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First Aid Beauty skincare

First Aid Beauty is an American skincare brand founded in 2009 and owned by Procter & Gamble since 2018.

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First Aid Beauty is cherished for its gentle moisturizers, soothing toners, effective cleansers, nourishing eye products, and more, all formulated with comforting oat, hydrating glycerin, and plumping hyaluronic acid. Its products suit dry skin and sensitive skin best due to these soothing and moisture-locking ingredients. For specific concerns, the brand offers standout solutions such as the Pure Skin Face Cleanser for acne-prone skin, the Facial Radiance Pads for skin with dark spots, and the Bounce-Boosting Serum for mature skin. Ultimately, its key ingredients work harmoniously together, as oat reduces eczema symptoms and repairs barrier function, glycerin significantly increases skin hydration, and hyaluronic acid lengthens the anti-wrinkle effect.

Dermatologic Therapy, 2022

This page covers some of the most popular First Aid Beauty products; for the whole First Aid Beauty range, with a fit score for every product, use the Lovi app.

People Say

★4.6Overall rating based on 32.0k+ reviews

Reviewers most often praise First Aid Beauty for effective hydration, gentle formulas for sensitive skin, and smoothing and brightening results. The most common complaints are skin irritation or burning sensations and breakouts or dryness.

Highlights

  • Intense moisturizers Mostly Mentioned
    • “Game changer for dry skin — Ultra Repair Cream”
    • “instantly boosts moisture — Hydrating Serum”
    • “skin was plump and hydrated — Bounce-Boosting Serum”
  • Fast-absorbing moisturizers Mostly Mentioned
    • “Whipped texture — Ultra Repair Cream”
    • “absorbs really fast — Bounce-Boosting Serum”
  • Deeply hydrating toners Mostly Mentioned
    • “drink of water for my face — Ultra Repair Wild Oat Hydrating Toner”
    • “skin feels supple and bouncy — Hydrating Toner”
  • Safe for sensitive skin moisturizers Mostly Mentioned
    • “didn't break me out — Hydrating Serum”
    • “Great for my sensitive skin — Bounce-Boosting Serum”
  • Soothing and calming toners Mostly Mentioned
    • “calmed my redness — Ultra Repair Wild Oat Hydrating Toner”
    • “calmed my redness immediately — Hydrating Toner”
  • Gentle ingredient toners Often Mentioned
    • “no stinging or burning — Hydrating Toner”
    • “safe for sensitive skin — Ultra Repair Wild Oat Hydrating Toner”
  • Price and value issues Often Mentioned
    • “Expensive for size — KP Bump Eraser Body Scrub”
    • “too expensive for the amount — Facial Radiance Pads”
    • “bottle is too small — Hydrating Serum”
  • Unpleasant scent Sometimes Noted
    • “smells like plastic — Ultra Repair Wild Oat Hydrating Toner”
    • “Smells medicinal — Ultra Repair Cream”
    • “Smells like feet — KP Bump Eraser Body Scrub”
  • Burning and irritation Sometimes Noted
    • “Stung my face — Ultra Repair Cream”
    • “burns my eyes badly — Pure Skin Face Cleanser”
    • “caused tiny red bumps — Facial Radiance Pads”
  • Poor packaging Sometimes Noted
    • “Hard to squeeze — KP Bump Eraser Body Scrub”
    • “label peels off — Ultra Repair Wild Oat Hydrating Toner”
    • “pump stopped working — Pure Skin Face Cleanser”
  • Caused breakouts Sometimes Noted
    • “Caused cystic acne — Ultra Repair Cream”
    • “gave me tiny bumps — Pure Skin Face Cleanser”
    • “broke me out immediately — Hydrating Serum”

Sources: lovi.care, sephora.com, ulta.com, amazon.com, reddit.com, byrdie.com, and more

Questions and answers

Is First Aid Beauty good for oily skin?

First Aid Beauty is good for oily skin, as Lovi rates the brand-focused routine High for oily skin. The First Aid Beauty products on this page list no fragrance and feature key ingredients like glycerin and hyaluronic acid, which helps hydrate skin.

Dermatologic Therapy, 2022

Is First Aid Beauty worth it?

First Aid Beauty is often considered worth it for shoppers seeking intense and fast-absorbing moisturizers, though some reviewers note price and value issues as well as occasional burning and irritation. Lovi rates the brand-focused routines Superior for dry skin, sensitive skin, combination skin, and acne-prone skin, and High for oily skin.

