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SKIN1004 vs the purest

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

SKIN1004 and the purest are two skincare brands offering thoughtful daily support for a variety of complexions. SKIN1004 is a Korean brand founded in 2012 and owned by Goodai Global Inc. since 2024, providing toners, moisturizers, sunscreens, masks, and more that are built around centella asiatica, hyaluronic acid, and niacinamide. Meanwhile, the purest is deeply cherished for its gentle moisturizers and thoughtfully composed formulas. Both brands suit combination skin and dry skin best, though the mild nature of the second option also makes it ideal for sensitive skin.

SKIN1004 is a Korean skincare brand founded in 2012 and owned by Goodai Global Inc. since 2024.

mk.co.krpitchbook.comtracxn.comgoodai-global.com

This page compares some of the most popular SKIN1004 and the purest products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular SKIN1004 vs the purest products

Questions and answers

SKIN1004 or the purest: which is better?

SKIN1004 is generally the better choice, offering a wide range of fragrance-free products that fit combination, dry, and oily skin types with High to Superior levels. In contrast, the purest lists only one product on this page, which contains fragrance and shows lower fit levels for most skin types.

What is the difference between SKIN1004 and the purest?

SKIN1004 offers a wide variety of fragrance-free products featuring key ingredients like Centella asiatica and hyaluronic acid that fit combination, dry, and oily skin best, whereas the purest features just one moisturizer on this page that contains fragrance.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

SKIN1004 or the purest: which moisturizer is better?

SKIN1004 offers a much wider variety of moisturizers with high to superior Lovi fit levels across skin types, whereas the purest features just one moisturizer with low to average fits for most skin types. SKIN1004 products on this page contain no fragrance and rely on key ingredients like hyaluronic acid, which helps with skin hydration.

Dermatologic Therapy, 2022Journal of Pharmacy & Pharmaceutical Sciences, 2015

Which is more affordable, SKIN1004 or the purest?

The provided page facts do not contain pricing information, so it is not possible to compare the affordability of SKIN1004 and the purest.

Which causes fewer breakouts, SKIN1004 or the purest?

SKIN1004 products on this page help manage breakouts better because they focus on blemish-prone skin types with ingredients like Centella asiatica and niacinamide, whereas the purest solutions moisturizer has a low fit level for acne-prone skin.

Which of the two brands offers more fragrance-free product options?

SKIN1004 offers many fragrance-free product options since every product on its page lists no fragrance, whereas the purest includes fragrance in its only product listed.

How do the founding years and corporate ownerships of SKIN1004 and the purest compare?

SKIN1004 was founded in South Korea in 2012 and is owned by Goodai Global Inc. since 2024, whereas the purest was founded in 2020 and is owned by Evly Pharma Cosmetics.

Which brand provides a wider variety of products tailored to dry and sensitive skin types?

SKIN1004 provides a much wider variety of products on this page tailored to dry and sensitive skin types, featuring multiple items with a High or Superior Lovi fit. In contrast, the purest lists only a single moisturizer with an Average fit for dry and sensitive skin.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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