Simple vs Aēsop
Simple and Aēsop are two distinct skincare lines known for their thoughtfully formulated moisturizers, cleansers, and treatments. The British brand relies on niacinamide and glycerin to suit acne-prone skin and skin with dark spots, whereas the latter utilizes botanical and scientifically validated ingredients to suit balanced, combination, and sensitive skin. These approaches differ as both labels offer unique formulations, with the former emphasizing gentle, targeted care and the latter focusing on harmoniously supporting overall skin health and resilience.
Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.
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This page compares some of the most popular Simple and Aēsop products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Simple vs Aēsop products
People Say
Hydration and moisture Mostly MentionedMostly Mentioned
- “banished dryness within days — Simple Replenishing Rich Moisturiser”
- “Instantly boosts skin's hydration... face doesn't feel dry and tight. — Simple Micellar Cleansing Water”
- “woke up with baby-soft skin — Aēsop Damascan Rose Facial Treatment”
- “Savior of my winter-fueled dry skin. — Aēsop B Triple C Facial Balancing Gel”
Gentle on sensitive skin Mostly MentionedNot noted
- “Does not cause any form of irritation on the skin which I love. — Simple Micellar Cleansing Water”
- “The only cleanser that doesn't turn my face red. — Simple Micellar Water”
- “no artificial perfume — Simple Hydrating Light Moisturiser”
Lightweight and non-greasy texture Often MentionedOften Mentioned
- “sinks in instantly — Simple Water Boost Hydrating Gel Cream”
- “absorbs very quickly — Simple Hydrating Light Moisturiser”
- “Intensely hydrating yet mattifying effect. — Aēsop B Triple C Facial Balancing Gel”
- “absorbs well into the skin — Aēsop Damascan Rose Facial Treatment”
Effective cleansing and makeup removal Often MentionedSometimes Noted
- “Takes off any makeup residue and makes my face feel refreshed. — Simple Micellar Cleansing Water”
- “Best morning cleanser — Simple Refreshing Facial Wash”
- “removes last traces of makeup — Simple Kind to Skin Soothing Facial Toner”
- “Leaves my face feeling soft after cleansing. — Aēsop Parsley Seed Facial Cleanser”
Skin rescue Not notedMostly Mentioned
- “saved my skin — Aēsop Damascan Rose Facial Treatment”
- “Reduces inflammation overnight. — Aēsop B Triple C Facial Balancing Gel”
- “I used to have severe flaking... but after using this product, it's disappeared. — Aēsop Parsley Seed Facial Cleanser”
Affordable price point and value Often MentionedNot noted
- “great value for money — Simple Kind to Skin Soothing Facial Toner”
- “super affordable — Simple Hydrating Light Moisturiser”
- “Can't beat the price for the quality. — Simple Micellar Water”
High price Not notedMostly Mentioned
- “quantity is too small — Aēsop Damascan Rose Facial Treatment”
Struggles with waterproof or heavy makeup Often MentionedSometimes Noted
- “I found this doesn't effectively remove makeup. — Aēsop Parsley Seed Facial Cleanser”
- “Did not remove my mascara very well at all. — Simple Micellar Cleansing Water”
Difficult or sticky texture Not notedOften Mentioned
- “Thick, almost honey-like, and needs a moment to melt in. — Aēsop B Triple C Facial Balancing Gel”
Packaging and leaking issues Rarely NotedSometimes Noted
- “Worried about the snap top bottle leaking when travelling. — Simple Micellar Cleansing Water”
- “The cap broke off immediately. — Simple Micellar Water”
- “hard to get last bit out — Simple Replenishing Rich Moisturiser”
- “The downside is the pump. — Aēsop Parsley Seed Facial Cleanser”
Questions and answers
Simple or Aēsop: which is better?
Simple is better for value-friendly, gentle cleansing and makeup removal, while Aēsop is often chosen for luxurious hydration. Niacinamide helps reduce skin pigmentation, and glycerin supports skin hydration.
What is the difference between Simple and Aēsop?
Simple offers budget-friendly, gentle makeup removers and lightweight moisturizers that tend to be great for sensitive skin, while Aēsop provides deeply hydrating options and luxurious scents at a much higher price point.
Simple or Aēsop: which cleanser is better?
Simple Refreshing Facial Wash has a Low fit for dry and dry sensitive skin, while Aēsop Parsley Seed Facial Cleanser also has a Low fit for those skin types.
Which is more affordable, Simple or Aēsop?
Simple is more affordable, offering an affordable price point and value with lightweight, value-friendly moisturizers, whereas Aēsop has a high price.
Which causes fewer breakouts, Simple or Aēsop?
Simple features products on this page that may work well for acne-prone skin, such as Kind to Skin Soothing Facial Toner which receives a High Lovi fit level for this skin type, whereas reviewers note that Simple can sometimes cause breakouts or irritations.
Which brand has been owned by Unilever PLC since 2011, Simple or Aēsop?
Simple has been owned by Unilever PLC since 2011, having been founded in the United Kingdom in 1960.
Do any products from Simple or Aēsop contain fragrance in their ingredients?
Every product from Simple and Aēsop on this page lists no fragrance in its ingredients.
Which brand fits dry skin better for its facial treatment product, Simple or Aēsop?
For dry skin, Aēsop's Damascan Rose Facial Treatment achieves a High fit level, whereas the Simple moisturizers on this page achieve an Average fit level. Glycerin helps provide moisture across the products of both brands.
Simple or Aēsop: which moisturizer is better?
Simple offers lightweight and value-friendly moisturizers that reviewers mostly mention positively, whereas Aēsop provides non-greasy, balancing moisturizers known for deep hydration. For dry skin, Simple's Replenishing Rich Moisturiser has an Average Lovi fit level, while Aēsop's Damascan Rose Facial Treatment achieves a High Lovi fit level.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Effect of Camellia japonica oil on human type I procollagen production and skin barrier function
Borage Oil Treated with Immobilized Lipase Inhibits Melanogenesis
Design and in vivo evaluation of emulgel formulations including green tea extract and rose oil
Highly efficient and compatible shampoo for use after hair transplant
Evolution of lipid composition in skin treated with blackcurrant seed oil
Saccharide isomerate ameliorates cosmetic scalp conditions in a Chinese study population
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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