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Anua vs Hada Labo

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Anua and Hada Labo are celebrated Asian skincare lines recognized for supporting dry skin and acne-prone skin. Founded in 2019 by The Founders Inc., Anua features moisturizers, toners, serums, and cleansers centered on heartleaf, niacinamide, and hyaluronic acid, whereas Rohto Pharmaceutical Co., Ltd. established Hada Labo in 2004 to offer hydrating toners, gentle makeup removers, and nourishing moisturizers. Both brands excel at addressing specific complexions through targeted formulations, with the Korean line focusing on blemish reduction and soothing properties, and the Japanese line emphasizing advanced scientific hydration and barrier support.

Anua is a Korean skincare brand founded in 2019 and owned by The Founders Inc..

prnewswire.comkedglobal.comtracxn.comv.daum.net

Hada Labo is a Japanese skincare brand founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd..

en.wikipedia.orghadalabosa.co.zahadalabotokyo.pl

This page compares some of the most popular Anua and Hada Labo products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Anua vs Hada Labo products

People Say

AnuaHada Labo
  • Hydration and Moisture Mostly MentionedMostly Mentioned
    • “skin drinks it up — Hada Labo Gokujyun Lotion”
    • “Plumps fine lines — Hada Labo Gokujun Premium”
    • “leaves skin soft, smooth, and hydrated — Hada Labo Shirojyun Premium Whitening Lotion”
    • “complexion feels so plump — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
  • Glow and Smooth Texture Mostly MentionedSometimes Noted
    • “glass-like glow — Anua Rice 70 Glow Milky Toner”
    • “Skin feels super smooth — Anua PEACH 70% NIACINAMIDE SERUM”
    • “glassy skin look — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
    • “Makes my skin plump and hydrating. — Hada Labo Gokujyun Perfect Gel”
  • Lightweight and Fast-Absorbing Texture Often MentionedOften Mentioned
    • “melts into skin — Anua Heartleaf Silky Moisture Sun Cream”
    • “Feels like water, not heavy oil — Anua Heartleaf Pore Control Cleansing Oil”
    • “absorbs super quickly — Hada Labo Premium Whitening Lotion (Light)”
    • “absorbs super quickly — Hada Labo Shirojyun Premium Whitening Lotion”
  • Fragrance and Gentle Formulas Rarely NotedMostly Mentioned
    • “never stings my sensitive skin — Hada Labo Gokujyun Lotion”
    • “No fragrance/alcohol — Hada Labo Gokujun Premium”
    • “no irritation, no breakouts — Hada Labo Shirojyun Premium Whitening Lotion”
    • “no scent — Anua Rice 70 Glow Milky Toner”
  • Soothing and Calming Often MentionedSometimes Noted
    • “Calms my redness instantly — Anua Heartleaf 77% Soothing Toner”
    • “calmed my red spots — Anua Heartleaf 77% Clear Pad”
    • “didn't sensitize my skin — Anua BHA 2% Gentle Exfoliating Toner”
    • “calms my redness — Hada Labo Premium Whitening Lotion (Light)”
  • Brightening and Dark Spots Often MentionedSometimes Noted
    • “Significant reduction in hyperpigmentation from acne scarring. — Anua Niacinamide 10% + TXA 4% Serum”
    • “Gives a nice healthy glow — Anua PEACH 70% NIACINAMIDE SERUM”
    • “faded considerably — Hada Labo Shirojyun Premium Whitening Lotion”
    • “faded my PIH considerably — Hada Labo Premium Whitening Lotion (Light)”
  • Sticky or Tacky Finish Sometimes NotedOften Mentioned
    • “Left such a gross tacky finish that refused to dry. — Anua Niacinamide 10% + TXA 4% Serum”
    • “leaves a tacky finish — Anua BHA 2% Gentle Exfoliating Toner”
    • “tacky finish — Anua Rice 70 Glow Milky Toner”
    • “Tacky residue — Hada Labo Gokujun Premium”
  • Breakouts and Acne Often MentionedOften Mentioned
    • “Wrecked my skin barrier — Anua Heartleaf Pore Control Cleansing Oil”
    • “Broke me out. — Anua Niacinamide 10% + TXA 4% Serum”
    • “gave me tiny bumps — Hada Labo Gokujyun Lotion”
    • “Closed comedones — Hada Labo Gokujun Premium”

Anua vs Hada Labo routines for dry skin

See multi-brand routine · 99% fit

Anua vs Hada Labo routines for oily skin

See multi-brand routine · 95% fit

Anua vs Hada Labo routines for combination skin

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Questions and answers

Anua or Hada Labo: which is better?

Both brands are great choices depending on your specific skin goals, with Hada Labo excelling in deep hydration and fragrance-free gentle formulas, while Anua stands out for glow, smooth texture, and soothing care. Reviewers note that Hada Labo brings deep moisture and value, whereas Anua is praised for its brightening serums and lightweight toners.

What is the difference between Anua and Hada Labo?

Anua is a South Korean skincare brand focused on soothing ingredients like heartleaf and achieving a glow, whereas Hada Labo is a Japanese brand focused on deep hydration using hyaluronic acid.

Anua or Hada Labo for oily skin?

Both Anua and Hada Labo are a good match for oily skin, with Hada Labo reaching a Superior routine fit and Anua reaching a High fit. Reviewers note that Hada Labo stands out for hydration and gentle formulas, while Anua focuses more on glow and soothing benefits.

Which is more affordable, Anua or Hada Labo?

This page does not contain pricing information to compare the affordability of Anua and Hada Labo.

Between Anua and Hada Labo, which brand is better for hydration and moisture?

Hada Labo is better for hydration and moisture, providing deep moisturization across the products on this page.

Do Anua and Hada Labo products contain fragrance?

Both Anua and Hada Labo products on this page list no fragrance in their ingredients.

Which brand performs better for glow and smooth texture, Anua or Hada Labo?

Anua performs better for glow and smooth texture. Reviewers on the products on this page mostly mention its brightening serums and how they improve skin texture.

Anua or Hada Labo for acne-prone skin?

Anua and Hada Labo both fit acne-prone skin well, with Lovi rating Hada Labo as Superior and Anua as High for this skin type. Reviewers note that Hada Labo does better for hydration and moisture, while Anua focuses more on soothing and calming.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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