, Cetaphil, Neutrogena, Kiehl's, Dermalogica, and Good Molecules.

Paula's Choice vs CeraVe: which is better?

CeraVe is a better choice because Lovi rates the CeraVe-focused routines as Superior for oily, sensitive, combination, and acne-prone skin, whereas the Paula's Choice-focused routines rate as High for those skin types.

Who owns Paula's Choice, and where is it from?

Paula's Choice is an American brand founded in 1995, owned by Unilever since 2021.

unilever.comtracxn.com

Is Paula's Choice cruelty-free?

Yes: Leaping Bunny lists Paula's Choice as cruelty-free.

Leaping Bunny

Is Paula's Choice good for dry skin?

Lovi rates the Paula's Choice-focused routine High for dry skin. The Paula's Choice products on this page are fragrance-free, and hyaluronic acid in the formulas helps hydrate dry skin and improve skin quality.

Drug Delivery, 2017Dermatologic Therapy, 2022

Which Paula's Choice cleanser is best for oily skin?

The CLEAR Pore Normalizing Cleanser is the best choice, as Lovi rates it Superior for oily skin, while the CALM Ultra-Gentle Cleanser and Hydrating Gel-To-Cream Cleanser both rate Average.

Is Paula's Choice good for sensitive skin?

Yes, Paula's Choice is generally good for sensitive skin. Lovi rates the Paula's Choice-focused routine High for sensitive skin. The fragrance-free formulas in the Paula's Choice products on this page help calm sensitive skin.

Which Paula's Choice sunscreen is best for sensitive skin?

The Youth-Extending Daily Hydrating Fluid SPF 50 is the sunscreen on this page, and Lovi rates it Average for sensitive skin.

Is Paula's Choice good for acne-prone skin?

Yes, Paula's Choice is a good option because Lovi rates its brand-focused routine High for acne-prone skin. The Paula's Choice products on this page list no fragrance, which helps keep irritation low for sensitive skin types.

Is Paula's Choice good for skin with dark spots?

Yes, Paula's Choice is a good option for skin with dark spots, as the brand features several highly rated targeted treatments. Lovi rates the Paula's Choice-focused routine High for this concern. Furthermore, key ingredients like niacinamide help reduce cutaneous pigmentation.

The British Journal of Dermatology, 2002Antioxidants, 2021

Is Paula's Choice good for mature skin?

Yes, Paula's Choice is generally good for mature skin, as Lovi rates the fit of many of its anti-aging serums and exfoliants as High or Superior. The Paula's Choice products on this page help improve skin smoothness, and topical retinol may stimulate collagen accumulation in aging skin.

The Journal of Investigative Dermatology, 2000Archives of Dermatology, 2007

Research behind Paula's Choice's key ingredients

Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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