Simple and MAËLYS are distinct skincare options, with the former recognized for gentle moisturizers, makeup removers, cleansers, and toners containing niacinamide and glycerin, and the latter known for targeted serums and advanced formulas. The British brand founded in 1960 and owned by Unilever PLC since 2011 suits acne-prone skin and skin with dark spots best through standout choices like the Kind to Skin Soothing Facial Toner, Micellar Cleansing Water, and Micellar Water, where niacinamide reduces hyperpigmentation and improves aging signs while glycerin improves skin hydration and barrier function. Conversely, MAËLYS suits all skin types best, delivering thoughtful care through specialized solutions such as the TOO-FINE and the RE-LURE Tight & Tone Body Serum. While both offer distinct benefits, they differ in their foundational approach, as the first focuses on accessible daily cleansing and hydration, and the second specializes in targeted body and facial serums.
Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.
This page compares some of the most popular Simple and MAËLYS products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Simple is the better choice because the products on this page feature fragrance-free formulas with key ingredients like glycerin, which helps maintain hydration. MAËLYS offers fewer products with lower overall Lovi fit levels across skin types.
Simple stands out for its wide range of fragrance-free cleansers, makeup removers, and moisturizers featuring niacinamide and glycerin, which Lovi rates with high or average fits for various skin types. In contrast, MAËLYS offers just two specialized products that largely receive low or caution ratings on Lovi.
Simple is the more affordable option, as reviewers on the page frequently mention its lightweight, value-friendly moisturizers.
Which causes fewer breakouts, Simple or MAËLYS?
Simple offers several products with a High or Average Lovi fit for acne-prone skin, whereas MAËLYS features products with a Low fit for acne-prone skin.
Which brand was founded earlier and has been owned by Unilever since 2011?
Simple was founded earlier in 1960 and has been owned by Unilever since 2011, whereas MAËLYS was founded in 2017.
Do both Simple and MAELYS products contain fragrance, or is fragrance only listed in some items?
Simple has no fragrance listed in any of the products on this page, whereas fragrance is found in some items from MAËLYS.
Which products from Simple and MAELYS are specifically classified as serums or body serums?
Simple features moisturizers and facial cleansers but no serums, whereas MAËLYS includes the TOO-FINE serum and the RE-LURE Tight & Tone Body Serum on this page.
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Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
