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SKIN1004 vs the purest

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

SKIN1004 and the purest are skincare lines cherished for their gentle moisturizers, soothing toners, reliable sunscreens, and nourishing masks. SKIN1004 utilizes pure centella, hydrating hyaluronic acid, and brightening niacinamide to suit sensitive and acne-prone skin best, whereas the purest relies on mildly composed formulas to best suit sensitive, dry, and combination skin. While both brands earn praise through consistent, understated performance, the former specifically targets concerns like dark spots, acne, and mature skin with specialized active ingredients.

SKIN1004 is a Korean skincare brand founded in 2012 and owned by Goodai Global Inc. since 2024.

mk.co.krpitchbook.comtracxn.comgoodai-global.com

This page compares some of the most popular SKIN1004 and the purest products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular SKIN1004 vs the purest products

Questions and answers

SKIN1004 or the purest: which is better?

SKIN1004 is better for most shoppers on this page, fitting sensitive and acne-prone skin with High to Superior levels across its fragrance-free range. The products feature key ingredients like hyaluronic acid and niacinamide, which help hydrate the skin and may reduce pigmentation.

Journal of Pharmacy & Pharmaceutical Sciences, 2015The British Journal of Dermatology, 2002

What is the difference between SKIN1004 and the purest?

SKIN1004 offers a wide variety of fragrance-free products that achieve High or Superior Lovi fit levels for sensitive, acne-prone, and dry skin, whereas the purest features just one moisturizer which contains fragrance and has lower fit levels for those skin types. Hyaluronic acid helps improve skin hydration and moisture retention.

Dermatologic Therapy, 2022

SKIN1004 or the purest: which moisturizer is better?

SKIN1004 offers a much wider variety of moisturizers with high Lovi fit levels for dry, sensitive, and acne-prone skin, whereas the purest solutions moisturizer has low fit levels for those skin types. SKIN1004 products are formulated without fragrance, and key ingredients like hyaluronic acid help improve skin hydration.

Dermatologic Therapy, 2022

Which is more affordable, SKIN1004 or the purest?

This page does not provide pricing information to compare the affordability of SKIN1004 and the purest.

Which causes fewer breakouts, SKIN1004 or the purest?

SKIN1004 is a better fit for acne-prone skin, offering superior or high Lovi fit levels across multiple acne-fighting products like toners and sunscreens, whereas the purest solutions moisturizer has a low fit level for acne-prone skin. Furthermore, niacinamide in SKIN1004 products may help reduce skin issues.

The British Journal of Dermatology, 2002Antioxidants, 2021

How do the founding years and corporate ownership of SKIN1004 and the purest compare?

SKIN1004 was founded in 2012 in South Korea and has been owned by Goodai Global Inc. since 2024, whereas the purest was founded in 2020 and is owned by Evly Pharma Cosmetics.

Which brand has more fragrance-free product options between SKIN1004 and the purest?

SKIN1004 has significantly more fragrance-free product options, as every product on its page lists no fragrance in its ingredients. In contrast, the purest lists fragrance in its only product on the page.

How does the Lovi fit level for dry skin differ between the moisturizers of SKIN1004 and the purest?

For dry skin, the Lovi fit level for SKIN1004 moisturizers ranges from High to Average, whereas the purest solutions moisturizer has an Average fit level. Every SKIN1004 product on this page lists no fragrance, while the purest solutions moisturizer contains fragrance.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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