🇳🇱Netherlands

First Aid Beauty skincare

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

First Aid Beauty is an American skincare brand founded in 2009 and owned by Procter & Gamble since 2018.

pitchbook.comtracxn.comtheindustry.beautyfirstaidbeautysell.com

First Aid Beauty is adored for its nourishing moisturizers, gentle toners, effective cleansers, and targeted eye products formulated with soothing oat, hydrating glycerin, and plumping hyaluronic acid. Its products suit sensitive skin and skin with dark spots best, owing to ingredients that calm irritation and refine tone. For specific concerns, the brand offers standout solutions such as the Pure Skin Face Cleanser for acne-prone skin, the Facial Radiance Pads for skin with dark spots, and the Bounce-Boosting Serum for mature skin. Through these formulations, oat reduces eczema symptoms and repairs barrier function, glycerin significantly increases skin hydration, and hyaluronic acid lengthens the anti-wrinkle effect.

Dermatologic Therapy, 2022

This page covers some of the most popular First Aid Beauty products; for the whole First Aid Beauty range, with a fit score for every product, use the Lovi app.

Other First Aid Beauty products

People Say

★4.6Overall rating based on 32.0k+ reviews

Reviewers most often praise First Aid Beauty for effective hydration, gentle formulas for sensitive skin, and smoothing and brightening results. The most common complaints are skin irritation or burning sensations and breakouts or dryness.

Highlights

  • Intense moisturizers Mostly Mentioned
    • “Game changer for dry skin — Ultra Repair Cream”
    • “instantly boosts moisture — Hydrating Serum”
    • “skin was plump and hydrated — Bounce-Boosting Serum”
  • Fast-absorbing moisturizers Mostly Mentioned
    • “Whipped texture — Ultra Repair Cream”
    • “absorbs really fast — Bounce-Boosting Serum”
  • Deeply hydrating toners Mostly Mentioned
    • “drink of water for my face — Ultra Repair Wild Oat Hydrating Toner”
    • “skin feels supple and bouncy — Hydrating Toner”
  • Safe for sensitive skin moisturizers Mostly Mentioned
    • “didn't break me out — Hydrating Serum”
    • “Great for my sensitive skin — Bounce-Boosting Serum”
  • Soothing and calming toners Mostly Mentioned
    • “calmed my redness — Ultra Repair Wild Oat Hydrating Toner”
    • “calmed my redness immediately — Hydrating Toner”
  • Gentle ingredient toners Often Mentioned
    • “no stinging or burning — Hydrating Toner”
    • “safe for sensitive skin — Ultra Repair Wild Oat Hydrating Toner”
  • Price and value issues Often Mentioned
    • “Expensive for size — KP Bump Eraser Body Scrub”
    • “too expensive for the amount — Facial Radiance Pads”
    • “bottle is too small — Hydrating Serum”
  • Unpleasant scent Sometimes Noted
    • “smells like plastic — Ultra Repair Wild Oat Hydrating Toner”
    • “Smells medicinal — Ultra Repair Cream”
    • “Smells like feet — KP Bump Eraser Body Scrub”
  • Burning and irritation Sometimes Noted
    • “Stung my face — Ultra Repair Cream”
    • “burns my eyes badly — Pure Skin Face Cleanser”
    • “caused tiny red bumps — Facial Radiance Pads”
  • Poor packaging Sometimes Noted
    • “Hard to squeeze — KP Bump Eraser Body Scrub”
    • “label peels off — Ultra Repair Wild Oat Hydrating Toner”
    • “pump stopped working — Pure Skin Face Cleanser”
  • Caused breakouts Sometimes Noted
    • “Caused cystic acne — Ultra Repair Cream”
    • “gave me tiny bumps — Pure Skin Face Cleanser”
    • “broke me out immediately — Hydrating Serum”

Sources: lovi.care, sephora.com, ulta.com, amazon.com, reddit.com, byrdie.com, and more

Questions and answers

Is First Aid Beauty good for oily skin?

First Aid Beauty is generally good for oily skin, as Lovi rates the First Aid Beauty-focused routine High for oily skin. The First Aid Beauty products on this page list no fragrance in their ingredients, which helps keep oily and easily irritated skin calm. Reviewers mostly mention that the moisturizers are fast-absorbing.

Is First Aid Beauty worth it?

First Aid Beauty may be worth it for shoppers looking for soothing, fragrance-free options, as the First Aid Beauty products on this page are rated High for sensitive skin. However, reviewers often mention price and value issues alongside occasional burning and irritation. Lovi rates the overall brand-focused routines High for dry, oily, sensitive, combination, and acne-prone skin types.

