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Simple vs Hada Labo

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Simple and Hada Labo are accessible skincare lines known for gentle, barrier-supporting formulations. The British brand offers moisturizers, makeup removers, cleansers, and toners with niacinamide and glycerin, suiting acne-prone and oily skin, whereas the Japanese brand provides hydrating toners, makeup removers, and moisturizers that cater best to dry and acne-prone skin. Both rely on thoughtfully balanced ingredients to improve hydration and soothe irritation, differing mainly in their targeted approach to moisture and specific active complexes.

Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.

en.wikipedia.orgsec.govprnewswire.comsimple.co.uk

Hada Labo is a Japanese skincare brand founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd..

en.wikipedia.orghadalabosa.co.zahadalabotokyo.pl

This page compares some of the most popular Simple and Hada Labo products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Simple vs Hada Labo products

People Say

SimpleHada Labo
  • Hydration and moisture Mostly MentionedMostly Mentioned
    • “banished dryness within days — Simple Replenishing Rich Moisturiser”
    • “Instantly boosts skin's hydration... face doesn't feel dry and tight. — Simple Micellar Cleansing Water”
    • “skin drinks it up — Hada Labo Gokujyun Lotion”
    • “Plumps fine lines — Hada Labo Gokujun Premium”
  • Gentle on sensitive skin Mostly MentionedMostly Mentioned
    • “Does not cause any form of irritation on the skin which I love. — Simple Micellar Cleansing Water”
    • “The only cleanser that doesn't turn my face red. — Simple Micellar Water”
    • “no artificial perfume — Simple Hydrating Light Moisturiser”
    • “leaves skin soft and hydrated — Hada Labo Gokujyun Cleansing Oil”
  • Lightweight and non-greasy texture Often MentionedOften Mentioned
    • “sinks in instantly — Simple Water Boost Hydrating Gel Cream”
    • “absorbs very quickly — Simple Hydrating Light Moisturiser”
    • “absorbs super quickly — Hada Labo Premium Whitening Lotion (Light)”
    • “absorbs super quickly — Hada Labo Shirojyun Premium Whitening Lotion”
  • Affordable value Often MentionedSometimes Noted
    • “great value for money — Simple Kind to Skin Soothing Facial Toner”
    • “super affordable — Simple Hydrating Light Moisturiser”
    • “Can't beat the price for the quality. — Simple Micellar Water”
    • “bottle lasts forever — Hada Labo Gokujyun Lotion”
  • Good makeup base Sometimes NotedOften Mentioned
    • “makeup lays well — Simple Hydrating Light Moisturiser”
    • “works well under foundation — Simple Replenishing Rich Moisturiser”
    • “mixes well with oils — Hada Labo Gokujyun Lotion”
    • “Mixes with oils — Hada Labo Gokujun Premium”
  • Effective cleansing Often MentionedSometimes Noted
    • “Takes off any makeup residue and makes my face feel refreshed. — Simple Micellar Cleansing Water”
    • “Best morning cleanser — Simple Refreshing Facial Wash”
    • “removes last traces of makeup — Simple Kind to Skin Soothing Facial Toner”
    • “emulsifies beautifully — Hada Labo Gokujyun Cleansing Oil”
  • Caused breakouts or skin reactions Sometimes NotedOften Mentioned
    • “Gave me tiny bumps on my forehead. — Simple Micellar Water”
    • “caused major breakouts — Simple Hydrating Light Moisturiser”
    • “gave me tiny bumps — Hada Labo Gokujyun Lotion”
    • “Closed comedones — Hada Labo Gokujun Premium”
  • Not enough hydration or moisture Often MentionedSometimes Noted
    • “not enough for dry patches — Hada Labo Premium Whitening Lotion (Light)”
    • “not enough to keep skin hydrated — Hada Labo Shirojyun Premium Whitening Lotion”
    • “I cannot use it alone... I must couple it with my usual serums. — Hada Labo Gokujyun Perfect Gel”
    • “not moisturizing enough — Simple Hydrating Light Moisturiser”
  • Sticky or tacky finish Not notedOften Mentioned
    • “Tacky residue — Hada Labo Gokujun Premium”

Simple vs Hada Labo routines for dry skin

Buy Hada Labo routine · $158.72 · 99% fitBuy Simple routine · $128.28 · 83% fitSee multi-brand routine · 99% fit

Simple vs Hada Labo routines for oily skin

Buy Hada Labo routine · $332.14 · 95% fitBuy Simple routine · $280.29 · 88% fitSee multi-brand routine · 98% fit

Simple vs Hada Labo routines for combination skin

Buy Hada Labo routine · $313.73 · 94% fitBuy Simple routine · $259.77 · 87% fitSee multi-brand routine · 97% fit

Questions and answers

Simple or Hada Labo: which is better?

Simple is better for being gentle on sensitive skin and providing affordable value, while Hada Labo is better for deep hydration and moisturization using hyaluronic acid. Reviewers note that Simple offers lightweight moisturizers and gentle makeup removers, whereas Hada Labo delivers fast-absorbing toners though it may leave a sticky finish.

Dermatologic Therapy, 2022

What is the difference between Simple and Hada Labo?

Simple offers more affordable value and is gentler on sensitive skin among the products on this page, whereas Hada Labo provides superior deep hydration and moisturization with its hyaluronic acid formulations. Reviewers note that Simple features lightweight, value-friendly moisturizers, while Hada Labo is known for its lightweight and fast-absorbing toners.

Simple or Hada Labo for dry skin?

Hada Labo has a superior routine fit for dry skin, whereas Simple has an average routine fit for dry skin. Hada Labo provides deep hydration and moisturization with key ingredients like hyaluronic acid.

Dermatologic Therapy, 2022

Simple or Hada Labo: which moisturizer is better?

Simple offers lightweight, value-friendly moisturizers that reviewers mostly mention, while Hada Labo provides deep hydration and moisturization using hyaluronic acid. Reviewers note that Simple has an affordable value, whereas Hada Labo sometimes struggles with not enough hydration or moisture.

Dermatologic Therapy, 2022

Which is more affordable, Simple or Hada Labo?

Simple is more affordable, as reviewers report it offers affordable value.

Which brand is better for sensitive skin, Simple or Hada Labo?

Simple does better for gentle on sensitive skin compared to Hada Labo. Reviewers note that Simple offers gentle, sensitive-skin-friendly makeup removers, while every product on this page for both brands lists no fragrance in its ingredients.

Between Simple and Hada Labo, which offers a better makeup remover?

Simple offers better makeup removers, as reviewers mostly mention them as gentle, sensitive-skin-friendly, and effective for daily use. Hada Labo also features cleansers like the Gokujyun Cleansing Oil, but Simple is noted for being more effective at cleansing.

Do Simple products contain fragrance like Hada Labo products do?

Simple products are unlikely to contain fragrance because every product on this page lists no fragrance in its ingredients. Hada Labo products share this fragrance-free feature on this page.

Simple or Hada Labo for oily skin?

For oily skin, Hada Labo achieves a Superior routine fit while Simple reaches a High routine fit. Reviewers note that Hada Labo provides deep hydration, whereas Simple offers lightweight, value-friendly moisturizers.

Simple or Hada Labo for acne-prone skin?

For acne-prone skin, Lovi rates Simple as High and Hada Labo as High. Both brands feature products that fit acne-prone skin well, though reviewers mention that Simple offers affordable value while Hada Labo provides deep hydration.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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