🇫🇷France

BYOMA vs SEYOUL

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA and SEYOUL are thoughtful skincare brands offering distinct approaches to daily complexion care. The British brand is known for its moisturizers, toners, cleansers, and serums featuring a signature tri-ceramide complex and squalane, while the other is celebrated for nourishing masks and delicate formulas. Both choices suit dry skin and oily skin best, with the second option also accommodating combination skin. They differ primarily in their product assortment and specific targeted solutions, such as the former brand utilizing specialized items like the Balancing Face Mist, Brightening Toner, and Melting Balm Cleanser for concerns like acne, dark spots, and aging, whereas the latter highlights preparations like the Collagen Night Wrapping Mask.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

cosmeticsbusiness.com

This page compares some of the most popular BYOMA and SEYOUL products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs SEYOUL products

Questions and answers

BYOMA or SEYOUL: which is better?

BYOMA offers a much larger selection of products on this page with better Lovi fit levels across skin types, whereas SEYOUL lists only a single mask. Reviewers also frequently note that BYOMA provides lightweight, fast-absorbing moisturizers and barrier-strengthening care.

What is the difference between BYOMA and SEYOUL?

BYOMA offers a broad range of 17 skincare products featuring barrier-strengthening ingredients like ceramides and squalane, whereas SEYOUL features a single product on this page, the Collagen Night Wrapping Mask. For the products on this page, BYOMA achieves Superior to High Lovi fit levels across most skin types.

Which is more affordable, BYOMA or SEYOUL?

The provided page facts do not contain pricing information, so it is not possible to determine whether BYOMA or SEYOUL is more affordable.

Which causes fewer breakouts, BYOMA or SEYOUL?

BYOMA offers a wide range of products with High to Superior Lovi fit levels for acne-prone skin, whereas SEYOUL lists only one mask on this page, which carries a Caution rating for acne-prone skin. Reviewers sometimes note breakouts with BYOMA, but its formulas generally support blemish-prone complexions better than SEYOUL's single offering.

When were BYOMA and SEYOUL founded and who owns them?

BYOMA was founded in 2022 in the United Kingdom and is owned by Bansk Group. SEYOUL was also founded in 2022, and it is owned by Thành Vinh Holdings.

How many products from BYOMA and SEYOUL contain fragrance?

Only 1 product from BYOMA contains fragrance out of the products on this page, while every SEYOUL product on this page lists no fragrance.

Which skin types do BYOMA-focused routines fit best compared to SEYOUL?

BYOMA-focused routines fit dry skin, oily skin, and oily acne-prone skin best, whereas SEYOUL has no listed best-fit skin types on this page.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

QR code: get the Lovi app
Download on theApp Store Get it onGoogle Play