What are First Aid Beauty's best products?

First Aid Beauty's best products are the Pure Skin Face Cleanser, Facial Radiance Pads, and Ultra Repair Cream, which rate Superior or High for sensitive skin, skin with dark spots, and acne-prone skin. The First Aid Beauty products on this page help hydrate and soothe the skin with ingredients like hyaluronic acid and glycerin.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

Which First Aid Beauty moisturizer is best for dry skin?

The Hydrating Serum is the best First Aid Beauty moisturizer for dry skin, rating Superior. The Ultra Repair Cream and Bounce-Boosting Serum are also available, both rating High for dry skin.

Does First Aid Beauty cause breakouts?

First Aid Beauty can occasionally cause breakouts, as reviewers sometimes note this issue despite the brand offering products like the Ultra Repair Cream, which Lovi rates High for acne-prone skin. The First Aid Beauty products on this page list no fragrance, helping reduce the risk of irritation for sensitive skin.

Is First Aid Beauty fragrance-free?

Yes, every one of the First Aid Beauty products on this page lists no fragrance in its ingredients. This helps make the range a safe choice for people who want to keep their skin calm and soft without added scents.

What are the key ingredients in First Aid Beauty products?

The key ingredients in the First Aid Beauty products on this page include oat, glycerin, and hyaluronic acid. Hyaluronic acid helps improve skin quality and signs of skin aging.

Dermatologic Therapy, 2022

How do I build a First Aid Beauty skincare routine?

To build a First Aid Beauty routine for dry skin, start your morning with Pure Skin Face Cleanser, follow with a hydrating toner like Ultra Repair Wild Oat Hydrating Toner, and finish with Ultra Repair Cream and sunscreen. In the evening, cleanse again with the same cleanser, apply Facial Radiance Pads, and moisturize with Ultra Repair Cream. Once a week, add a nourishing mask into your evening steps before applying your moisturizer.

Where can I buy First Aid Beauty, and how much does it cost?

First Aid Beauty products are sold in stores in the Netherlands. Prices on the page range from €26.45 to €124.67, with most items costing between €54.36 and €124.67.

What are good alternatives to First Aid Beauty?

Good alternatives to First Aid Beauty with pages on Lovi include CeraVe, Cetaphil, Paula's Choice, Neutrogena, Kiehl's, and Dermalogica. These brands offer similar skincare options that may suit different skin needs and preferences.

First Aid Beauty vs CeraVe: which is better?

CeraVe generally fits better than First Aid Beauty across most skin types, as Lovi rates CeraVe-focused routines as Superior for oily, sensitive, combination, and acne-prone skin while First Aid Beauty routines rate High. For dry skin, both brands tie with a High fit level. The First Aid Beauty products on this page are fragrance-free.

Who owns First Aid Beauty, and where is it from?

First Aid Beauty is an American brand founded in 2009, owned by Procter & Gamble since 2018.

pitchbook.comtracxn.comtheindustry.beautyfirstaidbeautysell.com

Is First Aid Beauty cruelty-free?

Yes: PETA lists First Aid Beauty as cruelty-free.

PETA

Is First Aid Beauty good for dry skin?

First Aid Beauty is good for dry skin, and Lovi rates the brand-focused routine High for dry skin. Several items in the range, such as the Pure Skin Face Cleanser and the Ultra Repair Wild Oat Hydrating Toner, offer Superior fit levels for dry skin. The products help keep skin soft and smooth using ingredients like hyaluronic acid.

Dermatologic Therapy, 2022

Which First Aid Beauty cleanser is best for oily skin?

Pure Skin Face Cleanser is the best First Aid Beauty cleanser for oily skin. Lovi rates this cleanser High for oily skin.

Is First Aid Beauty good for sensitive skin?

Yes, First Aid Beauty is good for sensitive skin because the brand-focused routine rates High for sensitive skin. The First Aid Beauty products on this page are fragrance-free.

Is First Aid Beauty good for acne-prone skin?

Yes, First Aid Beauty is good for acne-prone skin because Lovi rates the brand-focused routine High for acne-prone skin. The First Aid Beauty products on this page list no fragrance, and key ingredients like hyaluronic acid help keep skin soft and smooth.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

Is First Aid Beauty good for mature skin?

Yes, First Aid Beauty is good for mature skin, with Lovi rating the brand-focused routine High for this skin type. The products on this page help keep skin soft and smooth, though burning and irritation are sometimes noted by reviewers.

Dermatologic Therapy, 2022

Research behind First Aid Beauty's key ingredients

Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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