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No7 vs ILIA Beauty

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

No7 and ILIA Beauty are established skincare houses recognized for thoughtful moisturizers, targeted serums, and nourishing daily formulas built around key ingredients like vitamin C, shea butter, and hyaluronic acid. The British heritage brand founded in 1935 suits mature and dry skin best, whereas the Canadian clean beauty line founded in 2011 is ideally suited for dry, normal, and combination skin. Both brands differ in their formulation histories and core strengths, with the former leaning into advanced anti-aging treatments and the latter focusing on gentle, conscious hydration for everyday routines.

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

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ILIA Beauty is a Canadian skincare brand founded in 2011 and owned by Famille C since 2022.

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This page compares some of the most popular No7 and ILIA Beauty products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular No7 vs ILIA Beauty products

Questions and answers

No7 or ILIA Beauty: which is better?

No7 has a much larger selection of products on this page for mature, dry, and sensitive skin, whereas ILIA Beauty features only a single facial milk moisturizer. No7 products on this page often help with deep hydration and line reduction, though some reviewers note skin irritation.

What is the difference between No7 and ILIA Beauty?

No7 offers a much larger variety of products on this page featuring key ingredients like vitamin C, niacinamide, and retinol, whereas ILIA Beauty features only a single product, The Base Face Milk. Lovi rates No7 with High or Superior fit levels for mature and dry skin, while ILIA Beauty's product averages across all skin types.

No7 or ILIA Beauty: which moisturizer is better?

For moisturizers, No7 has a Superior Lovi fit for mature skin with its Protect & Perfect Intense Advanced Night Cream, whereas ILIA Beauty only achieves an Average fit for mature skin with The Base Face Milk. No7 features a wider variety of specialized moisturizers and key ingredients like hyaluronic acid and niacinamide, which may help with deep hydration and skin aging.

Antioxidants, 2021Dermatologic Therapy, 2022

Which is more affordable, No7 or ILIA Beauty?

This page does not provide pricing information for either No7 or ILIA Beauty, so it is not possible to determine which brand is more affordable.

Which causes fewer breakouts, No7 or ILIA Beauty?

When it comes to acne-prone skin, Lovi rates No7 products with fit levels ranging from Average to High, whereas ILIA Beauty offers only The Base Face Milk on this page, which has an Average fit for acne-prone skin.

How do the founding years and current ownership of No7 and ILIA Beauty compare?

No7 was founded in 1935 in the United Kingdom and has been owned by Sycamore Partners since 2025, whereas ILIA Beauty was founded in 2011 in Canada and is owned by Famille C since 2022.

Which products from No7 contain fragrance according to the provided details?

According to the provided details, three products on the No7 page contain fragrance: Future Renew Damage Reversal Night Cream, Lift & Luminate Day Cream, and Protect & Perfect Intense Advanced Day Cream.

What key active ingredients are found across the No7 product lineup?

The products on this page from No7 feature several key active ingredients, including vitamin C, shea butter, hyaluronic acid, and niacinamide.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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