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Good Molecules vs The INKEY List

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Good Molecules and The INKEY List are popular skincare brands that offer serums, moisturizers, eye products, exfoliants, and toners built around glycerin and hyaluronic acid. The American brand founded in 2019 suits dry skin and acne-prone skin best, while the British brand founded in 2018 fits sensitive skin and combination skin best. Both brands rely on glycerin to significantly increase skin hydration and restore barrier function, whereas the first brand additionally utilizes hyaluronic acid to lengthen the effect of wrinkle-reducing toxins. These distinct formulations allow each to address diverse moisture and clarity needs through gentle, targeted options.

Good Molecules is an American skincare brand founded in 2019 and owned by Beautylish, Inc..

beautymatter.comgoodmolecules.compitchbook.compreqin.com

The INKEY List is a British skincare brand founded in 2018 and owned by Brand Evangelists for Beauty Limited.

cosmeticsbusiness.comprnewswire.comtheinkeylist.comtracxn.com

This page compares some of the most popular Good Molecules and The INKEY List products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Good Molecules vs The INKEY List products

People Say

Good MoleculesThe INKEY List
  • Affordable Price and Great Value Mostly MentionedMostly Mentioned
    • “best value for money — Good Molecules Hyaluronic Acid Serum”
    • “great value — Good Molecules Niacinamide Serum”
    • “Good for the price — The INKEY List Salicylic Acid Cleanser”
  • Lightweight and Non-Greasy Texture Mostly MentionedMostly Mentioned
    • “absorbs quickly... zero irritation or tacky feeling — Good Molecules Discoloration Correcting Serum”
    • “practically invisible on skin — Good Molecules PIMPLE PATCHES”
    • “sits beautifully under makeup — The INKEY List Caffeine Eye Cream”
    • “Gel consistency — The INKEY List Tranexamic Acid Serum”
  • Gentle Formula and Sensitive Skin Care Often MentionedOften Mentioned
    • “no skin purging — Good Molecules Gentle Retinol Cream”
    • “Non-abrasive, suitable for sensitive skin, no stinging — Good Molecules Pineapple Exfoliating Powder”
    • “Safe and gentle especially for my dry, sensitive skin — The INKEY List Oat Cleansing Balm”
    • “calmed my menopausal redness — The INKEY List ECTOIN HYDRO-BARRIER SERUM”
  • Hydration, Plumping, and Moisture Often MentionedOften Mentioned
    • “Super hydrating — The INKEY List Polyglutamic Acid Serum”
    • “intense nourishment — The INKEY List Collagen Peptide Serum”
    • “Skin feels instantly hydrated, nourished and looks more glowing — The INKEY List Oat Cleansing Balm”
    • “skin appears smooth and supple — Good Molecules Hyaluronic Acid Serum”
  • Skin Texture Improvements and Pores Often MentionedSometimes Noted
    • “Leaves skin "baby soft," "super smooth," "polished feel" — Good Molecules Pineapple Exfoliating Powder”
    • “softened fine lines — Good Molecules Gentle Retinol Cream”
    • “smoother skin — Good Molecules Niacinamide Serum”
    • “Skin feels softer — The INKEY List PHA Toner”
  • Acne and Blemish Control Sometimes NotedOften Mentioned
    • “Free of active acne — The INKEY List Salicylic Acid Cleanser”
    • “calms redness instantly — The INKEY List 10% Azelaic Acid Serum”
    • “Skin instantly looks less oily — The INKEY List Salicylic Acid Cleanser”
    • “sucked out all the gunk — Good Molecules PIMPLE PATCHES”
  • Slow, No, or Insufficient Results Often MentionedOften Mentioned
    • “didn't really see a difference — Good Molecules Discoloration Correcting Serum”
    • “dried my skin out — Good Molecules Hyaluronic Acid Serum”
    • “didn't do anything for circles — The INKEY List Caffeine Eye Cream”
    • “have dry skin but this doesn't feel hydrating at all — The INKEY List Omega Water Cream”
  • Packaging Issues and Design Flaws Sometimes NotedOften Mentioned
    • “Metal tube cracks — Good Molecules Yerba Mate Wake Up Eye Gel”
    • “Hole is too big — Good Molecules Pineapple Exfoliating Powder”
    • “dropper... getting only a little bit is difficult — Good Molecules Discoloration Correcting Serum”
    • “Pump breaks easily — The INKEY List Tranexamic Acid Serum”
  • Sticky or Tacky Residue and Texture Issues Sometimes NotedOften Mentioned
    • “sticky to the touch — Good Molecules Niacinamide Brightening Toner”
    • “Balls up — Good Molecules Pineapple Exfoliating Powder”
    • “feels soapy when rubbed — Good Molecules Hyaluronic Acid Serum”
    • “Tube leaks liquified oil when opened — The INKEY List Oat Cleansing Balm”

