Simple vs Anessa
Simple and Anessa are distinct British and Japanese skincare brands respectively. Simple, founded in 1960 and owned by Unilever PLC since 2011, offers gentle moisturizers, makeup removers, cleansers, and toners crafted with niacinamide and glycerin to suit acne-prone skin and skin with dark spots best. Conversely, Anessa, founded in 1992 and owned by Shiseido Company, Limited, is widely loved for advanced sunscreens and sophisticated formulas that suit all skin types best by offering reliable daily protection. The brands differ primarily in their core product focus and formulations, with the British line emphasizing gentle care through ingredients like niacinamide and glycerin, while the Japanese line specializes in advanced sun care.
Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.
en.wikipedia.orgsec.govprnewswire.comsimple.co.uk
Anessa is a Japanese skincare brand founded in 1992 and owned by Shiseido Company, Limited.
anessaco.comen.wikipedia.orgcorp.shiseido.comhappi.com
This page compares some of the most popular Simple and Anessa products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Simple vs Anessa products
Questions and answers
Simple or Anessa: which is better?
Simple offers budget-friendly, gentle makeup removers and lightweight moisturizers that suit acne-prone skin, while Anessa provides high-fit sunscreens for various skin types. Both brands formulate their products on this page without fragrance, and Simple contains glycerin to help hydrate the skin.
What is the difference between Simple and Anessa?
Simple offers a wide range of gentle cleansers, makeup removers, and moisturizers featuring niacinamide and glycerin that fit sensitive skin and acne-prone skin with High or Average Lovi levels. Anessa focuses entirely on sunscreens like its skincare milk and gel that achieve High Lovi fit levels for oily, combination, and mature skin types. Both brands feature fragrance-free formulas across the products on this page.
Which is more affordable, Simple or Anessa?
Simple features budget-friendly moisturizers on this page, whereas Anessa does not provide pricing details in its page facts. Shoppers often mention Simple as value-friendly.
Which causes fewer breakouts, Simple or Anessa?
Simple products on this page have reviewers often mentioning that they cause breakouts or irritations, while Anessa sunscreens do not have this feedback reported. Niacinamide helps control skin pigmentation.
Where and when were Simple and Anessa founded?
Simple was founded in 1960 in the United Kingdom, while Anessa was founded in 1992 in Japan.
Do any products from Simple or Anessa contain fragrance?
Every product on this page from both Simple and Anessa lists no fragrance in its ingredients.
Which brand offers moisturizers and which offers sunscreens based on the products listed?
Simple offers moisturizers like the Hydrating Light Moisturiser and Replenishing Rich Moisturiser, while Anessa offers sunscreens including the Perfect UV Sunscreen Skincare Milk.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
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