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Allies of Skin vs the purest

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Allies of Skin and the purest are two distinct skincare lines known for their thoughtful daily care. Allies of Skin is loved for its luxurious moisturizers, potent serums, and targeted eye products formulated with powerhouse ingredients like niacinamide, suiting acne-prone and oily acne-prone skin best. Meanwhile, the purest is deeply cherished for its gentle moisturizers and thoughtfully composed formulas that suit sensitive, dry, and combination skin best. While both offer reliable daily support for acne-prone skin, they differ in their formulation approach, with the former utilizing advanced actives for aging and dark spots and the latter earning praise through consistent, understated performance.

This page compares some of the most popular Allies of Skin and the purest products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Allies of Skin vs the purest products

Questions and answers

Allies of Skin or the purest: which is better?

Allies of Skin is generally better for the products on this page, as it offers a wider range of fragrance-free items with High to Superior Lovi fit levels across multiple skin types. Niacinamide helps reduce cutaneous pigmentation and suppresses melanosome transfer.

The British Journal of Dermatology, 2002

What is the difference between Allies of Skin and the purest?

Allies of Skin offers a broader range of fragrance-free products on this page with higher Lovi fit levels across multiple skin types, whereas the purest features a single moisturizer that contains fragrance and has lower fit levels for most skin types. Allies of Skin relies on key ingredients like Niacinamide, which helps reduce cutaneous pigmentation.

The British Journal of Dermatology, 2002

Allies of Skin or the purest: which moisturizer is better?

Allies of Skin fits dry skin better, with Lovi fit levels reaching Superior for its Molecular Saviour Probiotics Treatment Mist, compared to Average for the purest solutions. Reviewers also note that Allies of Skin products on this page are gentle, effective moisturizers with no fragrance.

International Journal of Medical Sciences, 2021Experimental Dermatology, 2019

Which is more affordable, Allies of Skin or the purest?

The products on this page for Allies of Skin have a high price point according to reviewers, whereas the purest is not described as such. Allies of Skin offers a wider range of formulated products, while the purest features fewer options on this page.

Which causes fewer breakouts, Allies of Skin or the purest?

Allies of Skin is a better fit for acne-prone skin, as the products on this page achieve High fit levels for that skin type compared to the low fit levels of the purest.

Which brand has more fragrance-free products, Allies of Skin or the purest?

Allies of Skin has more fragrance-free products, as every product on its page lists no fragrance. In comparison, the purest has fragrance in its sole product on this page.

Which brand offers a wider range of product types like serums and eye creams, Allies of Skin or the purest?

Allies of Skin offers a wider range of products on this page, including multiple serums, a moisturizer, and an eye cream, whereas the purest features only a single moisturizer. Allies of Skin relies on key ingredients like niacinamide, which helps reduce cutaneous pigmentation.

The British Journal of Dermatology, 2002

Which brand was founded earlier, Allies of Skin or the purest?

Allies of Skin was founded earlier in 2016, while the purest was founded in 2020.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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