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SKIN1004 vs SK-II

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

SKIN1004 and SK-II are skincare brands founded in Korea and Japan, respectively, that offer toners, moisturizers, sunscreens, and masks. The Korean brand features centella asiatica, hyaluronic acid, and niacinamide, while the Japanese brand is anchored by its signature ingredient, pitera. Both brands suit dry skin and acne-prone skin best, though they differ through distinct ingredient profiles and targeted formulations.

SKIN1004 is a Korean skincare brand founded in 2012 and owned by Goodai Global Inc. since 2024.

mk.co.krpitchbook.comtracxn.comgoodai-global.com

SK-II is a Japanese skincare brand founded in 1980 and owned by The Procter & Gamble Company since 1991.

en.wikipedia.orgdiscoversk-ii.wixsite.comglossy.co

This page compares some of the most popular SKIN1004 and SK-II products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular SKIN1004 vs SK-II products

People Say

SKIN1004SK-II
  • Lightweight texture Mostly MentionedMostly Mentioned
    • “sunk in like a dream — SKIN1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum”
    • “Texture is on the thinner side... surprisingly lightweight. — SKIN1004 Madagascar Centella Light Cleansing Oil”
    • “drinks right into the skin — SK-II Facial Treatment Essence”
    • “silky texture that absorbs quickly — SK-II Skinpower Advanced Cream”
  • Hydration and moisture Often MentionedMostly Mentioned
    • “calmed my angry skin — SKIN1004 Madagascar Centella Toning Toner”
    • “Gives my dehydrated skin a moisture surge — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
    • “flooded my skin with moisture — SK-II Facial Treatment Mask”
    • “skin feels deeply hydrated, plump, and smoother — SK-II Skinpower Advanced Cream”
  • Radiance and glow Not notedMostly Mentioned
    • “gives a glass skin look — SK-II Facial Treatment Essence”
    • “leaves me with a red carpet glow — SK-II Facial Treatment Mask”
    • “Skin looks brighter — SK-II Genoptics Spot Essence”
  • Soothing and calming Mostly MentionedNot noted
    • “Eliminated redness on my easily irritated skin — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
    • “Calms irritation instantly — SKIN1004 Madagascar Centella Quick Calming Pad”
    • “Perfect for sensitive skin — SKIN1004 Madagascar Centella Tone Brightening Boosting Toner”
  • Skin smoothing and texture Sometimes NotedOften Mentioned
    • “skin feels soft as butter — SK-II Facial Treatment Essence”
    • “pores became miraculously invisible — SK-II Facial Treatment Mask”
    • “Smoother skin — SK-II Facial Treatment Clear Lotion”
    • “skin feels super soft — SKIN1004 Zombie Pack”
  • Cleansing performance Sometimes NotedRarely Noted
    • “doesn't strip my skin — SKIN1004 Madagascar Centella Tone Brightening Cleansing Gel Foam”
    • “Dissolves waterproof mascara and sunscreen effortlessly. — SKIN1004 Madagascar Centella Light Cleansing Oil”
    • “skin felt super clean — SKIN1004 Zombie Pack”
    • “Dissolves waterproof mascara, melts stubborn makeup, removes sunscreen easily. — SK-II Facial Treatment Cleansing Oil”
  • High price and value Not notedMostly Mentioned
    • “way too expensive — SK-II Facial Treatment Essence”
  • Breakouts and irritation Sometimes NotedSometimes Noted
    • “Made my vision blurry/foggy for a while after rinsing. — SKIN1004 Madagascar Centella Light Cleansing Oil”
    • “caused tiny bumps — SKIN1004 Madagascar Centella Toning Toner”
    • “caused cystic acne — SKIN1004 Hyalu-CICA Blue Serum”
    • “caused tiny red bumps — SK-II Facial Treatment Essence”
  • Unpleasant scent Rarely NotedSometimes Noted
    • “smells like wet dog — SKIN1004 Zombie Pack”
    • “smells like dirty feet — SK-II Facial Treatment Essence”

SKIN1004 vs SK-II routines for dry skin

See multi-brand routine · 98% fit

SKIN1004 vs SK-II routines for oily skin

See multi-brand routine · 96% fit

SKIN1004 vs SK-II routines for combination skin

See multi-brand routine · 95% fit

Questions and answers

SKIN1004 or SK-II: which is better?

Both SKIN1004 and SK-II are great choices, as they perform equally well across most skin types and offer lightweight textures and deep hydration. SKIN1004 stands out for being soothing and calming, while SK-II does better for radiance, glow, and skin smoothing.

What is the difference between SKIN1004 and SK-II?

SKIN1004 and SK-II both feature fragrance-free products and fit dry, oily, combination, sensitive, acne-prone, mature, and dark-spot-prone skin equally well, but they differ in their standout strengths and key ingredients. SKIN1004 is known for soothing and cleansing performance using Centella asiatica, hyaluronic acid, niacinamide, and panthenol, whereas SK-II delivers better radiance and skin smoothing using its signature Pitera.

SKIN1004 or SK-II for dry skin?

SK-II offers a Superior routine fit for dry skin on this page, while SKIN1004 has a High fit level. Both brands include fragrance-free products with lightweight textures and hydration benefits.

SKIN1004 or SK-II: which moisturizer is better?

Both SKIN1004 and SK-II offer quality moisturizers on the products on this page, but they use different key ingredients like Centella asiatica, hyaluronic acid, and Pitera to target different skin needs.

Which is more affordable, SKIN1004 or SK-II?

SK-II is more affordable in terms of review themes since high price and value is a noted negative point for SKIN1004.

Between SKIN1004 and SK-II, which brand performs better for soothing and calming the skin?

SKIN1004 performs better for soothing and calming the skin.

Which brand uses Pitera as a key ingredient across its products, SKIN1004 or SK-II?

SK-II uses Pitera as a key ingredient across the products on this page.

How do SKIN1004 and SK-II compare regarding skin smoothing and texture review themes?

SK-II does better than SKIN1004 regarding skin smoothing and texture review themes.

SKIN1004 or SK-II for oily skin?

Both SKIN1004 and SK-II achieve a High routine fit for oily skin. Reviewers note that the products on this page provide equal performance for lightweight texture and hydration.

SKIN1004 or SK-II for sensitive skin?

Both SKIN1004 and SK-II achieve a High routine fit for sensitive skin on Lovi. SKIN1004 features key ingredients like Centella asiatica and hyaluronic acid that help soothe the skin, whereas SK-II relies on its signature Pitera to support overall skin quality.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

SKIN1004 or SK-II for acne-prone skin?

Both SKIN1004 and SK-II achieve a High routine fit for acne-prone skin on the products on this page. SKIN1004 is particularly known for soothing and calming benefits, while SK-II leans toward skin smoothing and radiance.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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