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Anua vs Hada Labo

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Anua and Hada Labo are a 2019 Korean skincare brand and a 2004 Japanese skincare brand that offer moisturizers, toners, serums, and cleansers built around thoughtful formulations and key ingredients like hyaluronic acid, heartleaf, and niacinamide. Both brands suit dry skin and acne-prone skin best, though the Korean brand is especially known for heartleaf and niacinamide to calm irritation and decrease hyperpigmentation, while the Japanese brand is deeply loved for advanced science that restores moisture and supports a healthy skin barrier without clogging pores. Consumers can choose Anua for targeted serums addressing blemishes and dark spots, or turn to Hada Labo for iconic hydrating lotions like the Gokujyun and Shirojyun lines.

Anua is a Korean skincare brand founded in 2019 and owned by The Founders Inc..

prnewswire.comkedglobal.comtracxn.comv.daum.net

Hada Labo is a Japanese skincare brand founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd..

en.wikipedia.orghadalabosa.co.zahadalabotokyo.pl

This page compares some of the most popular Anua and Hada Labo products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Anua vs Hada Labo products

People Say

AnuaHada Labo
  • Hydration and Moisture Mostly MentionedMostly Mentioned
    • “skin drinks it up — Hada Labo Gokujyun Lotion”
    • “Plumps fine lines — Hada Labo Gokujun Premium”
    • “leaves skin soft, smooth, and hydrated — Hada Labo Shirojyun Premium Whitening Lotion”
    • “complexion feels so plump — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
  • Glow and Smooth Texture Mostly MentionedSometimes Noted
    • “glass-like glow — Anua Rice 70 Glow Milky Toner”
    • “Skin feels super smooth — Anua PEACH 70% NIACINAMIDE SERUM”
    • “glassy skin look — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
    • “Makes my skin plump and hydrating. — Hada Labo Gokujyun Perfect Gel”
  • Lightweight and Fast-Absorbing Texture Often MentionedOften Mentioned
    • “melts into skin — Anua Heartleaf Silky Moisture Sun Cream”
    • “Feels like water, not heavy oil — Anua Heartleaf Pore Control Cleansing Oil”
    • “absorbs super quickly — Hada Labo Premium Whitening Lotion (Light)”
    • “absorbs super quickly — Hada Labo Shirojyun Premium Whitening Lotion”
  • Fragrance and Gentle Formulas Rarely NotedMostly Mentioned
    • “never stings my sensitive skin — Hada Labo Gokujyun Lotion”
    • “No fragrance/alcohol — Hada Labo Gokujun Premium”
    • “no irritation, no breakouts — Hada Labo Shirojyun Premium Whitening Lotion”
    • “no scent — Anua Rice 70 Glow Milky Toner”
  • Soothing and Calming Often MentionedSometimes Noted
    • “Calms my redness instantly — Anua Heartleaf 77% Soothing Toner”
    • “calmed my red spots — Anua Heartleaf 77% Clear Pad”
    • “didn't sensitize my skin — Anua BHA 2% Gentle Exfoliating Toner”
    • “calms my redness — Hada Labo Premium Whitening Lotion (Light)”
  • Brightening and Dark Spots Often MentionedSometimes Noted
    • “Significant reduction in hyperpigmentation from acne scarring. — Anua Niacinamide 10% + TXA 4% Serum”
    • “Gives a nice healthy glow — Anua PEACH 70% NIACINAMIDE SERUM”
    • “faded considerably — Hada Labo Shirojyun Premium Whitening Lotion”
    • “faded my PIH considerably — Hada Labo Premium Whitening Lotion (Light)”
  • Sticky or Tacky Finish Sometimes NotedOften Mentioned
    • “Left such a gross tacky finish that refused to dry. — Anua Niacinamide 10% + TXA 4% Serum”
    • “leaves a tacky finish — Anua BHA 2% Gentle Exfoliating Toner”
    • “tacky finish — Anua Rice 70 Glow Milky Toner”
    • “Tacky residue — Hada Labo Gokujun Premium”
  • Breakouts and Acne Often MentionedOften Mentioned
    • “Wrecked my skin barrier — Anua Heartleaf Pore Control Cleansing Oil”
    • “Broke me out. — Anua Niacinamide 10% + TXA 4% Serum”
    • “gave me tiny bumps — Hada Labo Gokujyun Lotion”
    • “Closed comedones — Hada Labo Gokujun Premium”

Anua vs Hada Labo routines for dry skin

Buy Hada Labo routine · $158.72 · 99% fitBuy Anua routine · $147.85 · 85% fitSee multi-brand routine · 99% fit

Anua vs Hada Labo routines for oily skin

Buy Hada Labo routine · $332.14 · 95% fitBuy Anua routine · $215.75 · 83% fitSee multi-brand routine · 98% fit

Anua vs Hada Labo routines for combination skin

Buy Hada Labo routine · $313.73 · 94% fitBuy Anua routine · $190.75 · 83% fitSee multi-brand routine · 97% fit

Questions and answers

Anua or Hada Labo: which is better?

Hada Labo is superior for dry skin and offers deep hydration, while Anua excels in glow, smooth texture, and soothing properties. Both brands feature fragrance-free formulations and lightweight, fast-absorbing toners across the products on this page.

What is the difference between Anua and Hada Labo?

Anua focuses on heartleaf, niacinamide, and rice to help deliver a glow and smooth texture with soothing and calming benefits, while Hada Labo focuses on hyaluronic acid to provide deep hydration and moisturization. Both brands offer fragrance-free formulations, but Hada Labo is noted for better results in deep hydration and gentle formulas, whereas Anua excels in glow and soothing.

Anua or Hada Labo for dry skin?

Hada Labo is superior for dry skin on this page, offering targeted deep hydration and moisturization with its hyaluronic acid formulations. Anua is also a strong choice for dry skin, providing high to superior fit levels across its various moisturizers and toners.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

Anua or Hada Labo: which moisturizer is better?

Both Anua and Hada Labo offer effective moisturizers among the products on this page, with Hada Labo performing better for deep hydration and moisturization. Reviewers frequently note that Hada Labo provides deep moisture, while Anua focuses more on soothing and barrier support in its moisturizers.

Which is more affordable, Anua or Hada Labo?

This page does not contain pricing information, so a comparison of affordability between Anua and Hada Labo cannot be made.

Anua or Hada Labo for calming and soothing the skin?

Anua is better for calming and soothing the skin, as reviewing themes show it does better for soothing and calming. Reviewers also frequently mention soothing and barrier support in its moisturizers.

Anua or Hada Labo for hydration and moisture?

Hada Labo is better for hydration and moisture, as it focuses heavily on deep hydration with key ingredients like hyaluronic acid. The products on this page help deliver intense moisture, though they may sometimes leave a sticky or tacky finish.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

Anua or Hada Labo for glow and smooth texture?

Anua does better for glow and smooth texture, as the products on this page help improve skin texture and offer brightening serums. Hyaluronic acid helps maintain skin hydration and wound healing.

The British Journal of Dermatology, 2002Journal of Pharmacy & Pharmaceutical Sciences, 2015

Anua or Hada Labo for oily skin?

For oily skin, Hada Labo is a Superior fit while Anua is a High fit. Hada Labo features deep hydration and moisturization with fragrance-free formulations, while the products on this page for Anua excel in glow and smooth texture.

Anua or Hada Labo for acne-prone skin?

Both Anua and Hada Labo are a High fit for acne-prone skin based on the products on this page. Anua helps with soothing and brightening, while Hada Labo provides deep hydration with ingredients like hyaluronic acid that may help support skin recovery.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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