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Anua vs BYOMA

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Anua and BYOMA are distinct contemporary lines offering moisturizers, toners, serums, cleansers, and more. The Korean brand Anua is known for hyaluronic acid, heartleaf, and niacinamide, suiting dry and oily acne-prone skin best, while the British line BYOMA relies on tri-ceramide and squalane to nourish dry and dry sensitive skin. They differ primarily in their ingredient philosophies and regional origins, with the former utilizing hyaluronic acid and niacinamide to reduce wrinkles and hyperpigmentation, and the latter employing its proprietary barrier complex and squalane to enhance hydration and fight oxidative stress.

Anua is a Korean skincare brand founded in 2019 and owned by The Founders Inc..

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BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

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This page compares some of the most popular Anua and BYOMA products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Anua vs BYOMA products

People Say

AnuaBYOMA
  • Hydrating formulas and deep hydration Mostly MentionedOften Mentioned
    • “complexion feels so plump — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
    • “leaves skin plump — Anua Rice 70 Glow Milky Toner”
    • “skin feels so hydrated — BYOMA Hydrating Milky Toner”
    • “feels refreshing on the skin — BYOMA Balancing Face Mist”
  • Lightweight and fast-absorbing texture Often MentionedMostly Mentioned
    • “melts into skin — Anua Heartleaf Silky Moisture Sun Cream”
    • “Feels like water, not heavy oil — Anua Heartleaf Pore Control Cleansing Oil”
    • “Absorbs instantly — BYOMA Moisturizing Gel-Cream”
    • “sinks in quickly — BYOMA Brightening Serum”
  • Non-stripping and gentle finish Often MentionedMostly Mentioned
    • “doesn't strip skin — BYOMA Creamy Jelly Cleanser”
    • “leaves my skin feeling soft and hydrated — BYOMA Milky Moisture Cleanser”
    • “no irritation at all — BYOMA Sensitive Retinol Oil”
    • “leaves my face soft, smooth, and fresh without dryness — Anua Rice Enzyme Brightening Cleansing Powder”
  • Soothes redness and barrier support Often MentionedMostly Mentioned
    • “helped heal my barrier — BYOMA Hydrating Serum”
    • “healed my skin barrier — BYOMA Hydrating Milky Toner”
    • “calmed my redness — BYOMA Creamy Jelly Cleanser”
    • “Calms my redness instantly — Anua Heartleaf 77% Soothing Toner”
  • Improves skin texture and smoothness Often MentionedSometimes Noted
    • “Skin feels super smooth — Anua PEACH 70% NIACINAMIDE SERUM”
    • “skin feels so smooth — Anua BHA 2% Gentle Exfoliating Toner”
    • “pores visibly tightened — Anua NANO RETINOL™ 0.3% + NIACIN RENEWING SERUM”
    • “Keeps my face soft and not oily — BYOMA Brightening Toner”
  • Affordable price point and value Not notedOften Mentioned
    • “budget-friendly — BYOMA Brightening Serum”
    • “Budget-friendly skincare — BYOMA Brightening Toner”
    • “great value for money — BYOMA Hydrating Serum”
  • Breakouts and acne complaints Often MentionedSometimes Noted
    • “caused cystic acne — BYOMA Hydrating Milky Toner”
    • “caused cystic acne — BYOMA Creamy Jelly Cleanser”
    • “broke me out — BYOMA Milky Oil Cleanser”
    • “Wrecked my skin barrier — Anua Heartleaf Pore Control Cleansing Oil”
  • Pump functionality and packaging flaws Not notedOften Mentioned
    • “Opening is huge — BYOMA Brightening Toner”
  • Eye and general skin irritation Sometimes NotedSometimes Noted
    • “Caused breakouts — BYOMA Moisturizing Gel-Cream”
    • “burning sensation — BYOMA Hydrating Milky Toner”
    • “triggered my acne — BYOMA Balancing Face Mist”
    • “stinging sensation — Anua Heartleaf Quercetin Pore Deep Cleansing Foam”

Anua vs BYOMA routines for dry skin

Buy BYOMA routine · CA$67.99 · 94% fitBuy Anua routine · CA$204.76 · 87% fitSee multi-brand routine · 99% fit

Anua vs BYOMA routines for oily skin

Buy BYOMA routine · CA$160.45 · 86% fitBuy Anua routine · CA$320.12 · 85% fitSee multi-brand routine · 96% fit

Anua vs BYOMA routines for combination skin

Buy BYOMA routine · CA$100.46 · 87% fitBuy Anua routine · CA$249.24 · 85% fitSee multi-brand routine · 96% fit

Questions and answers

Anua or BYOMA: which is better?

BYOMA has a Superior routine fit for dry skin, sensitive skin, and dry sensitive skin on the products on this page, whereas Anua has a High fit for those skin types.

What is the difference between Anua and BYOMA?

Anua and BYOMA are distinct skincare brands with different origins and strengths on the products on this page. Anua is an South Korean brand founded in 2019 that focuses heavily on heartleaf and is noted for improving skin texture, whereas BYOMA is a United Kingdom brand founded in 2022 that centers on barrier support using a tri-ceramide complex and often excels in providing gentle, deep hydration.

Anua or BYOMA for dry skin?

Both brands are great choices for dry skin, with Lovi giving Anua a High fit and BYOMA a Superior fit. The products on this page for both brands feature deeply hydrating ingredients like glycerin and hyaluronic acid, which helps boost skin quality and moisture levels.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

Anua or BYOMA: which cleanser is better?

Both brands offer strong cleansers, but BYOMA does better for a gentle, non-stripping finish and sensitive skin support. Anua products on this page help improve skin texture and smoothness through ingredients like heartleaf and gentle exfoliating cleansers.

Which is more affordable, Anua or BYOMA?

BYOMA does better than Anua for affordable price point and value.

Between Anua and BYOMA, which brand performs better for dry sensitive skin?

Between Anua and BYOMA, BYOMA performs better for dry sensitive skin because Lovi rates its routine fit as Superior while Anua's is High.

Which brand has better reviewer ratings for improving skin texture and smoothness?

Anua does better for improving skin texture and smoothness.

How do the founding year, origin country, and parent companies of Anua and BYOMA compare?

Anua was founded in 2019 in South Korea and is owned by The Founders Inc., whereas BYOMA was founded in 2022 in the United Kingdom and is owned by Bansk Group.

Anua or BYOMA for oily skin?

Both Anua and BYOMA are a High fit for oily skin. Reviewers note that the products on this page for both brands offer lightweight and fast-absorbing textures.

Anua or BYOMA: which moisturizer is better?

For moisturizers, both Anua and BYOMA are strong options, but BYOMA has a Superior routine fit for dry skin and dry sensitive skin compared to Anua's High fit. BYOMA's moisturizers help strengthen the skin barrier and provide deep hydration, while Anua's moisturizers also offer great soothing and barrier support.

Anua or BYOMA for sensitive skin?

BYOMA fits sensitive skin better, as Lovi rates its routine as Superior while Anua's routine is rated High. Reviewers note that BYOMA does better at soothing redness and providing barrier support.

Anua or BYOMA for acne-prone skin?

Both Anua and BYOMA are a High fit for acne-prone skin on the products on this page. Anua is founded in South Korea and owned by The Founders Inc., while BYOMA is founded in the United Kingdom and owned by Bansk Group.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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