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Shiseido vs A+

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Shiseido and A+ are established skincare brands offering gentle, daily care designed to support moisture balance. The Japanese house, founded in 1872, is beloved for its thoughtful array of moisturizers, cleansers, sunscreens, and serums featuring glycerin, which clinical studies show significantly improves stratum corneum hydration. Meanwhile, the Indian maker, founded in 1990, is widely appreciated for its mild composition and calibrated formulas. While both suit sensitive skin best, the former also serves mature and acne-prone skin with standalone choices like the Treatment Softener, Benefiance Wrinkle Smoothing Day Cream, and Essential Energy Hydrating Cream, whereas the latter features the 345 Relief Cream for acne-prone skin.

Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.

corp.shiseido.comen.wikipedia.orgmarketscreener.com

A+ is an Indian skincare brand founded in 1990.

pitchbook.com

This page compares some of the most popular Shiseido and A+ products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Shiseido vs A+ products

Shiseido vs A+ moisturizers

Questions and answers

Shiseido or A+: which is better?

Shiseido features a much larger range of products on this page than A+ and is noted for deep hydration and luxurious textures, though reviewers mention a high price point and strong fragrance across many of its formulas. A+ offers a single fragrance-free moisturizer on this page.

What is the difference between Shiseido and A+?

Shiseido is a Japanese brand founded in 1872 with twenty products on this page, whereas A+ is an independent brand founded in 1990 in India with just one moisturizer listed. Shiseido features many products with fragrance and targets mature and sensitive skin, while every product from A+ on this page is fragrance-free.

Shiseido or A+: which moisturizer is better?

Shiseido features many moisturizers on this page with varying Lovi fit levels, such as Essential Energy Hydrating Cream which has a High fit for dry skin, while A+ offers the 345 Relief Cream which has an Average fit for dry skin. Topical hyaluronic acid, a key ingredient in Shiseido's products, helps improve skin quality and signs of aging.

Dermatologic Therapy, 2022

Which is more affordable, Shiseido or A+?

Reviewers note that the products on this page by Shiseido have a high price point, while A+ is an independent brand founded in India in 1990 with only one product listed on the page. We do not have direct price comparisons or pricing data for A+ to determine which brand is more affordable.

Which causes fewer breakouts, Shiseido or A+?

Shiseido includes many products on this page that show a Low fit for acne-prone skin, while the single A+ moisturizer on the page shows an Average fit for acne-prone skin. Both brands feature formulations containing hyaluronic acid and glycerin, which helps hydrate the skin without causing heavy clogs.

Dermatologic Therapy, 2022

How does the country of origin differ between Shiseido and A+?

Shiseido was founded in Japan, whereas A+ was founded in India.

Which brand offers a greater variety of products on the page, Shiseido or A+?

Shiseido offers a much greater variety of products on this page with twenty items, while A+ lists only one. The products on this page from Shiseido include multiple cleansers, moisturizers, toners, serums, and sunscreens, whereas A+ features a single relief cream.

Do both Shiseido and A+ skincare products contain fragrance?

While Shiseido features fragrance in the majority of the products on this page, A+ has no fragrance listed for its products. Topical hyaluronic acid, found in Shiseido items, helps improve skin quality and signs of skin aging.

Dermatologic Therapy, 2022

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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