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Hada Labo vs Shiseido

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Hada Labo and Shiseido are prominent Japanese skincare brands that offer thoughtfully formulated solutions for diverse skin needs. The former is celebrated for its hydrating toners, gentle makeup removers, and nourishing moisturizers, suiting dry and acne-prone skin best through advanced hydrating science. Meanwhile, the latter is adored for its nourishing moisturizers, gentle cleansers, protective sunscreens, potent serums, and versatile glycerin formulations, providing ideal care for mature and sensitive skin. They differ primarily in their founding heritage and key ingredient focus, with the first utilizing specialized moisture-restoring complexes and the second relying on rigorous study findings where glycerin significantly improved stratum corneum hydration.

Hada Labo is a Japanese skincare brand founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd..

en.wikipedia.orghadalabosa.co.zahadalabotokyo.pl

Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.

corp.shiseido.comen.wikipedia.orgmarketscreener.com

This page compares some of the most popular Hada Labo and Shiseido products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Hada Labo vs Shiseido products

People Say

Hada LaboShiseido
  • Deep hydration and moisture Mostly MentionedMostly Mentioned
    • “skin drinks it up — Hada Labo Gokujyun Lotion”
    • “Plumps fine lines — Hada Labo Gokujun Premium”
    • “Immediate sensation of comfort — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
    • “skin feels plump, soft and nourished, eliminates dryness, bouncy feel — Shiseido VITAL PERFECTION”
  • Gentle formulation Mostly MentionedRarely Noted
    • “leaves skin soft and hydrated — Hada Labo Gokujyun Cleansing Oil”
    • “never stings my sensitive skin — Hada Labo Gokujyun Lotion”
    • “No fragrance/alcohol — Hada Labo Gokujun Premium”
    • “No irritation — Shiseido Essential Energy Hydrating Cream”
  • Rich or heavy texture Sometimes NotedOften Mentioned
    • “silky smooth, rich but non-greasy, absorbs quickly, melts into skin — Shiseido VITAL PERFECTION”
    • “foams into a rich cloud — Shiseido Clarifying Cleansing Foam”
    • “Velvety, rich cream texture — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
    • “Thick serum-like — Hada Labo Gokujun Premium”
  • Lightweight texture Often MentionedSometimes Noted
    • “absorbs super quickly — Hada Labo Premium Whitening Lotion (Light)”
    • “absorbs super quickly — Hada Labo Shirojyun Premium Whitening Lotion”
    • “Airy-soft texture — Shiseido Essential Energy Hydrating Cream”
    • “absorbs quickly — Shiseido White Lucent Brightening Gel Cream”
  • Reduces dark spots and brightens Sometimes NotedSometimes Noted
    • “faded considerably — Hada Labo Shirojyun Premium Whitening Lotion”
    • “faded my PIH considerably — Hada Labo Premium Whitening Lotion (Light)”
    • “faded pimple marks — Shiseido White Lucent Brightening Gel Cream”
  • Smoothes and softens skin Not notedOften Mentioned
    • “Velvety smooth — Shiseido FUTURE SOLUTION LX”
    • “makes skin baby soft — Shiseido Benefiance Wrinkle Smoothing Cream Enriched”
    • “Skin feeling very smooth — Shiseido Bio-Performance Advanced Super Revitalizing Cream”
  • High price point Not notedMostly Mentioned
    • “Very expensive for the size — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
  • Sticky or tacky finish Often MentionedRarely Noted
    • “slightly tacky — Shiseido Eudermine Revitalizing Essence”
    • “Tacky residue — Hada Labo Gokujun Premium”
  • Strong fragrance and scent Not notedOften Mentioned
    • “old lady smell — Shiseido Eudermine Revitalizing Essence”

Hada Labo vs Shiseido routines for dry skin

See multi-brand routine · 98% fit

Hada Labo vs Shiseido routines for oily skin

See multi-brand routine · 96% fit

Hada Labo vs Shiseido routines for combination skin

See multi-brand routine · 95% fit

Questions and answers

Hada Labo or Shiseido: which is better?

Hada Labo is often the better choice for gentle, fragrance-free hydration, while Shiseido offers luxurious textures and richer formulations. Lovi rates Hada Labo as having a Superior routine fit for dry, oily, combination, acne-prone, mature skin, and skin with dark spots.

What is the difference between Hada Labo and Shiseido?

Hada Labo features gentle and fragrance-free formulations with key ingredients like hyaluronic acid, while Shiseido offers luxurious textures and deep-cleansing products that frequently contain added fragrances. Lovi rates Hada Labo as having a Superior routine fit for dry skin, whereas Shiseido has an Average fit.

Dermatologic Therapy, 2022

Hada Labo or Shiseido for dry skin?

Hada Labo is better for dry skin because Lovi rates its routine fit as Superior, compared to Shiseido's Average fit. The products on this page help provide deep hydration and moisturization with hyaluronic acid while avoiding added fragrance.

Dermatologic Therapy, 2022

Hada Labo or Shiseido: which moisturizer is better?

Hada Labo is better for a routine fit, offering Superior results for dry skin compared to Shiseido, which has an Average fit.

Dermatologic Therapy, 2022

Which is more affordable, Hada Labo or Shiseido?

Hada Labo is more affordable, whereas Shiseido is noted for a high price point. Both brands offer products featuring hyaluronic acid, but Hada Labo provides budget-friendly options compared to Shiseido's luxury pricing.

Between Hada Labo and Shiseido, which brand is more gentle on sensitive skin?

Hada Labo is more gentle on sensitive skin because every product on this page lists no fragrance in its ingredients and reviewers often mention gentle and fragrance-free formulations, whereas Shiseido has a strong fragrance often mentioned by reviewers.

How do the fragrance options compare between Hada Labo and Shiseido products?

Hada Labo products on this page list no fragrance, whereas 15 of 20 Shiseido products on this page contain fragrance. Reviewers note that Hada Labo provides gentle and fragrance-free formulations, while Shiseido has a strong fragrance.

Which brand has a better routine fit for mature skin?

Hada Labo has a superior routine fit for mature skin compared to Shiseido, which has a high routine fit.

Hada Labo or Shiseido for oily skin?

For oily skin, Lovi rates Hada Labo as Superior and Shiseido as High.

Hada Labo or Shiseido for acne-prone skin?

Hada Labo is a better choice for acne-prone skin, as Lovi rates its routine as Superior compared to Shiseido's High fit level. Furthermore, every Hada Labo product on this page lists no fragrance, which helps avoid potential irritation for sensitive, breakout-prone skin.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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