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Simple vs Hada Labo

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Simple and Hada Labo are accessible skincare labels offering gentle moisturizers, makeup removers, cleansers, and toners formulated for delicate barriers. Simple features skin-friendly ingredients like niacinamide and glycerin to suit acne-prone and oily acne-prone skin best, while Hada Labo relies on advanced science to craft nourishing solutions that suit dry and acne-prone skin. While both brands support skin health, the British line respects delicate barriers through time-tested staples, whereas the Japanese line centers its approach on delivering essential hydration.

Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.

en.wikipedia.orgsec.govprnewswire.comsimple.co.uk

Hada Labo is a Japanese skincare brand founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd..

en.wikipedia.orghadalabosa.co.zahadalabotokyo.pl

This page compares some of the most popular Simple and Hada Labo products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Simple vs Hada Labo products

People Say

SimpleHada Labo
  • Hydration and moisture Mostly MentionedMostly Mentioned
    • “banished dryness within days — Simple Replenishing Rich Moisturiser”
    • “Instantly boosts skin's hydration... face doesn't feel dry and tight. — Simple Micellar Cleansing Water”
    • “skin drinks it up — Hada Labo Gokujyun Lotion”
    • “Plumps fine lines — Hada Labo Gokujun Premium”
  • Gentle on sensitive skin Mostly MentionedMostly Mentioned
    • “Does not cause any form of irritation on the skin which I love. — Simple Micellar Cleansing Water”
    • “The only cleanser that doesn't turn my face red. — Simple Micellar Water”
    • “no artificial perfume — Simple Hydrating Light Moisturiser”
    • “leaves skin soft and hydrated — Hada Labo Gokujyun Cleansing Oil”
  • Lightweight and non-greasy texture Often MentionedOften Mentioned
    • “sinks in instantly — Simple Water Boost Hydrating Gel Cream”
    • “absorbs very quickly — Simple Hydrating Light Moisturiser”
    • “absorbs super quickly — Hada Labo Premium Whitening Lotion (Light)”
    • “absorbs super quickly — Hada Labo Shirojyun Premium Whitening Lotion”
  • Affordable value Often MentionedSometimes Noted
    • “great value for money — Simple Kind to Skin Soothing Facial Toner”
    • “super affordable — Simple Hydrating Light Moisturiser”
    • “Can't beat the price for the quality. — Simple Micellar Water”
    • “bottle lasts forever — Hada Labo Gokujyun Lotion”
  • Good makeup base Sometimes NotedOften Mentioned
    • “makeup lays well — Simple Hydrating Light Moisturiser”
    • “works well under foundation — Simple Replenishing Rich Moisturiser”
    • “mixes well with oils — Hada Labo Gokujyun Lotion”
    • “Mixes with oils — Hada Labo Gokujun Premium”
  • Effective cleansing Often MentionedSometimes Noted
    • “Takes off any makeup residue and makes my face feel refreshed. — Simple Micellar Cleansing Water”
    • “Best morning cleanser — Simple Refreshing Facial Wash”
    • “removes last traces of makeup — Simple Kind to Skin Soothing Facial Toner”
    • “emulsifies beautifully — Hada Labo Gokujyun Cleansing Oil”
  • Caused breakouts or skin reactions Sometimes NotedOften Mentioned
    • “Gave me tiny bumps on my forehead. — Simple Micellar Water”
    • “caused major breakouts — Simple Hydrating Light Moisturiser”
    • “gave me tiny bumps — Hada Labo Gokujyun Lotion”
    • “Closed comedones — Hada Labo Gokujun Premium”
  • Not enough hydration or moisture Often MentionedSometimes Noted
    • “not enough for dry patches — Hada Labo Premium Whitening Lotion (Light)”
    • “not enough to keep skin hydrated — Hada Labo Shirojyun Premium Whitening Lotion”
    • “I cannot use it alone... I must couple it with my usual serums. — Hada Labo Gokujyun Perfect Gel”
    • “not moisturizing enough — Simple Hydrating Light Moisturiser”
  • Sticky or tacky finish Not notedOften Mentioned
    • “Tacky residue — Hada Labo Gokujun Premium”

Simple vs Hada Labo routines for dry skin

Buy Hada Labo routine · A$204.04 · 97% fitBuy Simple routine · A$208.81 · 84% fitSee multi-brand routine · 97% fit

Simple vs Hada Labo routines for oily skin

Buy Hada Labo routine · A$412.15 · 93% fitBuy Simple routine · A$388.80 · 86% fitSee multi-brand routine · 96% fit

Simple vs Hada Labo routines for combination skin

Buy Hada Labo routine · A$378.28 · 93% fitBuy Simple routine · A$322.10 · 84% fitSee multi-brand routine · 95% fit

Questions and answers

Simple or Hada Labo: which is better?

Simple and Hada Labo both perform well, but reviewers find that Simple does better on affordability and gentleness for sensitive skin, while Hada Labo excels in deep hydration and moisturization.

What is the difference between Simple and Hada Labo?

Simple offers affordable, gentle formulations with key ingredients like niacinamide and glycerin that reviewers often find lightweight, whereas Hada Labo features deep hydration centered on hyaluronic acid while sometimes leaving a sticky finish. Lovi rates both brands with Superior or High fit levels across most skin types, including dry, oily, and acne-prone skin.

The British Journal of Dermatology, 2002Dermatologic Therapy, 2022

Simple or Hada Labo for dry skin?

For dry skin, Hada Labo achieves a Superior routine fit on Lovi, whereas Simple reaches an Average fit across most of its moisturizers on this page. Hada Labo features deep hydration and moisturization as a primary reviewer benefit, while glycerin helps Simple provide lightweight and value-friendly moisturization.

Dermatologic Therapy, 2022

Simple or Hada Labo: which moisturizer is better?

Simple offers lightweight and value-friendly moisturizers, while Hada Labo provides deep hydration and moisturization through products like the Gokujyun Perfect Gel. Reviewers note that Simple products on this page are generally lightweight, whereas Hada Labo is often praised for its deep hydration despite occasional sticky finishes.

Dermatologic Therapy, 2022

Which is more affordable, Simple or Hada Labo?

Simple does better for affordable value among the products on this page. Reviewers often mention Simple for its affordable value.

Between Simple and Hada Labo, which brand is better for sensitive skin?

Simple is better for sensitive skin because review themes show that Simple does better at being gentle on sensitive skin compared to Hada Labo.

Do Simple and Hada Labo products contain fragrance?

Simple and Hada Labo products on this page list no fragrance in their ingredients. Reviewers note that both brands offer gentle and fragrance-free formulations.

Which brand uses hyaluronic acid as a key ingredient across its products, Simple or Hada Labo?

Hada Labo uses hyaluronic acid as a key ingredient across the products on this page. Topical hyaluronic acid helps improve skin quality and signs of skin aging.

Dermatologic Therapy, 2022

Simple or Hada Labo for oily skin?

For oily skin, Lovi rates Simple as High and Hada Labo as Superior. Both brands feature fragrance-free formulations, while Simple also helps provide affordable value.

Simple or Hada Labo for acne-prone skin?

For acne-prone skin, Lovi rates both Simple and Hada Labo as having a High routine fit. Simple stands out for being gentle on sensitive skin and offering affordable value, while Hada Labo is often noted for deep hydration.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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