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SKIN1004 vs SK-II

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

SKIN1004 and SK-II are respected skincare brands from Korea and Japan that offer distinct approaches to complexion care. Enthusiasts adore SKIN1004 for its soothing toners, comforting moisturizers, reliable sunscreens, and nourishing masks crafted with pure centella, hyaluronic acid, and niacinamide, whereas the brand cherishes luxurious moisturizers, potent serums, clarifying toners, and restorative masks anchored by pitera. The Korean formulations suit sensitive and acne-prone skin best, while the Japanese solutions suit dry and acne-prone skin best through balancing ingredients. Ultimately, they differ through their core active ingredients and heritage, with centella and pitera targeting moisture, blemishes, and texture in unique ways.

SKIN1004 is a Korean skincare brand founded in 2012 and owned by Goodai Global Inc. since 2024.

mk.co.krpitchbook.comtracxn.comgoodai-global.com

SK-II is a Japanese skincare brand founded in 1980 and owned by The Procter & Gamble Company since 1991.

en.wikipedia.orgdiscoversk-ii.wixsite.comglossy.co

This page compares some of the most popular SKIN1004 and SK-II products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular SKIN1004 vs SK-II products

People Say

SKIN1004SK-II
  • Lightweight texture Mostly MentionedMostly Mentioned
    • “sunk in like a dream — SKIN1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum”
    • “Texture is on the thinner side... surprisingly lightweight. — SKIN1004 Madagascar Centella Light Cleansing Oil”
    • “drinks right into the skin — SK-II Facial Treatment Essence”
    • “silky texture that absorbs quickly — SK-II Skinpower Advanced Cream”
  • Hydration and moisture Often MentionedMostly Mentioned
    • “calmed my angry skin — SKIN1004 Madagascar Centella Toning Toner”
    • “Gives my dehydrated skin a moisture surge — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
    • “flooded my skin with moisture — SK-II Facial Treatment Mask”
    • “skin feels deeply hydrated, plump, and smoother — SK-II Skinpower Advanced Cream”
  • Radiance and glow Not notedMostly Mentioned
    • “gives a glass skin look — SK-II Facial Treatment Essence”
    • “leaves me with a red carpet glow — SK-II Facial Treatment Mask”
    • “Skin looks brighter — SK-II Genoptics Spot Essence”
  • Soothing and calming Mostly MentionedNot noted
    • “Eliminated redness on my easily irritated skin — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
    • “Calms irritation instantly — SKIN1004 Madagascar Centella Quick Calming Pad”
    • “Perfect for sensitive skin — SKIN1004 Madagascar Centella Tone Brightening Boosting Toner”
  • Skin smoothing and texture Sometimes NotedOften Mentioned
    • “skin feels soft as butter — SK-II Facial Treatment Essence”
    • “pores became miraculously invisible — SK-II Facial Treatment Mask”
    • “Smoother skin — SK-II Facial Treatment Clear Lotion”
    • “skin feels super soft — SKIN1004 Zombie Pack”
  • Cleansing performance Sometimes NotedRarely Noted
    • “doesn't strip my skin — SKIN1004 Madagascar Centella Tone Brightening Cleansing Gel Foam”
    • “Dissolves waterproof mascara and sunscreen effortlessly. — SKIN1004 Madagascar Centella Light Cleansing Oil”
    • “skin felt super clean — SKIN1004 Zombie Pack”
    • “Dissolves waterproof mascara, melts stubborn makeup, removes sunscreen easily. — SK-II Facial Treatment Cleansing Oil”
  • High price and value Not notedMostly Mentioned
    • “way too expensive — SK-II Facial Treatment Essence”
  • Breakouts and irritation Sometimes NotedSometimes Noted
    • “Made my vision blurry/foggy for a while after rinsing. — SKIN1004 Madagascar Centella Light Cleansing Oil”
    • “caused tiny bumps — SKIN1004 Madagascar Centella Toning Toner”
    • “caused cystic acne — SKIN1004 Hyalu-CICA Blue Serum”
    • “caused tiny red bumps — SK-II Facial Treatment Essence”
  • Unpleasant scent Rarely NotedSometimes Noted
    • “smells like wet dog — SKIN1004 Zombie Pack”
    • “smells like dirty feet — SK-II Facial Treatment Essence”

SKIN1004 vs SK-II routines for dry skin

Buy SK-II routine · £225.40 · 91% fitBuy SKIN1004 routine · £52.78 · 86% fitSee multi-brand routine · 99% fit

SKIN1004 vs SK-II routines for oily skin

Buy SK-II routine · £339.53 · 88% fitBuy SKIN1004 routine · £134.28 · 86% fitSee multi-brand routine · 97% fit

SKIN1004 vs SK-II routines for combination skin

Buy SK-II routine · £308.34 · 87% fitBuy SKIN1004 routine · £90.21 · 86% fitSee multi-brand routine · 96% fit

Questions and answers

SKIN1004 or SK-II: which is better?

Both SKIN1004 and SK-II are great options, as SKIN1004 stands out for soothing and calming benefits while SK-II delivers better radiance, glow, skin smoothing, and texture. For dry skin specifically, SK-II offers a superior routine fit compared to SKIN1004.

What is the difference between SKIN1004 and SK-II?

SKIN1004 is a South Korean brand founded in 2012 that features Centella asiatica across its products and performs better for soothing and calming, whereas SK-II is a Japanese brand founded in 1980 centered on Pitera and does better for radiance, glow, and skin smoothing.

SKIN1004 or SK-II for dry skin?

For dry skin, SK-II achieves a Superior routine fit while SKIN1004 reaches a High fit, and both brands feature dry skin among their best-fitting skin types. Furthermore, the products on this page for SKIN1004 consistently list no fragrance in their ingredients.

SKIN1004 or SK-II: which moisturizer is better?

SKIN1004 features lightweight and soothing moisturizers like its Hyalu-Cica Moisture Cream and Tea-Trica B5 Cream, while SK-II offers options centered around Pitera such as its Skinpower Advanced Cream and Facial Treatment Essence. Reviewers note that both brands provide equal hydration and moisture, though SK-II performs better for radiance and glow.

Which is more affordable, SKIN1004 or SK-II?

SK-II is more affordable than SKIN1004.

Between SKIN1004 and SK-II, which brand performs better for soothing and calming the skin?

SKIN1004 does better for soothing and calming the skin.

How do the key ingredients of SKIN1004 differ from those of SK-II?

SKIN1004 features key ingredients like Centella asiatica, hyaluronic acid, niacinamide, and panthenol, which help soothe the skin and provide hydration. In contrast, SK-II relies on its signature ingredient, Pitera, which may help improve skin radiance and texture.

Which brand has a better routine fit for dry sensitive skin?

Both SKIN1004 and SK-II provide a high routine fit for dry sensitive skin on the products on this page.

SKIN1004 or SK-II for oily skin?

Both SKIN1004 and SK-II achieve a High routine fit for oily skin. Reviewers note that both brands deliver equal performance in lightweight texture and hydration.

SKIN1004 or SK-II for sensitive skin?

Both SKIN1004 and SK-II are good for sensitive skin, with Lovi giving both brands a High fit level for this skin type. SKIN1004 features soothing and lightweight toners along with key ingredients like centella asiatica and panthenol, which helps calm the skin.

American Journal of Clinical Dermatology, 2002

SKIN1004 or SK-II for acne-prone skin?

Both SKIN1004 and SK-II offer a high routine fit for acne-prone skin on Lovi. SKIN1004 features soothing toners and lightweight moisturizers with centella asiatica, while SK-II relies on its signature pitera ingredient.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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