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Beauty of Joseon vs facefacts

Beauty of Joseon and facefacts are two distinct skincare lines offering targeted solutions for daily routines. The Korean brand features gentle serums, masks, moisturizers, and sunscreens powered by niacinamide, glycerin, and hyaluronic acid to best suit sensitive and dry sensitive skin. Meanwhile, the British brand provides nourishing cleansers and targeted formulas designed to maintain the natural moisture balance for dry, normal, and combination skin types. While both provide effective care, they differ in their specific ingredient profiles and ideal skin types.

Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.

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facefacts is a British skincare brand founded in 2019 and owned by Brand Masters B.V. since 2026.

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This page compares some of the most popular Beauty of Joseon and facefacts products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Questions and answers

Beauty of Joseon or facefacts: which is better?

Beauty of Joseon offers a much broader selection of fragrance-free products with High or Superior Lovi fits across many skin types, whereas facefacts only features a single cleanser on this page. Ingredients like niacinamide in Beauty of Joseon products may help reduce skin pigmentation.

The British Journal of Dermatology, 2002Antioxidants, 2021

What is the difference between Beauty of Joseon and facefacts?

Beauty of Joseon offers a much larger selection of fragrance-free products on this page than facefacts, including popular serums, sunscreens, and masks containing key ingredients like niacinamide and ginseng. Lovi rates the products on this page as having a High fit for sensitive skin and skin with dark spots.

The British Journal of Dermatology, 2002Antioxidants, 2021

Beauty of Joseon or facefacts: which cleanser is better?

For cleansers, Beauty of Joseon offers a much wider variety of options with High or Superior Lovi fit levels across almost all skin types compared to facefacts. For example, the Green Plum Refreshing Cleanser has a High fit for sensitive skin, dry skin, and oily skin, whereas the facefacts Hydrating Gentle Cleanser has a Low fit for oily skin.

Which is more affordable, Beauty of Joseon or facefacts?

The provided page facts do not contain pricing information, so a comparison of affordability between Beauty of Joseon and facefacts cannot be made from this data.

Which causes fewer breakouts, Beauty of Joseon or facefacts?

When comparing breakouts, Lovi rates facefacts' Hydrating Gentle Cleanser as a High fit for acne-prone skin, while Beauty of Joseon products on this page show varying fit levels for acne-prone skin ranging from Low to Superior depending on the specific product. Reviewers sometimes note that Beauty of Joseon products may cause breakouts and acne.

Between Beauty of Joseon and facefacts, which brand was founded earlier and where?

Beauty of Joseon was founded earlier, in 2016 in South Korea, whereas facefacts was founded in 2019 in the United Kingdom.

How do the Lovi fit levels for dry skin compare between Beauty of Joseon's cleansers and the facefacts Hydrating Gentle Cleanser?

Beauty of Joseon offers multiple cleansers with varying Lovi fit levels for dry skin, including a Superior fit for the Ginseng Cleansing Oil and Radiance Cleansing Balm, and a High fit for the Green Plum Refreshing Cleanser. In comparison, the facefacts Hydrating Gentle Cleanser also achieves a High Lovi fit level for dry skin.

Do both Beauty of Joseon and facefacts products contain fragrance according to their ingredient lists?

Yes, every product on the Beauty of Joseon and facefacts pages lists no fragrance in its ingredients.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.