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Paula's Choice skincare

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Paula's Choice is an American skincare brand founded in 1995 and owned by Unilever since 2021.

unilever.comtracxn.com

Paula's Choice's products on this page cover serums, cleansers, moisturizers, toners, and more, built around hyaluronic acid, glycerin, and vitamin c. Paula's Choice products fit dry skin and oily acne-prone skin best. For acne-prone skin, Lovi rates the Skin Balancing Pore-Reducing Toner highest; for skin with dark spots, the 1% Retinol Treatment; and for mature skin, the Skin Perfecting 2% BHA Liquid Exfoliant. Its key ingredients: glycerin significantly increased skin hydration and restored barrier function.

This page covers some of the most popular Paula's Choice products; for the whole Paula's Choice range, with a fit score for every product, use the Lovi app.

Paula's Choice serums and treatments

Other Paula's Choice products

People Say

★4.5Overall rating based on 30.5k+ reviews

Reviewers most often praise Paula's Choice for improved skin texture, lightweight textures, and effective acne and breakout reduction. The most common complaints are skin irritation or dryness and high prices for small quantities.

Highlights

  • Smooth texture and anti-aging serums Sometimes Noted
    • “skin becomes very smooth — 1% Retinol Treatment”
    • “softens lines and wrinkles — 1% Retinol Treatment”
    • “acne scars faded — 10% Azelaic Acid Booster”
  • High price and packaging issues Mostly Mentioned
    • “surprisingly small bottle — Skin-Smoothing Retinol Body Treatment”
    • “tiny tube — 10% Azelaic Acid Booster”
    • “turned orange in weeks — C15 Super Booster”

Sources: lovi.care, amazon.com, sephora.com, paulaschoice.com, paulaschoice.com.au, sephora.sg, and more

Questions and answers

Is Paula's Choice good for oily skin?

Yes, Paula's Choice is well suited for oily skin, as Lovi rates the brand-focused routine Superior for this skin type. The Paula's Choice products on this page list no fragrance in their ingredients, and key ingredients like green tea help manage oxidative stress.

Carcinogenesis, 2001

Is Paula's Choice worth it?

Paula's Choice may be worth it for shoppers seeking fragrance-free formulations, as Lovi rates the brand-focused routine Superior for dry skin, oily skin, combination skin, acne-prone skin, and sensitive skin. Reviewers often mention a smooth texture and effective anti-aging serums, though high prices and packaging issues are mostly noted.

What are Paula's Choice's best products?

Lovi rates the Paula's Choice-focused routine as Superior for dry, oily, sensitive, combination, and acne-prone skin. The Paula's Choice products on this page list no fragrance in their ingredients.

Which Paula's Choice moisturizer is best for dry skin?

The best moisturizer on this page for dry skin is the Replenishing Moisturizer, which Lovi rates High. The Clinical Ceramide-Enriched Firming Moisturizer and Water-Infusing Electrolyte Moisturizer are also available on this page, and Lovi rates both Average for dry skin.

Does Paula's Choice cause breakouts?

Paula's Choice is unlikely to cause breakouts, as the Paula's Choice products on this page list no fragrance and feature key ingredients like salicylic acid that help manage acne. Lovi rates the brand-focused routine for acne-prone skin as Superior.

The Journal of Investigative Dermatology, 2013

Is Paula's Choice fragrance-free?

Yes, the Paula's Choice products on this page are fragrance-free as every product lists no fragrance in its ingredients.

What are the key ingredients in Paula's Choice products?

The key ingredients in the Paula's Choice products on this page include hyaluronic acid, glycerin, vitamin C, licorice root, niacinamide, salicylic acid, green tea, and vitamin E. These ingredients help provide antioxidant, anti-aging, and skin-smoothing benefits.

Drug Delivery, 2017Carcinogenesis, 2001

How do I build a Paula's Choice skincare routine?

To build a Paula's Choice routine for dry skin, start your morning with the Softening Cream Cleanser, followed by the Advanced Replenishing Toner, the Youth-Extending Daily Hydrating Fluid SPF 50, and the Replenishing Moisturizer. In the evening, cleanse again with the Softening Cream Cleanser, apply the Advanced Replenishing Toner, use the C15 Super Booster serum, and finish with the Replenishing Moisturizer. Once a week, add the Hydrating Treatment Mask after toning to give your dry skin an extra boost of moisture.

Where can I buy Paula's Choice, and how much does it cost?

Paula's Choice is available on this public Lovi page. The prices on the page for stores in Singapore are S$73.79.

What are good alternatives to Paula's Choice?

Good alternatives to Paula's Choice that have pages on Lovi include CeraVe, Cetaphil, Neutrogena, Kiehl's, Dermalogica, and Good Molecules.

Paula's Choice vs CeraVe: which is better?

Lovi rates the Paula's Choice-focused routines Superior and the CeraVe-focused routines High for dry skin, oily skin, and combination skin, while both brands rate Superior for sensitive skin and acne-prone skin.

Who owns Paula's Choice, and where is it from?

Paula's Choice is an American brand founded in 1995, owned by Unilever since 2021.

unilever.comtracxn.com

Is Paula's Choice cruelty-free?

Yes: Leaping Bunny lists Paula's Choice as cruelty-free.

Leaping Bunny

Is Paula's Choice good for dry skin?

Yes, Paula's Choice is good for dry skin, as Lovi rates the Paula's Choice-focused routine Superior for dry skin. The Paula's Choice products on this page are fragrance-free and feature ingredients like hyaluronic acid and glycerin that help hydrate the skin and improve skin quality.

Dermatologic Therapy, 2022

Which Paula's Choice cleanser is best for oily skin?

The CLEAR Pore Normalizing Cleanser is the best Paula's Choice cleanser for oily skin. Lovi rates the CLEAR Pore Normalizing Cleanser Superior for oily skin, while the CALM Ultra-Gentle Cleanser and Hydrating Gel-To-Cream Cleanser rate Average.

Is Paula's Choice good for sensitive skin?

Yes, Paula's Choice is good for sensitive skin, and Lovi rates the Paula's Choice-focused routine Superior for sensitive skin. The Paula's Choice products on this page list no fragrance in their ingredients, which helps reduce the risk of irritation.

Which Paula's Choice sunscreen is best for sensitive skin?

Lovi rates Youth-Extending Daily Hydrating Fluid SPF 50 Average for sensitive skin, making it the sunscreen on this page for that skin type.

Is Paula's Choice good for acne-prone skin?

Yes, Paula's Choice is well-suited for acne-prone skin because Lovi rates the brand-focused routine Superior for this skin type. The Paula's Choice products on this page are fragrance-free and feature key ingredients like salicylic acid and green tea that help manage breakouts.

The Journal of Investigative Dermatology, 2013

Is Paula's Choice good for mature skin?

Yes, Paula's Choice is well suited for mature skin, as Lovi rates the brand-focused routine Superior for this skin type. Retinol helps stimulate collagen accumulation in aging skin.

The Journal of Investigative Dermatology, 2000Archives of Dermatology, 2007

Research behind Paula's Choice's key ingredients

Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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