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COSRX vs Pixi

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

COSRX and Pixi are a Korean skincare brand founded in 2013 and a British skincare brand founded in 1999, respectively. Skincare enthusiasts adore COSRX for its thoughtfully formulated serums, moisturizers, cleansers, masks, and more, which harness proven components like hyaluronic acid, glycerin, and niacinamide, while the brand is beloved for its thoughtful range of toners, serums, eye products, and moisturizers, all crafted with gentle yet effective formulas. Both brands suit acne-prone skin and sensitive skin best, as their gentle, targeted formulations address reactive complexions with remarkable efficacy through soothing and balancing care. They differ in their specific offerings, with the Korean brand utilizing snail mucin, propolis, and centella, and the British brand delivering standout daily solutions such as Glow Tonic, Glow Peel Pads, and Retinol Tonic.

COSRX is a Korean skincare brand founded in 2013 and owned by Amorepacific Group since 2024.

koreajoongangdaily.combeautymatter.comprnewswire.com

Pixi is a British skincare brand founded in 1999.

pixibeauty.comtracxn.compitchbook.com

This page compares some of the most popular COSRX and Pixi products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular COSRX vs Pixi products

People Say

COSRXPixi
  • Deep hydration and moisture Mostly MentionedMostly Mentioned
    • “skin drinks it up — COSRX Advanced Snail 96 Mucin Power Essence”
    • “woke up with soft, supple skin — COSRX Advanced Snail 92 All in One Cream”
    • “Instant surge of hydration — Pixi Hydrating Milky Mist”
    • “deeply hydrates and balances — Pixi Antioxidant Tonic”
  • Glow, radiance and brightening Sometimes NotedMostly Mentioned
    • “gives instant glow — Pixi Glow Tonic”
    • “Skin is noticeably brighter — Pixi Glow Peel Pads”
    • “healthy radiance — Pixi Glow Mist”
    • “woke up with soft, supple skin — COSRX Advanced Snail 92 All in One Cream”
  • Lightweight absorption and texture Often MentionedOften Mentioned
    • “absorbs instantly like water — COSRX The 6 Peptide Skin Booster Serum”
    • “sinks in immediately — COSRX Advanced Snail Peptide Eye Cream”
    • “Absorbs quickly — Pixi Hydrating Milky Mist”
    • “Absorbs fairly quickly into the skin. — Pixi Vitamin-C Serum”
  • Improves and smoothes skin texture Often MentionedSometimes Noted
    • “skin feels softer immediately — COSRX The 6 Peptide Skin Booster Serum”
    • “Skin feels like glass — COSRX BHA Blackhead Power Liquid”
    • “smoother skin — COSRX AHA/BHA Clarifying Treatment Toner”
    • “Skin feels incredible, so smooth — Pixi Glow Peel Pads”
  • Gentle and non-stripping formula Often MentionedRarely Noted
    • “No stinging or irritation — COSRX BHA Blackhead Power Liquid”
    • “perfect for first-time retinol users — COSRX The Retinol 0.1 Cream”
    • “doesn't strip my skin — COSRX Low pH Good Morning Gel Cleanser”
    • “Gentle enough for regular use — Pixi Retinol Tonic”
  • Effective acne and pore control Often MentionedRarely Noted
    • “helped to improve my acne after only 2 weeks — COSRX Salicylic Acid Daily Gentle Cleanser”
    • “cleared up my spots — COSRX Low pH Good Morning Gel Cleanser”
    • “Melted blackheads right off — COSRX BHA Blackhead Power Liquid”
    • “faded acne scars — Pixi Glow Tonic”
  • Unpleasant texture and sticky residue Sometimes NotedOften Mentioned
    • “texture is gooey and stringy — COSRX Advanced Snail 92 All in One Cream”
    • “too slimy and sticky — COSRX Advanced Snail 96 Mucin Power Essence”
    • “too greasy — Pixi Glow Mist”
    • “I just could not get past this heavy feel. — Pixi Vitamin-C Serum”
  • Strong medicinal or chemical scent Sometimes NotedOften Mentioned
    • “smells like chemicals — COSRX Low pH Good Morning Gel Cleanser”
    • “smells like onions — COSRX The Retinol 0.1 Cream”
    • “smells like tea tree/medicinal — COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)”
    • “smell is overpowering — Pixi Glow Tonic”
  • Packaging and dispensing issues Sometimes NotedOften Mentioned
    • “tube cracked on the side — COSRX The Retinol 0.1 Cream”
    • “hate dipping fingers in — COSRX Advanced Snail 92 All in One Cream”
    • “packaging is terrible — COSRX The Hyaluronic Acid 3 Serum”
    • “slippery and won't stay put — Pixi DetoxifEYE Depuffing Eye Patches”