Good Molecules vs The INKEY List routines for dry skin

See multi-brand routine · 98% fit

Good Molecules vs The INKEY List routines for oily skin

See multi-brand routine · 95% fit

Good Molecules vs The INKEY List routines for combination skin

See multi-brand routine · 94% fit

Questions and answers

Good Molecules or The INKEY List: which is better?

Good Molecules provides superior routine fit levels for dry skin, sensitive skin, acne-prone skin, mature skin, skin with dark spots, and dry sensitive skin compared to The INKEY List. Reviewers also mention that Good Molecules is better for affordable price and great value, as well as skin texture improvements and pores.

What is the difference between Good Molecules and The INKEY List?

Good Molecules offers a superior routine fit for dry skin, sensitive skin, acne-prone skin, mature skin, skin with dark spots, and dry sensitive skin, while The INKEY List features a high routine fit for these same skin types. Reviewers indicate that Good Molecules performs better for affordable price, great value, skin texture improvements, and pores, whereas The INKEY List performs better for hydration, plumping, moisture, acne, and blemish control.

Good Molecules or The INKEY List for dry skin?

For dry skin, Good Molecules is a better fit with a Superior routine rating compared to The INKEY List which has a High routine rating. Good Molecules offers several standout products for dry skin, such as the Lightweight Daily Moisturizer and Sheer Mineral Sunscreen SPF 30, both of which achieve a Superior fit level for dry skin on this page.

Good Molecules or The INKEY List: which cleanser is better?

Good Molecules offers the Hydrating Facial Cleansing Gel, while The INKEY List features the Salicylic Acid Cleanser on this page. Both brands provide gentle formulas, but Good Molecules is rated Superior for dry and sensitive skin fit.

Which is more affordable, Good Molecules or The INKEY List?

Good Molecules is more affordable, as reviewers on the page note that the brand offers affordable price and great value.

Which brand performs better for hydration, plumping, and moisture between Good Molecules and The INKEY List?

The INKEY List performs better for hydration, plumping, and moisture, as highlighted by reviewer themes on this page. Lovi shows that both brands offer high or superior routine fit for dry skin, with Good Molecules reaching a Superior fit level and The INKEY List reaching a High fit level.

How do the founding years and countries of origin compare between Good Molecules and The INKEY List?

Good Molecules was founded in 2019 in the United States, while The INKEY List was founded a year earlier in 2018 in the United Kingdom.

Which brand is better for skin texture improvements and pores between Good Molecules and The INKEY List?

Good Molecules does better for skin texture improvements and pores compared to The INKEY List.

Good Molecules or The INKEY List for oily skin?

For oily skin, both Good Molecules and The INKEY List fit well as the products on this page achieve an equal High level of routine fit. Reviewers note that both brands provide lightweight and non-greasy textures.

Good Molecules or The INKEY List: which moisturizer is better?

Both brands offer popular moisturizers, but Good Molecules is rated a Superior fit for dry skin on this page while The INKEY List is rated High. Reviewers note that The INKEY List provides great hydration and moisture, whereas Good Molecules is frequently praised for its affordability and value.

Good Molecules or The INKEY List for sensitive skin?

Good Molecules is a superior fit for sensitive skin, while The INKEY List offers a high fit. Both brands list no fragrance in the products on this page.

Good Molecules or The INKEY List for acne-prone skin?

Good Molecules is a superior fit for acne-prone skin on Lovi, while The INKEY List has a high fit. Both brands offer products with no added fragrance across the page.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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