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Shiseido vs A+

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Shiseido and A+ are established skincare brands offering gentle, daily care designed to support moisture balance. The Japanese house, founded in 1872, is beloved for its thoughtful array of moisturizers, cleansers, sunscreens, and serums featuring glycerin, which clinical studies show significantly improves stratum corneum hydration. Meanwhile, the Indian maker, founded in 1990, is widely appreciated for its mild composition and calibrated formulas. While both suit sensitive skin best, the former also serves mature and acne-prone skin with standalone choices like the Treatment Softener, Benefiance Wrinkle Smoothing Day Cream, and Essential Energy Hydrating Cream, whereas the latter features the 345 Relief Cream for acne-prone skin.

Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.

corp.shiseido.comen.wikipedia.orgmarketscreener.com

A+ is an Indian skincare brand founded in 1990.

pitchbook.com

This page compares some of the most popular Shiseido and A+ products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Shiseido vs A+ products

Shiseido vs A+ moisturizers

Questions and answers

Shiseido or A+: which is better?

Shiseido offers many products on this page with high or superior Lovi fit levels for mature and sensitive skin, whereas A+ features only one moisturizer with average or low fit levels. Shiseido products on this page often provide deep hydration and firming benefits, though most of them contain fragrance, unlike the fragrance-free products from A+.

Dermatologic Therapy, 2022

What is the difference between Shiseido and A+?

Shiseido is a Japanese brand founded in 1872 featuring twenty products on this page with key ingredients like glycerin and hyaluronic acid, while A+ is an independent Indian brand founded in 1990 featuring only one product.

Shiseido or A+: which moisturizer is better?

Shiseido features several moisturizers on this page, such as the Essential Energy Hydrating Cream, which Lovi rates as High for dry skin, while A+ offers only one moisturizer, the 345 Relief Cream, rated as Average for dry skin. Topical hyaluronic acid, a key ingredient in Shiseido's range, helps improve skin quality and signs of skin aging.

Dermatologic Therapy, 2022

Which is more affordable, Shiseido or A+?

Reviewers note that the products on this page by Shiseido have a high price point, while A+ offers a more budget-friendly single option. Hyaluronic acid helps provide deep hydration across both brands.

Dermatologic Therapy, 2022

Which causes fewer breakouts, Shiseido or A+?

Shiseido features several acne-prone skin fit levels across the products on this page ranging from Low to High, while A+ lists an Average fit level for acne-prone skin with its 345 Relief Cream. Shiseido includes multiple products that reviewers note may cause skin irritation.

Between Shiseido and A+, which brand offers more fragrance-free options?

A+ offers fragrance-free options for every product on this page, whereas only 5 of 20 Shiseido products on this page list no fragrance.

How do the founding years and origins of Shiseido and A+ compare?

Shiseido was founded in 1872 in Japan, while A+ was founded much later in 1990 in India. Additionally, Shiseido is owned by Shiseido Company, Limited, whereas A+ is independently owned.

What are the main drawbacks commonly reported by reviewers for Shiseido skincare products?

Reviewers of the products on this page for Shiseido most commonly note a high price point and strong fragrance as drawbacks. They also sometimes mention skin irritation and packaging issues.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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