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Shiseido vs A+

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Shiseido and A+ are established skincare brands offering gentle, daily care designed to support moisture balance. The Japanese house, founded in 1872, is beloved for its thoughtful array of moisturizers, cleansers, sunscreens, and serums featuring glycerin, which clinical studies show significantly improves stratum corneum hydration. Meanwhile, the Indian maker, founded in 1990, is widely appreciated for its mild composition and calibrated formulas. While both suit sensitive skin best, the former also serves mature and acne-prone skin with standalone choices like the Treatment Softener, Benefiance Wrinkle Smoothing Day Cream, and Essential Energy Hydrating Cream, whereas the latter features the 345 Relief Cream for acne-prone skin.

Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.

corp.shiseido.comen.wikipedia.orgmarketscreener.com

A+ is an Indian skincare brand founded in 1990.

pitchbook.com

This page compares some of the most popular Shiseido and A+ products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Shiseido vs A+ products

Shiseido vs A+ moisturizers

Questions and answers

Shiseido or A+: which is better?

Shiseido features many products on this page with high or superior Lovi fit levels for mature and sensitive skin, whereas A+ lists just one moisturizer with average or low fit across skin types. Hyaluronic acid is used across Shiseido products to help support skin quality and signs of aging.

Dermatologic Therapy, 2022

What is the difference between Shiseido and A+?

Shiseido is a Japanese brand founded in 1872 that offers twenty products on this page, whereas A+ is an independent Indian brand founded in 1990 with only one product listed. Shiseido products on this page often contain fragrance, while every product from A+ lists no fragrance.

Shiseido or A+: which moisturizer is better?

When comparing moisturizers, the products on this page for Shiseido include options like Essential Energy Hydrating Cream, while A+ offers the 345 Relief Cream. Shiseido features a wider selection of moisturizers with varying Lovi fit levels across skin types, whereas A+ provides a single fragrance-free option.

Which is more affordable, Shiseido or A+?

Shiseido features a high price point across the products on this page, whereas A+ is an independently owned brand founded in 1990 in India with a single listed moisturizer.

Which causes fewer breakouts, Shiseido or A+?

Shiseido includes products on this page with varying breakout risks, such as warning ratings for acne-prone skin on items like Bio-Performance NutriPerfect Night Cream, while A+'s sole product on this page, 345 Relief Cream, has an average fit level for acne-prone skin. Topical hyaluronic acid, found in Shiseido products, helps improve skin quality.

Dermatologic Therapy, 2022

Between Shiseido and A+, which brand offers products completely free of fragrance?

A+ offers products on this page that are completely free of fragrance, as every product from the brand lists no fragrance in its ingredients. In contrast, Shiseido includes fragrance in the majority of the products on this page.

How do the founding years and countries of origin compare between Shiseido and A+?

Shiseido was founded in 1872 in Japan, whereas A+ was founded in 1990 in India. These different origins reflect the distinct heritage of each skincare brand.

Which brand has more products listed on the page, and what are their fit levels for sensitive skin?

Shiseido has vastly more products listed on the page than A+, and Lovi rates Shiseido's products from Superior to Warning for sensitive skin depending on the specific item. Meanwhile, Lovi rates A+'s single product, the 345 Relief Cream, as Average for sensitive skin.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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