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Pixi vs No7

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Pixi and No7 are British skincare brands offering thoughtful daily care for a calm and even complexion. Pixi features toners, serums, eye products, and moisturizers suited best for sensitive and acne-prone skin, while No7 covers serums, eye products, moisturizers, sunscreens, and more built around vitamin C, shea butter, and hyaluronic acid to fit dry and dry sensitive skin. Both brands differ in their formulations and ideal skin types, with the former delivering gentle yet effective solutions like the Glow Tonic, and the latter providing protective and restorative care.

Pixi is a British skincare brand founded in 1999.

pixibeauty.comtracxn.compitchbook.com

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

cosmeticsbusiness.comen.wikipedia.org

This page compares some of the most popular Pixi and No7 products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Pixi vs No7 products

People Say

PixiNo7
  • Texture and Smoothness Often MentionedMostly Mentioned
    • “Skin feels softer — No7 Future Renew Damage Reversal Serum”
    • “skin feels so soft — No7 Total Renewal Micro-Dermabrasion Exfoliator”
    • “skin feels velvety — No7 Pure Retinol”
    • “Skin feels incredible, so smooth — Pixi Glow Peel Pads”
  • Hydration and Moisture Mostly MentionedOften Mentioned
    • “Instant surge of hydration — Pixi Hydrating Milky Mist”
    • “deeply hydrates and balances — Pixi Antioxidant Tonic”
    • “leaves under-eyes super soft — Pixi DetoxifEYE Depuffing Eye Patches”
    • “Skin feels moisturized — No7 Future Renew Damage Reversal Night Cream”
  • Radiance and Glow Mostly MentionedSometimes Noted
    • “gives instant glow — Pixi Glow Tonic”
    • “Skin is noticeably brighter — Pixi Glow Peel Pads”
    • “healthy radiance — Pixi Glow Mist”
    • “healthier glow — No7 Total Renewal Micro-Dermabrasion Exfoliator”
  • Gentleness and Sensitivity Often MentionedOften Mentioned
    • “calms my redness instantly — Pixi Rose Tonic”
    • “doesn't sting — Pixi Glow Tonic”
    • “zero irritation — No7 Pure Retinol Eye Cream”
    • “soothing on skin — No7 Restore & Renew Multi Action Eye Cream”
  • Lightweight Formula Often MentionedSometimes Noted
    • “Absorbs quickly — Pixi Hydrating Milky Mist”
    • “Absorbs fairly quickly into the skin. — Pixi Vitamin-C Serum”
    • “Absorbs quickly — No7 Future Renew Damage Reversal Serum”
    • “absorbs instantly — No7 Pure Retinol”
  • Anti-Aging and Fine Lines Not notedOften Mentioned
    • “Softened fine lines — No7 Pure Retinol 1% Night Concentrate”
    • “lines on forehead diminished — No7 Pure Retinol”
    • “skin feels firmer — No7 Restore & Renew Multi Action Eye Cream”
  • Strong Fragrance and Scent Issues Often MentionedSometimes Noted
    • “Too much fragrance — No7 Future Renew Damage Reversal Night Cream”
    • “overpowering — No7 Protect & Perfect Intense Advanced Night Cream”
    • “Scent is overpowering — No7 Protect & Perfect Intense Advanced Day Cream”
    • “smell is overpowering — Pixi Glow Tonic”
  • Packaging and Size Issues Sometimes NotedSometimes Noted
    • “Spits large droplets — Pixi Hydrating Milky Mist”
    • “Bottle is too small — Pixi Hydrating Milky Mist”
    • “Runs out quickly (2-3 weeks) — No7 Future Renew Damage Reversal Serum”
    • “Pump breaks — No7 Future Renew Damage Reversal Serum”
  • Skin Irritation and Sensitivity Sometimes NotedOften Mentioned
    • “burned my face — Pixi Glow Tonic”
    • “Not for those with super-sensitive skin — Pixi Glow Peel Pads”
    • “broke me out — Pixi Rose Tonic”
    • “Slight sensitivity and peeling — No7 Pure Retinol 1% Night Concentrate”

Pixi vs No7 routines for dry skin

See multi-brand routine · 97% fit

Pixi vs No7 routines for oily skin

See multi-brand routine · 95% fit

Pixi vs No7 routines for combination skin

See multi-brand routine · 96% fit

Questions and answers

Pixi or No7: which is better?

Both Pixi and No7 are great choices since the products on this page achieve equal routine fit levels across all skin types. Pixi stands out for its deep hydration and radiant glow, whereas No7 focuses more on skin texture improvements and anti-aging benefits.

What is the difference between Pixi and No7?

Pixi and No7 offer comparable routine fits across all skin types on this page, but they differ in their strengths and review highlights. Pixi tends to score better for hydration, radiance, and glow, whereas No7 excels in texture, smoothness, and anti-aging benefits.

Pixi or No7 for dry skin?

Both Pixi and No7 offer a Superior routine fit for dry skin. Reviewers note that Pixi delivers deep hydration and radiance, while No7 is recognized for texture improvements and deep moisture.

Pixi or No7: which moisturizer is better?

Both Pixi and No7 offer moisturizers and creams with options like Pixi Rose Oil Blend and No7 Future Renew Damage Reversal Night Cream, but neither brand emerges as a single clear winner since individual product performance varies. Shoppers looking for anti-aging and fine line reduction often favor No7, while those seeking radiance and glow frequently prefer Pixi.

Which is more affordable, Pixi or No7?

The products on this page do not have pricing information available, so it is not possible to compare the affordability of Pixi and No7.

How do the founding years and countries of origin compare between Pixi and No7?

Pixi was founded in 1999 in the United Kingdom, while No7 was founded earlier in 1935 in the United Kingdom.

Which brand performs better for anti-aging and fine lines according to review themes?

No7 performs better for anti-aging and fine lines. Both brands feature retinol products that help stimulate collagen accumulation in naturally aged human skin.

The Journal of Investigative Dermatology, 2000Archives of Dermatology, 2007

How many products contain fragrance in the Pixi lineup versus the No7 lineup?

Pixi features fragrance in 3 of its 10 products on this page, while No7 includes fragrance in 3 of its 13 products.

Pixi or No7 for oily skin?

Both Pixi and No7 offer a Superior Lovi routine fit for oily skin, meaning they are equally well-suited for this skin type.

Pixi or No7 for sensitive skin?

Both Pixi and No7 offer a Superior routine fit for sensitive skin. Pixi stands out for gentleness and soothing toners, while No7 matches that level with lightweight and fast-absorbing textures.

Pixi or No7 for acne-prone skin?

Both Pixi and No7 offer a Superior routine fit for acne-prone skin on the products on this page. Pixi stands out for hydration and radiance, while No7 focuses on skin texture improvements.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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