What are First Aid Beauty's best products?

First Aid Beauty's best products are the Pure Skin Face Cleanser and the Facial Radiance Pads, which rate Superior for sensitive skin and skin with dark spots. Reviewers also frequently mention intense moisturizers like the Ultra Repair Cream, helping keep skin soft and smooth.

Which First Aid Beauty moisturizer is best for dry skin?

The Hydrating Serum is the best choice among First Aid Beauty moisturizers for dry skin, rating Superior. The Ultra Repair Cream and Bounce-Boosting Serum also rate High for dry skin.

Does First Aid Beauty cause breakouts?

First Aid Beauty is unlikely to cause breakouts for most users, as the brand's products fit acne-prone skin at a High to Superior level. However, some reviewers note that certain items have occasionally caused breakouts.

Is First Aid Beauty fragrance-free?

Yes, every one of the First Aid Beauty products on this page lists no fragrance in its ingredients.

What are the key ingredients in First Aid Beauty products?

The key ingredients in the First Aid Beauty products on this page are oat, glycerin, and hyaluronic acid. Hyaluronic acid helps improve skin quality and signs of skin aging.

Dermatologic Therapy, 2022

How do I build a First Aid Beauty skincare routine?

To build a First Aid Beauty skincare routine, morning steps include the Pure Skin Face Cleanser, a hydrating toner, and the Ultra Repair Cream, followed by SPF. Evening steps follow a similar path with an added serum or treatment before the moisturizer. Once a week, you can add a nourishing mask into your evening routine after cleansing.

Where can I buy First Aid Beauty, and how much does it cost?

First Aid Beauty products are sold on this page in Singapore. Prices range from S$33.92 to S$52.94.

What are good alternatives to First Aid Beauty?

Good alternatives to First Aid Beauty include CeraVe, Cetaphil, Paula's Choice, Neutrogena, Kiehl's, and Dermalogica, which all have dedicated pages on Lovi. Lovi rates CeraVe as a High fit for dry skin and a Superior fit for sensitive skin.

First Aid Beauty vs CeraVe: which is better?

First Aid Beauty rates slightly better than CeraVe for dry, combination, and acne-prone skin, while both brands rate equally well for sensitive and oily skin. Lovi rates the First Aid Beauty-focused routine as Superior for dry skin, sensitive skin, combination skin, and acne-prone skin, and High for oily skin.

Who owns First Aid Beauty, and where is it from?

First Aid Beauty is an American brand founded in 2009, owned by Procter & Gamble since 2018.

pitchbook.comtracxn.comtheindustry.beautyfirstaidbeautysell.com

Is First Aid Beauty cruelty-free?

Yes: PETA lists First Aid Beauty as cruelty-free.

PETA

Is First Aid Beauty good for dry skin?

First Aid Beauty is a great fit for dry skin, as Lovi rates the brand-focused routine Superior for this skin type. The First Aid Beauty products on this page help deliver deep hydration with key ingredients like hyaluronic acid.

Dermatologic Therapy, 2022Journal of Pharmacy & Pharmaceutical Sciences, 2015

Which First Aid Beauty cleanser is best for oily skin?

Lovi rates Pure Skin Face Cleanser High for oily skin.

Is First Aid Beauty good for sensitive skin?

Yes, First Aid Beauty is good for sensitive skin and the brand-focused routine rates Superior for this skin type. The First Aid Beauty products on this page list no fragrance in their ingredients, helping to keep skin calm.

Is First Aid Beauty good for acne-prone skin?

Yes, First Aid Beauty is good for acne-prone skin. Lovi rates the brand-focused routine Superior for acne-prone skin. Hyaluronic acid helps with wound healing, which may benefit blemish-prone areas.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

Is First Aid Beauty good for mature skin?

First Aid Beauty is good for mature skin, with Lovi rating the brand's focused routine Superior for this skin type. Several items like Facial Radiance Pads and Bounce-Boosting Serum rate Superior for mature skin, helping to smooth and firm the complexion. Topical hyaluronic acid, a key ingredient, may also improve skin quality and signs of aging.

Dermatologic Therapy, 2022Journal of Pharmacy & Pharmaceutical Sciences, 2015

Research behind First Aid Beauty's key ingredients

Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.