COSRX vs Pixi routines for dry skin

See multi-brand routine · 97% fit

COSRX vs Pixi routines for oily skin

See multi-brand routine · 95% fit

COSRX vs Pixi routines for combination skin

See multi-brand routine · 96% fit

Questions and answers

COSRX or Pixi: which is better?

COSRX is better for acne control and gentle formulas, whereas Pixi delivers stronger glow and radiance. Review themes show COSRX does better for improving skin texture and gentle and non-stripping formulas, while Pixi does better for glow, radiance and brightening.

What is the difference between COSRX and Pixi?

COSRX is a South Korean brand focused on gentle, non-stripping formulas and effective acne control, whereas Pixi is a UK-based brand known for its radiance and glow-boosting products. COSRX has 37 out of 38 products on this page with no fragrance, while Pixi has 7 out of 10 fragrance-free items. Both brands offer stellar options for sensitive and acne-prone skin.

COSRX or Pixi for dry skin?

For dry skin, Pixi offers a Superior routine fit, while COSRX delivers a High routine fit on this page. Pixi provides deep hydration and radiance, whereas COSRX is often noted for lightweight absorption and gentle moisturization.

COSRX or Pixi: which moisturizer is better?

Both COSRX and Pixi offer moisturizers, but neither page features a direct head-to-head comparison to declare one universally better. Both brands feature effective hydration ingredients like hyaluronic acid across their moisturizer and serum ranges.

Journal of Pharmacy & Pharmaceutical Sciences, 2015

Which is more affordable, COSRX or Pixi?

This information is not provided on the comparison page. The available details focus on product fit levels, routine suitability, key ingredients, and review themes rather than pricing or affordability.

Between COSRX and Pixi, which brand does better for glow, radiance and brightening?

Pixi does better for glow, radiance and brightening. Reviewers note that Pixi products excel in delivering radiance and glow.

How do the founding years and origins of COSRX and Pixi compare?

COSRX was founded in 2013 in South Korea, whereas Pixi was founded in 1999 in the United Kingdom. Both brands offer targeted skincare solutions with distinct regional origins and timelines.

Which brand has a higher percentage of products containing fragrance?

Pixi has a higher percentage of products containing fragrance on this page, as 3 out of 10 products list fragrance compared to only 1 out of 38 products for COSRX.

COSRX or Pixi for oily skin?

Pixi offers a Superior routine fit for oily skin, whereas COSRX provides a High routine fit for this skin type. Both brands feature products that help with oily skin, such as the Pixi Glow Tonic and the COSRX Two In One Poreless Power Liquid.

COSRX or Pixi for sensitive skin?

Both COSRX and Pixi achieve a Superior fit for sensitive skin on Lovi. COSRX helps provide gentle, non-irritating care with virtually fragrance-free products, while Pixi offers soothing and hydrating toners.

COSRX or Pixi for acne-prone skin?

Both COSRX and Pixi offer a Superior routine fit for acne-prone skin. COSRX features specific products like the BHA Blackhead Power Liquid and AHA/BHA Clarifying Treatment Toner that achieve a Superior fit for acne-prone skin, while Pixi provides targeted options such as the Retinol Tonic.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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