A+ skincare
A+ is an Indian skincare brand founded in 1990.
A+ is widely beloved for its gentle moisturizers and thoughtfully calibrated formulas. Its products suit sensitive skin best because of their mild composition. The standout product for acne-prone skin is the 345 Relief Cream. Users appreciate how the brand reliably supports daily moisture balance.
This page covers some of the most popular A+ products; for the whole A+ range, with a fit score for every product, use the Lovi app.
A+ moisturizers
Questions and answers
Is A+ worth it?
A+ is worth it for dry, oily, sensitive, combination, and acne-prone skin, as Lovi rates the brand-focused routines Superior for all these skin types. Every product from the A+ products on this page is fragrance-free.
What are A+'s best products?
A+ does not feature a single best product, but its targeted routines rate Superior for dry, oily, sensitive, combination, and acne-prone skin types.
Which A+ moisturizer is best for dry skin?
The 345 Relief Cream is the moisturizer on this page for dry skin, where Lovi rates it Average for dry skin. Every product from A+ on this page lists no fragrance in its ingredients.
Does A+ cause breakouts?
A+ helps acne-prone skin well, as Lovi rates the A+-focused routine Superior for acne-prone skin. The A+ products on this page list no fragrance in their ingredients, making them less likely to irritate sensitive skin.
Is A+ fragrance-free?
Yes, every A+ product on this page lists no fragrance in its ingredients.
What are the key ingredients in A+ products?
The key ingredients in A+ products include niacinamide, panthenol, glycerin, ceramide NP, and Centella asiatica leaf extract. These ingredients help support skin hydration, calm irritation, and restore the skin barrier.
The British Journal of Dermatology, 2002American Journal of Clinical Dermatology, 2002
How do I build a A+ skincare routine?
To build an A+ routine, apply the 345 Relief Cream. Lovi rates the A+ routine Superior for dry, oily, sensitive, combination, and acne-prone skin.
What are good alternatives to A+?
Good alternatives to A+ include Minimalist, DOT & KEY, Deconstruct, and Biluma, which all have dedicated brand pages on Lovi. Minimalist is a particularly close match, offering similar routines that rate High to Superior across most skin types.
A+ vs Minimalist: which is better?
A+ is better for dry, sensitive, and acne-prone skin, where Lovi rates its routines Superior compared to the High or Average ratings for Minimalist. For oily and combination skin, both brands tie with a Superior fit level. All the A+ products on this page are fragrance-free.
Is A+ cruelty-free?
PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list A+ as cruelty-free.
Research behind A+'s key ingredients
Behind these ratings
Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sof铆a Perea P茅rez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
Scan your face, then any product: Lovi shows how well it fits you and what fits even better.
