🇦🇪United Arab Emirates

Paula's Choice vs Principia

Paula's Choice and Principia are skincare brands known for thoughtful cleansers, serums, moisturizers, toners, and precise formulas built around hyaluronic acid, glycerin, and vitamin c. The American brand founded in 1995 and owned by Unilever since 2021 fits oily skin and combination skin best, while the other brand suits balanced to oily skin best. Both maintain a healthy, balanced complexion, though glycerin in its offerings significantly increased skin hydration and restored barrier function.

Paula's Choice is an American skincare brand founded in 1995 and owned by Unilever since 2021.

unilever.comtracxn.com

This page compares some of the most popular Paula's Choice and Principia products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Questions and answers

Paula's Choice or Principia: which is better?

Paula's Choice offers a much wider selection of fragrance-free products on this page with superior and high fit levels for oily, combination, and acne-prone skin, whereas Principia has only one cleanser listed with average to caution fit levels. Products featuring niacinamide may help reduce skin pigmentation and aging.

The British Journal of Dermatology, 2002Antioxidants, 2021

What is the difference between Paula's Choice and Principia?

Paula's Choice offers a wide range of fragrance-free products on this page tailored best for oily, combination, and acne-prone skin, whereas Principia features a single cleanser with average fits for several skin types. Paula's Choice uses key ingredients like hyaluronic acid, niacinamide, and retinol, which may help improve skin aging, pigmentation, and hydration.

Dermatologic Therapy, 2022The British Journal of Dermatology, 2002

Paula's Choice or Principia: which cleanser is better?

Paula's Choice offers several cleansers with a Superior fit for oily and acne-prone skin, such as the CLEAR Pore Normalizing Cleanser, whereas Principia's Gel de Limpeza GL-01 has only an Average fit for those skin types.

Which is more affordable, Paula's Choice or Principia?

Reviewers note that Paula's Choice products have a high price, while pricing details for Principia are not highlighted on this page.

When were Paula's Choice and Principia founded and who owns them?

Paula's Choice was founded in the United States in 1995 and is owned by Unilever. Principia was founded in 2020 and is owned by Viziera Participações Ltda.

Which brand offers products with no fragrance in their ingredients?

Both Paula's Choice and Principia offer products on this page that list no fragrance in their ingredients.

What are the skin types that Paula's Choice brand-focused routines fit best?

The brand-focused routines for Paula's Choice fit oily skin, combination skin, and acne-prone skin best.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.